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- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Healthcare organizations are recognizing the importance of employee empowerment and open-source change strategies to drive faster transformation.
Employee-Led Change- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Change Management
- Employee engagement
- Leadership
- Organizational Culture
- Business & Commerce
- Health & Wellness
- The Workplace
Healthcare organizations are recognizing the importance of employee empowerment and open-source change strategies to drive faster transformation.
Publicis Sapient: Guide to Next...Employee-Led Change
Healthcare organizations are recognizing the importance of employee empowerment and open-source change strategies to drive faster transformation.
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Short Trend Summary
Traditional engagement strategies have failed to move the needle, necessitating a back-to-basics approach focused on meaningful feedback and balanced roles.
Employee Engagement 2.0- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Employee Experience
- Organizational Culture
- Performance Management
- Business & Commerce
- The Workplace
Traditional engagement strategies have failed to move the needle, necessitating a back-to-basics approach focused on meaningful feedback and balanced roles.
AIHR: HR trends report 2025Employee Engagement 2.0
Traditional engagement strategies have failed to move the needle, necessitating a back-to-basics approach focused on meaningful feedback and balanced roles. 
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Short Trend Summary
A new wave of empathy is emerging towards men's issues and the unique challenges they face.
Empathy for Men- The Power of Community and Connection
- Values-Driven Consumption
- Gender Equality
- Mental Health
- Social Support
- Brands & Advertising
- Culture
- Health & Wellness
Horizon Media: Top trends 2025Empathy for Men
A new wave of empathy is emerging towards men's issues and the unique challenges they face. 
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Short Trend Summary
Consumers are prioritizing emotional connection and heritage over fleeting trends, seeking products that resonate with their core identities and offer lasting value.
Emotional Product Value- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Values-Driven Consumption
- Consumer Behavior
- Fashion
- Retail
- Business & Commerce
- Consumer Attitudes
Consumers are prioritizing emotional connection and heritage over fleeting trends, seeking products that resonate with their core identities and offer lasting value.
House Captain: StratTape Vol. 2Emotional Product Value
Consumers are prioritizing emotional connection and heritage over fleeting trends, seeking products that resonate with their core identities and offer lasting value. 
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Short Trend Summary
Viewers prioritize emotional resonance and relatability over purely technical aspects of video content.
Emotional Connection over Technical Quality- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Values-Driven Consumption
- Content creation
- Marketing
- Media Consumption
- Consumer Attitudes
- Entertainment
- Media & Information
Viewers prioritize emotional resonance and relatability over purely technical aspects of video content.
YouTube: Why we watch 2.0...Emotional Connection over Technical Quality
Viewers prioritize emotional resonance and relatability over purely technical aspects of video content. 
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Short Trend Summary
Right-brain, emotion-led audio advertising is making a comeback, outperforming product-centric messaging by connecting with audiences on a deeper level.
Emotional Audio Advertising- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Advertising
- Audio Content Creation
- Consumer Behavior
- Brands & Advertising
- Consumer Attitudes
Right-brain, emotion-led audio advertising is making a comeback, outperforming product-centric messaging by connecting with audiences on a deeper level.
Audacy: Share of audio trendsEmotional Audio Advertising
Right-brain, emotion-led audio advertising is making a comeback, outperforming product-centric messaging by connecting with audiences on a deeper level. 
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Short Trend Summary
Africa and the Americas are projected to experience the fastest growth in outbound travel by 2040, diversifying the global tourism landscape.
Emerging Source Market Growth- Experiences Over Material Goods
- Navigating Global Uncertainty
- Values-Driven Consumption
- Airlines
- Destination marketing
- Hospitality
- Tourism
- Business & Commerce
- Travel & Tourism
Africa and the Americas are projected to experience the fastest growth in outbound travel by 2040, diversifying the global tourism landscape.
Google: NextGen travelers and destinationsEmerging Source Market Growth
Africa and the Americas are projected to experience the fastest growth in outbound travel by 2040, diversifying the global tourism landscape. 
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Short Trend Summary
Several emerging markets, particularly in Asia and Latin America, present significant growth opportunities for personal lines insurance.
Emerging Markets Offer Growth- Navigating Global Uncertainty
- Economic Development
- Emerging Markets
- Insurance Penetration
- Business & Commerce
- Finance & Money
Several emerging markets, particularly in Asia and Latin America, present significant growth opportunities for personal lines insurance.
McKinsey: Global insurance report 2025Emerging Markets Offer Growth
Several emerging markets, particularly in Asia and Latin America, present significant growth opportunities for personal lines insurance. 
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Short Trend Summary
Emerging markets, particularly in Asia, will drive massive growth in infrastructure spending, outpacing developed nations.
Emerging Markets Infrastructure Boom- Navigating Global Uncertainty
- Construction
- Energy
- Engineering
- Telecommunications
- Transportation
- Water
- Business & Commerce
- Finance & Money
- Global Challenges
Emerging markets, particularly in Asia, will drive massive growth in infrastructure spending, outpacing developed nations.
PwC: Capital project and infrastructure...Emerging Markets Infrastructure Boom
Emerging markets, particularly in Asia, will drive massive growth in infrastructure spending, outpacing developed nations. 
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Short Trend Summary
Emerging Asian economies are experiencing robust growth, driven by their IT supply chain dominance and increasing regional trade ties.
Emerging Asia Regional Connectivity- Navigating Global Uncertainty
- The Power of Community and Connection
- Asian Currencies
- Asian Equities
- Global Trade
- Business & Commerce
- Finance & Money
Emerging Asian economies are experiencing robust growth, driven by their IT supply chain dominance and increasing regional trade ties.
Amundi: Investment outlook 2025Emerging Asia Regional Connectivity
Emerging Asian economies are experiencing robust growth, driven by their IT supply chain dominance and increasing regional trade ties. 
