Your trends

• Trend
  Category
  Summary
  Theme
  Report
• Gigs in Games
  • Entertainment
  • Fashion & Beauty
  • Travel

  Gigs in Games. Gigs in gaming are second nature. Travis Scott’s mind-blowing concert in Fortnite was the most attended music gig in history, with 27.7m attendees. But what seemed like a crazy one off has now become commonplace, with hundreds of examples like Justin Bieber in Free Fire, Selena Gomez…

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  Wavemaker UK - Growth Trends...

  Gigs in Games

  Gigs in Games. Gigs in gaming are second nature. Travis Scott’s mind-blowing concert in Fortnite was the most attended music gig in history, with 27.7m…

  • Entertainment
  • Fashion & Beauty
  • Travel
• Will Ads Ruin Podcasts?
  • Brands & Advertising
  • Emerging Technology
  • Media & Information

  Will Ads Ruin Podcasts? We may have reached a saturation point in terms of the number of podcasts, but not in terms of revenue. Ad revenues in the US are set to double to $4bn by 2024, driven by better ad tech and targeting capabilities. In the UK, big news…

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  Reuters - Journalism, Media, and...

  Will Ads Ruin Podcasts?

  Will Ads Ruin Podcasts? We may have reached a saturation point in terms of the number of podcasts, but not in terms of revenue. Ad…

  • Brands & Advertising
  • Emerging Technology
  • Media & Information
• Bracing for an Unknown Economy
  • Business & e-Commerce
  • Emerging Technology
  • Global Challenges

  Bracing for an Unknown Economy. Online shopping jumped 77% year over year just months into the pandemic, accelerating the innovation and adoption of digital commerce by half a decade. But now the economic outlook forces ecommerce businesses to brace for a sluggish economy plagued by inflation concerns. Total retail sales…

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  Shopify - Commerce Trends 2023

  Bracing for an Unknown Economy

  Bracing for an Unknown Economy. Online shopping jumped 77% year over year just months into the pandemic, accelerating the innovation and adoption of digital commerce…

  • Business & e-Commerce
  • Emerging Technology
  • Global Challenges
• Nomadic Travellers
  • Business & e-Commerce
  • Lifestyle
  • The Workplace

  Nomadic Travellers. The rise of WFH / WFA has created a new market segment of digital nomads, who require a hybrid work schedule of part-time at home and part-time in the office. Marketers need to adapt their strategies to reach this group, as traditional in-person marketing methods are no longer…

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  Vertigo - Digital Marketing Trends...

  Nomadic Travellers

  Nomadic Travellers. The rise of WFH / WFA has created a new market segment of digital nomads, who require a hybrid work schedule of part-time…

  • Business & e-Commerce
  • Lifestyle
  • The Workplace
• Social commerce
  • Business & e-Commerce
  • Digital Platforms
  • Emerging Technology

  Social commerce. Social commerce, aka the direct sales via social interfaces, may have had a slow year, but don't count it out. With a $580B global business already established and 1 in 3 Gen Zers starting their purchase journeys on social media, there's still plenty of room for growth. The…

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  OGILVY - Social Media Trends...

  Social commerce

  Social commerce. Social commerce, aka the direct sales via social interfaces, may have had a slow year, but don't count it out. With a $580B…

  • Business & e-Commerce
  • Digital Platforms
  • Emerging Technology
• Frugal Tech
  • Business & e-Commerce
  • Emerging Technology
  • Sustainability

  Frugal Tech. In the face of economic uncertainty, consumers are increasingly seeking value for their money. This trend is reflected in the tech sector too, where startups are offering affordable alternatives to big tech products and services. Rather than abandoning innovation in difficult times, businesses should focus on smart, accessible…

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  OMG FUTURES - At The...

  Frugal Tech

  Frugal Tech. In the face of economic uncertainty, consumers are increasingly seeking value for their money. This trend is reflected in the tech sector too,…

  • Business & e-Commerce
  • Emerging Technology
  • Sustainability
• Edutainment
  • Digital Platforms
  • Emerging Technology
  • Entertainment

  Gen Z is disrupting traditional education paths and opting for alternatives like apprenticeships for quick financial stability. The rise of edutainment, such as business podcasts, educational content creators, and gamified learning apps, is driven by Gen Z's demand for engaging and easy-to-learn content. They are willing to use previously entertainment-only…

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  MTM - 12 Trends of...

  Edutainment

  Gen Z is disrupting traditional education paths and opting for alternatives like apprenticeships for quick financial stability. The rise of edutainment, such as business podcasts,…

  • Digital Platforms
  • Emerging Technology
  • Entertainment
• Peer Power
  • Consumer Attitudes
  • Emerging Technology
  • Global Challenges

  Peer power is on the rise as trust in authority decreases and traditional support sources fall short. Consumers are turning to each other for help through services like Airbnb, GoFundMe, and peer-to-peer money-lending and goods-lending websites. The growth of peer-to-peer services and the rise of DAOs and Web3 technology suggest…

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  FORESIGHT FACTORY - Global Trending

  Peer Power

  Peer power is on the rise as trust in authority decreases and traditional support sources fall short. Consumers are turning to each other for help…

  • Consumer Attitudes
  • Emerging Technology
  • Global Challenges
• Taking action
  • Global Challenges
  • Government & Politics
  • Lifestyle

  Gen Z is an activist generation that is using their dollars to support causes and communities they care about. The first Gen Z politician was recently elected to the US Congress, and disability advocacy is a leading issue for the generation. Gen Z social media users are also looking to…

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  INSTAGRAM - Trends Report 2023

  Taking action

  Gen Z is an activist generation that is using their dollars to support causes and communities they care about. The first Gen Z politician was…

  • Global Challenges
  • Government & Politics
  • Lifestyle
• The Financial Renaissance
  • Emerging Technology
  • Finance & Money
  • Lifestyle

  The Financial Renaissance. Gen Z is embracing side hustles to make money as ⅔ of Gen Z plans to use social media to make money in 2023. Content creation isn’t just for full-time creators, as a majority of Gen Z social media users plan to monetize a project this year.…

  • N/A
  INSTAGRAM - Trends Report 2023

  The Financial Renaissance

  The Financial Renaissance. Gen Z is embracing side hustles to make money as ⅔ of Gen Z plans to use social media to make money…

  • Emerging Technology
  • Finance & Money
  • Lifestyle