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- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Consumers are seeking new and unexpected forms of pleasure and escapism, driven by a desire for multisensory experiences and a need for joy in uncertain times.
Redefined Hedonism- Experiences Over Material Goods
- Navigating Global Uncertainty
- The Blurring of Physical and Digital Realities
- Entertainment
- Experiential Marketing
- Food and beverage industry
- Sensory Design
- Consumer Attitudes
- Culture
- Lifestyle
Consumers are seeking new and unexpected forms of pleasure and escapism, driven by a desire for multisensory experiences and a need for joy in uncertain times.
Kantar: The future of alcoholRedefined Hedonism
Consumers are seeking new and unexpected forms of pleasure and escapism, driven by a desire for multisensory experiences and a need for joy in uncertain…
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Short Trend Summary
The entertainment industry is partnering with other sectors to create immersive, experiential destinations that transport guests beyond the everyday.
Immersive Entertainment Destinations- Experiences Over Material Goods
- The Blurring of Physical and Digital Realities
- The Power of Community and Connection
- Entertainment
- Hospitality
- Retail
- Wellness
- Entertainment
- Health & Wellness
- Travel & Tourism
The entertainment industry is partnering with other sectors to create immersive, experiential destinations that transport guests beyond the everyday.
Gensler: Design forecast 2025Immersive Entertainment Destinations
The entertainment industry is partnering with other sectors to create immersive, experiential destinations that transport guests beyond the everyday.