Your trends
- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Gen-Z is projected to become the largest and richest generation, influencing future consumption patterns.
Gen-Z as Largest Generation- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Advertising
- Marketing
- Product Development
- Retail
- Technology
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Gen-Z is projected to become the largest and richest generation, influencing future consumption patterns.
World Data Lab: Consumer outlook...Gen-Z as Largest Generation
Gen-Z is projected to become the largest and richest generation, influencing future consumption patterns.