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Short Trend Summary
While crucial, the creative process is becoming more complex, hindering marketers' ability to achieve desired outcomes.
Creative Process Complexity- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- Creative Agencies
- Marketing Operations
- Workflow Management
- Brands & Advertising
- Business & Commerce
While crucial, the creative process is becoming more complex, hindering marketers' ability to achieve desired outcomes.
MMA: The state of creative...Creative Process Complexity
While crucial, the creative process is becoming more complex, hindering marketers' ability to achieve desired outcomes.