Your trends
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Short Trend Summary
Generative AI transforms dynamic creative. Generative AI leads the charge in AI’s second wave as the newest venture capital darling and is poised to transform how content and creative teams function across industries. Mainstream adoption in marketing and advertising is…
Generative AI transforms dynamic creative- Digital Platforms
- Emerging Technology
- Global Challenges
Generative AI transforms dynamic creative. Generative AI leads the charge in AI’s second wave as the newest venture capital darling and is poised to transform how content and creative teams function across industries. Mainstream adoption in marketing and advertising is happening quickly. DALL-E 2 and language products have sparked an…
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eMarketer - Tech Trends 2024Generative AI transforms dynamic creative
Generative AI transforms dynamic creative. Generative AI leads the charge in AI’s second wave as the newest venture capital darling and is poised to transform… -
Short Trend Summary
Everyone’s an artist with AI. Generative AI, the use of machine learning to create digital content with little human intervention will continue to trend in 2023. It is entering mainstream business operations, providing innovative new ways for brands to deploy…
Everyone’s an artist with AI- Brands & Advertising
- Digital Platforms
- Emerging Technology
Everyone’s an artist with AI. Generative AI, the use of machine learning to create digital content with little human intervention will continue to trend in 2023. It is entering mainstream business operations, providing innovative new ways for brands to deploy creative, cost-effective, and personalized content at scale. Up to half…
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Wavemaker UK - Growth Trends...Everyone’s an artist with AI
Everyone’s an artist with AI. Generative AI, the use of machine learning to create digital content with little human intervention will continue to trend in… -
Short Trend Summary
‘Try it on(line)’. The use of AI and AR in the retail industry is poised to grow, with nearly 20% of retailers using AR and a further 32% are either planning to implement the technology in 2023. It is transforming…
Try it on(line)- Business & e-Commerce
- Digital Platforms
- Emerging Technology
‘Try it on(line)’. The use of AI and AR in the retail industry is poised to grow, with nearly 20% of retailers using AR and a further 32% are either planning to implement the technology in 2023. It is transforming the customer experience both online and offline. An example of…
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Wavemaker UK - Growth Trends...Try it on(line)
‘Try it on(line)’. The use of AI and AR in the retail industry is poised to grow, with nearly 20% of retailers using AR and… -
Short Trend Summary
AI: Top Tech Priority. Big Tech companies will prioritize AI capabilities to retain a close relationship with marketers, as AI has been named the most important emerging technology for brands for three consecutive years. Alongside AI, Web3 innovation is also…
AI: Top Tech Priority- Brands & Advertising
- Digital Platforms
- Emerging Technology
AI: Top Tech Priority. Big Tech companies will prioritize AI capabilities to retain a close relationship with marketers, as AI has been named the most important emerging technology for brands for three consecutive years. Alongside AI, Web3 innovation is also becoming increasingly adopted beyond the initial hype around NFTs and…
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WARC - The Marketer’s Toolkit...AI: Top Tech Priority
AI: Top Tech Priority. Big Tech companies will prioritize AI capabilities to retain a close relationship with marketers, as AI has been named the most… -
Short Trend Summary
AI Breakthrough in Journalism. The arrival of ChatGPT from OpenAI has transformed the AI chatbot debate with its speed and capabilities that are both awe-inspiring and frightening. This year, we'll see more tools being opened up to journalists, creators, and…
AI Breakthrough in Journalism- Emerging Technology
- Global Challenges
- Media & Information
AI Breakthrough in Journalism. The arrival of ChatGPT from OpenAI has transformed the AI chatbot debate with its speed and capabilities that are both awe-inspiring and frightening. This year, we'll see more tools being opened up to journalists, creators, and others allowing them to create new versions of the world…
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Reuters - Journalism, Media, and...AI Breakthrough in Journalism
AI Breakthrough in Journalism. The arrival of ChatGPT from OpenAI has transformed the AI chatbot debate with its speed and capabilities that are both awe-inspiring… -
Short Trend Summary
Regulation of AI. As these opportunities become more real, so do the ethical and regulatory dilemmas. Deep fakes have already been used to create non-consensual pornography, commit fraud, and fuel disinformation campaigns. Discussion about regulation is ongoing, and the EU…
Regulation of AI- Emerging Technology
- Global Challenges
- Media & Information
Regulation of AI. As these opportunities become more real, so do the ethical and regulatory dilemmas. Deep fakes have already been used to create non-consensual pornography, commit fraud, and fuel disinformation campaigns. Discussion about regulation is ongoing, and the EU is proposing an AI Act that would ban ‘unacceptable’ uses…
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Reuters - Journalism, Media, and...Regulation of AI
Regulation of AI. As these opportunities become more real, so do the ethical and regulatory dilemmas. Deep fakes have already been used to create non-consensual… -
Short Trend Summary
Predictive analytics will disrupt marketing. Predictive analytics is a game-changer in marketing and is expected to disrupt the industry. While it has been used in other fields, its integration into social media marketing is just beginning. The technology's potential is…
Predictive analytics will disrupt marketing- Brands & Advertising
- Emerging Technology
- Global Challenges
Predictive analytics will disrupt marketing. Predictive analytics is a game-changer in marketing and is expected to disrupt the industry. While it has been used in other fields, its integration into social media marketing is just beginning. The technology's potential is enormous, providing valuable insights into future trends and campaign adaptations.…
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Talkwalkers - Social Media Trends...Predictive analytics will disrupt marketing
Predictive analytics will disrupt marketing. Predictive analytics is a game-changer in marketing and is expected to disrupt the industry. While it has been used in… -
Short Trend Summary
AI Gets Smarter. AI is transforming the digital marketing landscape, giving marketers increased power and efficiency. AI-powered tools such as content idea generators, personalized email campaigns, and image analysis technology are streamlining marketing operations and providing valuable insights. In 2023,…
AI Gets Smarter- Brands & Advertising
- Digital Platforms
- Emerging Technology
AI Gets Smarter. AI is transforming the digital marketing landscape, giving marketers increased power and efficiency. AI-powered tools such as content idea generators, personalized email campaigns, and image analysis technology are streamlining marketing operations and providing valuable insights. In 2023, incorporating AI into your marketing strategy will be essential for…
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Vertigo - Digital Marketing Trends...AI Gets Smarter
AI Gets Smarter. AI is transforming the digital marketing landscape, giving marketers increased power and efficiency. AI-powered tools such as content idea generators, personalized email… -
Short Trend Summary
AI Content Creation. AI Content Creation is revolutionizing the creative industry by producing high-quality visual and written content. Dall-E and Stable Diffusion can create images based on a natural language prompt, while GPT-3 generates copy in various formats. Although AI-generated…
AI Content Creation- Digital Platforms
- Emerging Technology
- Media & Information
AI Content Creation. AI Content Creation is revolutionizing the creative industry by producing high-quality visual and written content. Dall-E and Stable Diffusion can create images based on a natural language prompt, while GPT-3 generates copy in various formats. Although AI-generated content is not yet able to replace human artists and…
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Meltwater - 2023 Marketing Trends...AI Content Creation
AI Content Creation. AI Content Creation is revolutionizing the creative industry by producing high-quality visual and written content. Dall-E and Stable Diffusion can create images… -
Short Trend Summary
AI Influence. AI influencers are changing the game in influencer marketing, they offering unique opportunities for brands to engage with audiences in new and creative ways. By investing in the appeal and storytelling behind AI characters, brands can create meaningful…
AI Influence- Brands & Advertising
- Digital Platforms
- Emerging Technology
AI Influence. AI influencers are changing the game in influencer marketing, they offering unique opportunities for brands to engage with audiences in new and creative ways. By investing in the appeal and storytelling behind AI characters, brands can create meaningful connections and solve problems while complementing a spectrum of human…
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OGILVY - Influencer Trends 2023AI Influence
AI Influence. AI influencers are changing the game in influencer marketing, they offering unique opportunities for brands to engage with audiences in new and creative…