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- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
AI and automation are becoming crucial for advertising success, enabling marketers to optimize campaigns, personalize offers, and enhance customer experiences.
AI-Driven Automation- AI-Driven Transformation
- Advertising
- Customer Relationship Management
- Marketing
- Brands & Advertising
- Consumer Attitudes
- Emerging Technology
AI and automation are becoming crucial for advertising success, enabling marketers to optimize campaigns, personalize offers, and enhance customer experiences.
Meta: MX Plan & Go...AI-Driven Automation
AI and automation are becoming crucial for advertising success, enabling marketers to optimize campaigns, personalize offers, and enhance customer experiences.
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Short Trend Summary
Fostering active brand communities on social media is driving engagement, loyalty, and stronger customer relationships.
Community Building Crucial- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Brand Loyalty
- Customer Relationship Management
- Social Media Engagement
- Brands & Advertising
- Business & Commerce
- Digital Platforms
Fostering active brand communities on social media is driving engagement, loyalty, and stronger customer relationships.
HubSpot: 2024 social trends reportCommunity Building Crucial
Fostering active brand communities on social media is driving engagement, loyalty, and stronger customer relationships. 
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Short Trend Summary
A robust digital core, encompassing digital platforms, data & AI, and secure infrastructure, is essential for luxury brands to drive operational excellence and enhance brand desirability.
Digital Core for Luxury- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Customer Relationship Management
- Marketing
- Operations
- Supply chain
- Brands & Advertising
- Business & Commerce
- Emerging Technology
A robust digital core, encompassing digital platforms, data & AI, and secure infrastructure, is essential for luxury brands to drive operational excellence and enhance brand desirability.
Accenture: How luxury brands are...Digital Core for Luxury
A robust digital core, encompassing digital platforms, data & AI, and secure infrastructure, is essential for luxury brands to drive operational excellence and enhance brand… 
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Short Trend Summary
With increasing privacy concerns, first-party data is becoming crucial for targeted advertising and personalized experiences.
First-Party Data Dominance- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- Advertising
- Customer Relationship Management
- Marketing Automation
- Brands & Advertising
- Business & Commerce
- Data & Privacy
With increasing privacy concerns, first-party data is becoming crucial for targeted advertising and personalized experiences.
Web FX: 2025 digital marketing...First-Party Data Dominance
With increasing privacy concerns, first-party data is becoming crucial for targeted advertising and personalized experiences. 
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Short Trend Summary
Loyalty programs are shifting from customer retention to customer acquisition tools.
Loyalty Program Growth- The Power of Community and Connection
- Values-Driven Consumption
- Customer Relationship Management
- Marketing
- Retail
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Statista: Consumer trends 2025Loyalty Program Growth
Loyalty programs are shifting from customer retention to customer acquisition tools. 
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Short Trend Summary
With rising acquisition costs, iGaming operators are shifting their focus from short-term acquisition to long-term player retention strategies.
Retention Prioritized- Experiences Over Material Goods
- The Power of Community and Connection
- Customer Relationship Management
- Marketing Budget Allocation
- Player Lifetime Value
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
With rising acquisition costs, iGaming operators are shifting their focus from short-term acquisition to long-term player retention strategies.
Softswiss: iGaming Trends 2025Retention Prioritized
With rising acquisition costs, iGaming operators are shifting their focus from short-term acquisition to long-term player retention strategies. 
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Short Trend Summary
Artificial intelligence is transforming marketing strategies, enabling automation, personalization, and improved ROI.
AI-Driven Marketing- AI-Driven Transformation
- Advertising
- Customer Relationship Management
- Digital Marketing
- Brands & Advertising
- Consumer Attitudes
- Emerging Technology
Artificial intelligence is transforming marketing strategies, enabling automation, personalization, and improved ROI.
Meta: BR plan & go...AI-Driven Marketing
Artificial intelligence is transforming marketing strategies, enabling automation, personalization, and improved ROI. 
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Short Trend Summary
Artificial intelligence is becoming increasingly integrated into the entrepreneurial landscape, impacting product development, customer understanding, logistics, and venture capital portfolio management.
AI Consolidation in Entrepreneurship- AI-Driven Transformation
- Customer Relationship Management
- Logistics
- Product Development
- Venture capital
- Business & Commerce
- Emerging Technology
Artificial intelligence is becoming increasingly integrated into the entrepreneurial landscape, impacting product development, customer understanding, logistics, and venture capital portfolio management.
EY: 10 tendencias emprendimiento 2025AI Consolidation in Entrepreneurship
Artificial intelligence is becoming increasingly integrated into the entrepreneurial landscape, impacting product development, customer understanding, logistics, and venture capital portfolio management. 
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Short Trend Summary
AI is creating more micro-moments for personalized brand interactions, requiring brands to maximize one-to-one engagement and build relationships.
Million Media Micro-Moments- AI-Driven Transformation
- Experiences Over Material Goods
- The Power of Community and Connection
- Brand Loyalty
- Customer Relationship Management
- Personalized Marketing
- Brands & Advertising
- Business & Commerce
- Emerging Technology
AI is creating more micro-moments for personalized brand interactions, requiring brands to maximize one-to-one engagement and build relationships.
Dentsu: The year of impact...Million Media Micro-Moments
AI is creating more micro-moments for personalized brand interactions, requiring brands to maximize one-to-one engagement and build relationships. 
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Short Trend Summary
AI is transforming B2B marketing, enabling hyper-personalization, predictive analytics, and campaign optimization.
AI-Powered B2B Marketing- AI-Driven Transformation
- Content creation
- Customer Relationship Management
- Marketing Automation
- Brands & Advertising
- Business & Commerce
- Emerging Technology
AI is transforming B2B marketing, enabling hyper-personalization, predictive analytics, and campaign optimization.
B2B Group: B2b media in...AI-Powered B2B Marketing
AI is transforming B2B marketing, enabling hyper-personalization, predictive analytics, and campaign optimization. 
