Your trends
- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
As the world feels increasingly overwhelming, individuals are focusing on self-development and control, seeking autonomy and personalized experiences.
Escaping to Individualism- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- Values-Driven Consumption
- Consumer preferences
- Marketing Strategies
- Personal development
- Brands & Advertising
- Consumer Attitudes
- Lifestyle
As the world feels increasingly overwhelming, individuals are focusing on self-development and control, seeking autonomy and personalized experiences.
Ipsos: Global trends 10th anniversary...Escaping to Individualism
As the world feels increasingly overwhelming, individuals are focusing on self-development and control, seeking autonomy and personalized experiences.