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- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Social media amplifies the demand for visually appealing and intensely flavored sweet goods, often inspired by other categories like beverages.
Bright, Bold Flavors- Experiences Over Material Goods
- The Power of Community and Connection
- Bakery
- Beverages
- Desserts
- Social Media
- Brands & Advertising
- Consumer Attitudes
- Food & Drink
Social media amplifies the demand for visually appealing and intensely flavored sweet goods, often inspired by other categories like beverages.
Synergy: Sweet goods 2025 2026...Bright, Bold Flavors
Social media amplifies the demand for visually appealing and intensely flavored sweet goods, often inspired by other categories like beverages. -
Short Trend Summary
Consumers are prioritizing a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein.
Holistic Health & Nutrition- The Power of Community and Connection
- Values-Driven Consumption
- Food and beverage
- Nutrition
- Wellness
- Consumer Attitudes
- Food & Drink
- Health & Wellness
Consumers are prioritizing a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein.
Synergy: Nutrition 2025-2026 trend reportHolistic Health & Nutrition
Consumers are prioritizing a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein. -
Short Trend Summary
Consumers demand both convenience and quality, driving the need for premium ready-to-drink beverages and elevated at-home experiences.
Premium On-the-Go Convenience- Experiences Over Material Goods
- Values-Driven Consumption
- At-home consumption
- Premium mixers
- Ready-to-drink beverages
- Consumer Attitudes
- Food & Drink
Consumers demand both convenience and quality, driving the need for premium ready-to-drink beverages and elevated at-home experiences.
Synergy: Soft drinks and non-alcoholic...Premium On-the-Go Convenience
Consumers demand both convenience and quality, driving the need for premium ready-to-drink beverages and elevated at-home experiences. -
Short Trend Summary
Brands push boundaries with innovative flavor combinations and formats, blurring lines between soft drinks and non-alcoholic beverages.
Rule-Breaking Beverages- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- Values-Driven Consumption
- Flavored lemonades
- Hopped water
- Non-alcoholic cocktails
- Brands & Advertising
- Business & Commerce
- Food & Drink
Brands push boundaries with innovative flavor combinations and formats, blurring lines between soft drinks and non-alcoholic beverages.
Synergy: Soft drinks and non-alcoholic...Rule-Breaking Beverages
Brands push boundaries with innovative flavor combinations and formats, blurring lines between soft drinks and non-alcoholic beverages. -
Short Trend Summary
Consumers crave new and exciting flavor experiences, driving demand for limited-edition and globally inspired beverages.
Demand for Novelty Flavors- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Globally inspired flavors
- Limited-edition beverages
- Seasonal launches
- Brands & Advertising
- Consumer Attitudes
- Food & Drink
Consumers crave new and exciting flavor experiences, driving demand for limited-edition and globally inspired beverages.
Synergy: Soft drinks and non-alcoholic...Demand for Novelty Flavors
Consumers crave new and exciting flavor experiences, driving demand for limited-edition and globally inspired beverages. -
Short Trend Summary
Consumers, led by Gen-Z, are prioritizing holistic well-being, driving demand for functional coffee with benefits beyond instant gratification.
Holistic Self-Care Coffee- The Power of Community and Connection
- Values-Driven Consumption
- Coffee industry
- Functional beverage market
- Wellness industry
- Consumer Attitudes
- Food & Drink
- Health & Wellness
Consumers, led by Gen-Z, are prioritizing holistic well-being, driving demand for functional coffee with benefits beyond instant gratification.
Synergy: Coffee 2025-2026 trend reportHolistic Self-Care Coffee
Consumers, led by Gen-Z, are prioritizing holistic well-being, driving demand for functional coffee with benefits beyond instant gratification. -
Short Trend Summary
Consumers seek comfort and escapism in familiar flavors, driving a comeback for childhood favorites and retro-inspired beverages.
Nostalgic Flavor Resurgence- Navigating Global Uncertainty
- The Power of Community and Connection
- Values-Driven Consumption
- Classic soft drinks
- Dessert-inspired profiles
- Retro-inspired beverages
- Brands & Advertising
- Consumer Attitudes
- Food & Drink
Consumers seek comfort and escapism in familiar flavors, driving a comeback for childhood favorites and retro-inspired beverages.
Synergy: Soft drinks and non-alcoholic...Nostalgic Flavor Resurgence
Consumers seek comfort and escapism in familiar flavors, driving a comeback for childhood favorites and retro-inspired beverages. -
Short Trend Summary
Gen-Z's desire for unique experiences is fueling demand for limited edition and seasonal coffee flavors, driving impulse purchases.
Novelty and Limited Edition Coffee- Experiences Over Material Goods
- The Power of Community and Connection
- Coffee bean retailers
- Coffee shops
- Ready-to-drink coffee
- Brands & Advertising
- Consumer Attitudes
- Food & Drink
Gen-Z's desire for unique experiences is fueling demand for limited edition and seasonal coffee flavors, driving impulse purchases.
Synergy: Coffee 2025-2026 trend reportNovelty and Limited Edition Coffee
Gen-Z's desire for unique experiences is fueling demand for limited edition and seasonal coffee flavors, driving impulse purchases. -
Short Trend Summary
Consumers seek luxurious and indulgent flavors at accessible price points due to cost-of-living pressures.
Affordable Indulgence- Experiences Over Material Goods
- Values-Driven Consumption
- Bakery
- Desserts
- Foodservice
- Retail
- Business & Commerce
- Consumer Attitudes
- Food & Drink
Consumers seek luxurious and indulgent flavors at accessible price points due to cost-of-living pressures.
Synergy: Sweet goods 2025 2026...Affordable Indulgence
Consumers seek luxurious and indulgent flavors at accessible price points due to cost-of-living pressures. -
Short Trend Summary
Amidst uncertainty, consumers are seeking comfort and escapism through familiar, nostalgic flavors in their coffee.
Nostalgic Comfort Coffee- Experiences Over Material Goods
- Navigating Global Uncertainty
- The Power of Community and Connection
- Coffee creamer and flavoring market
- Coffee shops
- Ready-to-drink coffee
- Consumer Attitudes
- Food & Drink
Amidst uncertainty, consumers are seeking comfort and escapism through familiar, nostalgic flavors in their coffee.
Synergy: Coffee 2025-2026 trend reportNostalgic Comfort Coffee
Amidst uncertainty, consumers are seeking comfort and escapism through familiar, nostalgic flavors in their coffee.