Your trends
- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Technology is evolving rapidly and indeterminately, requiring leaders to adapt, interpret, and strategically integrate new technologies into their organizations.
Indeterminate Technology Shift- AI-Driven Transformation
- Navigating Global Uncertainty
- The Blurring of Physical and Digital Realities
- Business Strategy
- Digital Transformation
- Innovation
- Business & Commerce
- Emerging Technology
- The Workplace
Technology is evolving rapidly and indeterminately, requiring leaders to adapt, interpret, and strategically integrate new technologies into their organizations.
University of Sydney: 2025 Skills...Indeterminate Technology Shift
Technology is evolving rapidly and indeterminately, requiring leaders to adapt, interpret, and strategically integrate new technologies into their organizations. -
Short Trend Summary
Retail media and commerce media are rapidly growing, offering brands new opportunities across the purchase journey, but also presenting challenges related to platform fragmentation and budget allocation.
Commerce Media Expansion- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Advertising
- E-commerce
- Retail
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Retail media and commerce media are rapidly growing, offering brands new opportunities across the purchase journey, but also presenting challenges related to platform fragmentation and budget allocation.
WARC: The future of media...Commerce Media Expansion
Retail media and commerce media are rapidly growing, offering brands new opportunities across the purchase journey, but also presenting challenges related to platform fragmentation and… -
Short Trend Summary
AI voice assistants are becoming central to travel and dining booking, requiring businesses to adapt and maintain the human touch.
Voice Assistants Transform Booking- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Customer service
- Dining reservations
- Travel booking
- Business & Commerce
- Emerging Technology
- Travel & Tourism
AI voice assistants are becoming central to travel and dining booking, requiring businesses to adapt and maintain the human touch.
Publicis Sapient: Guide to Next...Voice Assistants Transform Booking
AI voice assistants are becoming central to travel and dining booking, requiring businesses to adapt and maintain the human touch. -
Short Trend Summary
Digital identity is transforming the guest journey, enabling personalized rewards and smoother experiences through destination loyalty programs.
Digital Identity Personalizes Experiences- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- The Blurring of Physical and Digital Realities
- Customer data management
- Guest experience
- Loyalty Programs
- Business & Commerce
- Data & Privacy
- Travel & Tourism
Digital identity is transforming the guest journey, enabling personalized rewards and smoother experiences through destination loyalty programs.
Publicis Sapient: Guide to Next...Digital Identity Personalizes Experiences
Digital identity is transforming the guest journey, enabling personalized rewards and smoother experiences through destination loyalty programs. -
Short Trend Summary
Modernizing outdated infrastructure, both physical and digital, is crucial for integrating renewables and achieving cost savings.
Modernization for Operational Efficiency- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Agriculture
- Digital Systems
- Energy Infrastructure
- Smart Grids
- Business & Commerce
- Global Challenges
Modernizing outdated infrastructure, both physical and digital, is crucial for integrating renewables and achieving cost savings.
Publicis Sapient: 5 trends shaping...Modernization for Operational Efficiency
Modernizing outdated infrastructure, both physical and digital, is crucial for integrating renewables and achieving cost savings. -
Short Trend Summary
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience.
Convenience-Driven Healthcare- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Values-Driven Consumption
- Home diagnostics
- Patient access
- Preventive care
- Retail clinics
- Telemedicine
- Business & Commerce
- Consumer Attitudes
- Health & Wellness
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience.
Publicis Sapient: Guide to Next...Convenience-Driven Healthcare
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience. -
Short Trend Summary
Generative AI is revolutionizing personalization by enabling real-time intent-based shopping experiences, both online and in-store.
Generative AI-Driven Personalization- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Customer service
- E-commerce
- Retail
- Business & Commerce
- Consumer Attitudes
- Emerging Technology
Generative AI is revolutionizing personalization by enabling real-time intent-based shopping experiences, both online and in-store.
Publicis Sapient: Guide to Next...Generative AI-Driven Personalization
Generative AI is revolutionizing personalization by enabling real-time intent-based shopping experiences, both online and in-store. -
Short Trend Summary
AI is leveling the creative playing field, empowering influencers and smaller players while enabling established entities to enhance content creation.
Democratized AI-Powered Creativity- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Content creation
- Digital Media
- Influencer marketing
- Digital Platforms
- Emerging Technology
- Media & Information
AI is leveling the creative playing field, empowering influencers and smaller players while enabling established entities to enhance content creation.
OMG Futures: The future of...Democratized AI-Powered Creativity
AI is leveling the creative playing field, empowering influencers and smaller players while enabling established entities to enhance content creation. -
Short Trend Summary
AI is driving the diffusion and atomization of content, blurring lines between formats and leading to a multimedia explosion.
AI-Driven Content Atomization- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Content creation
- Digital Platforms
- Media Consumption
- Digital Platforms
- Emerging Technology
- Media & Information
AI is driving the diffusion and atomization of content, blurring lines between formats and leading to a multimedia explosion.
OMG Futures: The future of...AI-Driven Content Atomization
AI is driving the diffusion and atomization of content, blurring lines between formats and leading to a multimedia explosion. -
Short Trend Summary
Gaming and immersive technologies are reshaping media consumption, with AI poised to further enhance interactivity and depth.
Dimensionalized Media Experiences- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Augmented Reality (AR)
- Gaming
- Media Consumption
- Virtual Reality (VR)
- Emerging Technology
- Entertainment
- Media & Information
Gaming and immersive technologies are reshaping media consumption, with AI poised to further enhance interactivity and depth.
OMG Futures: The future of...Dimensionalized Media Experiences
Gaming and immersive technologies are reshaping media consumption, with AI poised to further enhance interactivity and depth.