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Short Trend Summary
Brands are increasingly collaborating with artists to create unique products and experiences that capture consumer attention.
Creative Collaborations: Brand Elevation- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- Values-Driven Consumption
- Branding
- Marketing
- Product Development
- Retail
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Brands are increasingly collaborating with artists to create unique products and experiences that capture consumer attention.
The Drawing Arm: Trend report...Creative Collaborations: Brand Elevation
Brands are increasingly collaborating with artists to create unique products and experiences that capture consumer attention.
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Short Trend Summary
Cryptocurrencies are increasingly being used as a payment method, offering advantages like lower transaction fees and global reach.
Crypto as a Payment Method- AI-Driven Transformation
- Navigating Global Uncertainty
- E-commerce
- International Trade
- Retail
- Business & Commerce
- Finance & Money
Cryptocurrencies are increasingly being used as a payment method, offering advantages like lower transaction fees and global reach.
Triple A: The state of...Crypto as a Payment Method
Cryptocurrencies are increasingly being used as a payment method, offering advantages like lower transaction fees and global reach. 
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Short Trend Summary
Heightened customer expectations, fueled by economic pressures and competitive landscapes, are driving a decline in loyalty, making it easier for customers to switch brands after negative experiences.
Declining Customer Loyalty- Authenticity and Transparency Reign Supreme
- Values-Driven Consumption
- Banking
- Food Service
- Hospitality
- Internet Service Providers
- Retail
- Utilities
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Heightened customer expectations, fueled by economic pressures and competitive landscapes, are driving a decline in loyalty, making it easier for customers to switch brands after negative experiences.
Qualtrics: 2025 Consumer Trends ReportDeclining Customer Loyalty
Heightened customer expectations, fueled by economic pressures and competitive landscapes, are driving a decline in loyalty, making it easier for customers to switch brands after… 
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Short Trend Summary
Consumers are increasingly embracing "dupes" – affordable alternatives to higher-priced products – due to economic pressures and changing buying behaviors.
Dupe Culture Mainstream- Navigating Global Uncertainty
- Values-Driven Consumption
- Consumer goods
- E-commerce
- Marketing
- Retail
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Consumers are increasingly embracing "dupes" – affordable alternatives to higher-priced products – due to economic pressures and changing buying behaviors.
eMarketer: The trends driving 'dupe'...Dupe Culture Mainstream
Consumers are increasingly embracing "dupes" – affordable alternatives to higher-priced products – due to economic pressures and changing buying behaviors. 
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Short Trend Summary
In uncertain times, consumers are prioritizing durability and reliability over fleeting trends, redefining the concept of premium products.
Durability as New Luxury- Navigating Global Uncertainty
- Values-Driven Consumption
- Consumer Behavior
- Marketing
- Product Design
- Retail
- Business & Commerce
- Consumer Attitudes
In uncertain times, consumers are prioritizing durability and reliability over fleeting trends, redefining the concept of premium products.
Red Antler: 2025 State of...Durability as New Luxury
In uncertain times, consumers are prioritizing durability and reliability over fleeting trends, redefining the concept of premium products. 
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Short Trend Summary
E-commerce continues its rapid growth, forcing CPG companies to strengthen their digital capabilities and embrace omnichannel strategies.
E-commerce and Omnichannel- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Customer Experience
- Marketing
- Retail
- Supply chain
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
E-commerce continues its rapid growth, forcing CPG companies to strengthen their digital capabilities and embrace omnichannel strategies.
Infosys: CPG industry outlookE-commerce and Omnichannel
E-commerce continues its rapid growth, forcing CPG companies to strengthen their digital capabilities and embrace omnichannel strategies. 
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Short Trend Summary
Consumers continue to prioritize environmental responsibility, but with a pragmatic focus on affordability and tangible benefits.
Eco Logical- Values-Driven Consumption
- FMCG
- Packaging
- Retail
- Sustainability
- Consumer Attitudes
- Global Challenges
- Sustainability
Consumers continue to prioritize environmental responsibility, but with a pragmatic focus on affordability and tangible benefits.
Euromonitor: Top global consumer trends...Eco Logical
Consumers continue to prioritize environmental responsibility, but with a pragmatic focus on affordability and tangible benefits. 
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Short Trend Summary
Global eCommerce is experiencing massive growth, with both established players and emerging trends shaping the market.
eCommerce Growth and Transformation- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Advertising
- eCommerce Platforms
- Retail
- Business & Commerce
- Consumer Attitudes
- Emerging Technology
Global eCommerce is experiencing massive growth, with both established players and emerging trends shaping the market.
Activate Consulting: Technology and media...eCommerce Growth and Transformation
Global eCommerce is experiencing massive growth, with both established players and emerging trends shaping the market. 
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Short Trend Summary
Economic instability and income inequality are forcing retailers to adopt cost-cutting measures and innovative growth strategies, including private-label brands and loyalty programs.
Economic Headwinds Drive Reinvention- Navigating Global Uncertainty
- Values-Driven Consumption
- Consumer goods
- Manufacturing
- Retail
- Business & Commerce
- Consumer Attitudes
- Finance & Money
Economic instability and income inequality are forcing retailers to adopt cost-cutting measures and innovative growth strategies, including private-label brands and loyalty programs.
Publicis Sapient: Guide to Next...Economic Headwinds Drive Reinvention
Economic instability and income inequality are forcing retailers to adopt cost-cutting measures and innovative growth strategies, including private-label brands and loyalty programs. 
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Short Trend Summary
Athleisure is becoming more polished and travel-ready, combining comfort with stylish elements like hybrid pants, bomber jackets, and performance sneakers.
Elevated Athleisure- Experiences Over Material Goods
- Values-Driven Consumption
- Fashion
- Retail
- Travel
- Consumer Attitudes
- Culture
- Travel & Tourism
Athleisure is becoming more polished and travel-ready, combining comfort with stylish elements like hybrid pants, bomber jackets, and performance sneakers.
Stitchfix: 2025 style forecastElevated Athleisure
Athleisure is becoming more polished and travel-ready, combining comfort with stylish elements like hybrid pants, bomber jackets, and performance sneakers. 
