Follow us
Your trends
- TrendThemeImpact AreasCategorySummaryReport
-
Short Trend Summary
AI is creating more micro-moments for personalized, one-to-one brand experiences, impacting consumer relationships.
Million Media Micro-Moments- AI-Driven Transformation
- Experiences Over Material Goods
- Brand Loyalty
- Customer service
- Personalized Marketing
- Brands & Advertising
- Business & Commerce
- Emerging Technology
AI is creating more micro-moments for personalized, one-to-one brand experiences, impacting consumer relationships.
Dentsu: The year of impact...Million Media Micro-Moments
AI is creating more micro-moments for personalized, one-to-one brand experiences, impacting consumer relationships.
-
Short Trend Summary
Messaging is becoming a crucial channel for businesses to connect with customers, build relationships, and drive conversions.
Messaging for Business Growth- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Communication
- Customer service
- Marketing
- Sales
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Messaging is becoming a crucial channel for businesses to connect with customers, build relationships, and drive conversions.
Meta: Rethinking media mix effectivenessMessaging for Business Growth
Messaging is becoming a crucial channel for businesses to connect with customers, build relationships, and drive conversions. 
-
Short Trend Summary
Market competition is driving digital innovation and business transformation, particularly in adapting to changing customer behavior.
Intense Market Competition- AI-Driven Transformation
- Navigating Global Uncertainty
- Business Models
- Customer service
- Product Development
- Supply Chain Management
- Business & Commerce
- Consumer Attitudes
- Emerging Technology
Market competition is driving digital innovation and business transformation, particularly in adapting to changing customer behavior.
ECIIA: Asia Pacific risk in...Intense Market Competition
Market competition is driving digital innovation and business transformation, particularly in adapting to changing customer behavior. 
-
Short Trend Summary
Mexican consumers are increasingly prioritizing convenience and utilizing multiple online and offline channels for a seamless shopping experience.
Hyperconnected Consumers- Experiences Over Material Goods
- The Blurring of Physical and Digital Realities
- Customer service
- E-commerce
- Marketing
- Retail
- Business & Commerce
- Consumer Attitudes
Mexican consumers are increasingly prioritizing convenience and utilizing multiple online and offline channels for a seamless shopping experience.
Meta: MX Plan & Go...Hyperconnected Consumers
Mexican consumers are increasingly prioritizing convenience and utilizing multiple online and offline channels for a seamless shopping experience. 
-
Short Trend Summary
The in-store experience is being redefined, with a renewed emphasis on human interaction and personalized service.
Human-Centric Retail- Experiences Over Material Goods
- The Power of Community and Connection
- Customer service
- Retail Strategy
- Staff Training
- Technology
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
The in-store experience is being redefined, with a renewed emphasis on human interaction and personalized service.
McKinsey: The state of fashion...Human-Centric Retail
The in-store experience is being redefined, with a renewed emphasis on human interaction and personalized service. 
-
Short Trend Summary
Consumer trust in AI agents is increasingly dependent on their ability to exhibit human-like traits such as friendliness, empathy, and creativity.
Human-Centric AI Agents- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- AI development
- Customer service
- Marketing
- Business & Commerce
- Consumer Attitudes
- Emerging Technology
Consumer trust in AI agents is increasingly dependent on their ability to exhibit human-like traits such as friendliness, empathy, and creativity.
Zendesk: CX trends 2025Human-Centric AI Agents
Consumer trust in AI agents is increasingly dependent on their ability to exhibit human-like traits such as friendliness, empathy, and creativity. 
-
Short Trend Summary
Generative AI is revolutionizing personalization by enabling real-time intent-based shopping experiences, both online and in-store.
Generative AI-Driven Personalization- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Customer service
- E-commerce
- Retail
- Business & Commerce
- Consumer Attitudes
- Emerging Technology
Generative AI is revolutionizing personalization by enabling real-time intent-based shopping experiences, both online and in-store.
Publicis Sapient: Guide to Next...Generative AI-Driven Personalization
Generative AI is revolutionizing personalization by enabling real-time intent-based shopping experiences, both online and in-store. 
-
Short Trend Summary
Retail and hospitality companies are rapidly increasing their investment in generative AI, though at a slower pace than some other sectors.
Generative AI Spending Growth- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Customer service
- Hospitality
- Marketing
- Operations
- Retail
- Business & Commerce
- Emerging Technology
Retail and hospitality companies are rapidly increasing their investment in generative AI, though at a slower pace than some other sectors.
Infosys: Generative AI radar for...Generative AI Spending Growth
Retail and hospitality companies are rapidly increasing their investment in generative AI, though at a slower pace than some other sectors. 
-
Short Trend Summary
CPG companies are rapidly increasing investment in generative AI, expecting significant impact on content generation, product development, and customer service.
Generative AI Revolution- AI-Driven Transformation
- Customer service
- Marketing
- Product Development
- Supply chain
- Brands & Advertising
- Business & Commerce
- Emerging Technology
CPG companies are rapidly increasing investment in generative AI, expecting significant impact on content generation, product development, and customer service.
Infosys: CPG industry outlookGenerative AI Revolution
CPG companies are rapidly increasing investment in generative AI, expecting significant impact on content generation, product development, and customer service. 
-
Short Trend Summary
Generative AI is rapidly moving towards mainstream adoption, transforming various sectors with its content creation capabilities.
Generative AI Mainstreaming- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Content creation
- Customer service
- Marketing
- Sales
- Software Development
- Brands & Advertising
- Business & Commerce
- Emerging Technology
Generative AI is rapidly moving towards mainstream adoption, transforming various sectors with its content creation capabilities.
Gartner: AI trends and use...Generative AI Mainstreaming
Generative AI is rapidly moving towards mainstream adoption, transforming various sectors with its content creation capabilities. 
