Your trends

• Trend
  Theme
  Impact Areas
  Category
  Summary
  Report
• TikTok-ified Education
  • Experiences Over Material Goods
  • The Power of Community and Connection
  • Content creation
  • Education
  • Social Media
  • Culture
  • Digital Platforms
  • Media & Information

  Learning is becoming increasingly entertainment-driven, with platforms like TikTok transforming how information is consumed and shared.

  Ok Cool: Gatekeeping information is...

  TikTok-ified Education

  Learning is becoming increasingly entertainment-driven, with platforms like TikTok transforming how information is consumed and shared.

  • Culture
  • Digital Platforms
  • Media & Information
  • Experiences Over Material Goods
  • The Power of Community and Connection

  Impact Areas Content creation, Education, Social Media

  Themes Experiences Over Material Goods, The Power of Community and Connection

  Categories Culture, Digital Platforms, Media & Information
  
  
• The Parent Trap
  • Navigating Global Uncertainty
  • Values-Driven Consumption
  • Child Development
  • Education
  • Technology Industry
  • Youth Marketing
  • Consumer Attitudes
  • Cybersecurity
  • Family

  Parents are grappling with balancing children's access to technology with the need to protect them from online harms, leading to increased parental controls and potential shifts in youth-targeted marketing.

  Accenture: Life trends 2025

  The Parent Trap

  Parents are grappling with balancing children's access to technology with the need to protect them from online harms, leading to increased parental controls and potential…

  • Consumer Attitudes
  • Cybersecurity
  • Family
  • Navigating Global Uncertainty
  • Values-Driven Consumption

  Impact Areas Child Development, Education, Technology Industry, Youth Marketing

  Themes Navigating Global Uncertainty, Values-Driven Consumption

  Categories Consumer Attitudes, Cybersecurity, Family
  
  
• Synthetic Humans Emergence
  • AI-Driven Transformation
  • The Blurring of Physical and Digital Realities
  • Customer service
  • Education
  • Healthcare
  • Marketing
  • Business & Commerce
  • Consumer Attitudes
  • Emerging Technology

  AI-powered synthetic humans are transforming digital interactions by creating more engaging and personalized experiences.

  Globant: Tech trends 2025

  Synthetic Humans Emergence

  AI-powered synthetic humans are transforming digital interactions by creating more engaging and personalized experiences.

  • Business & Commerce
  • Consumer Attitudes
  • Emerging Technology
  • AI-Driven Transformation
  • The Blurring of Physical and Digital Realities

  Impact Areas Customer service, Education, Healthcare, Marketing

  Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities

  Categories Business & Commerce, Consumer Attitudes, Emerging Technology
  
  
• Rise of Creation
  • AI-Driven Transformation
  • The Blurring of Physical and Digital Realities
  • The Power of Community and Connection
  • Arts and Crafts
  • E-commerce
  • Education
  • Social Media
  • Business & Commerce
  • Digital Platforms
  • Lifestyle

  Consumers are embracing creativity, from pursuing non-digital hobbies and side hustles to engaging with digital content creation and generative AI.

  The Media Store: Trends 5...

  Rise of Creation

  Consumers are embracing creativity, from pursuing non-digital hobbies and side hustles to engaging with digital content creation and generative AI.

  • Business & Commerce
  • Digital Platforms
  • Lifestyle
  • AI-Driven Transformation
  • The Blurring of Physical and Digital Realities
  • The Power of Community and Connection

  Impact Areas Arts and Crafts, E-commerce, Education, Social Media

  Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities, The Power of Community and Connection

  Categories Business & Commerce, Digital Platforms, Lifestyle
  
  
• Prioritizing Experiences
  • Experiences Over Material Goods
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Education
  • Entertainment
  • Retail
  • Travel and Tourism
  • Consumer Attitudes
  • Culture
  • Lifestyle

  Consumers are prioritizing experiences over material possessions, valuing connection, fulfillment, and lasting memories.

  The Media Store: Trends 5...

  Prioritizing Experiences

  Consumers are prioritizing experiences over material possessions, valuing connection, fulfillment, and lasting memories.

  • Consumer Attitudes
  • Culture
  • Lifestyle
  • Experiences Over Material Goods
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Education, Entertainment, Retail, Travel and Tourism

  Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption

  Categories Consumer Attitudes, Culture, Lifestyle
  
  
• Persistent Well-being Inequality
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Education
  • Labor Market
  • Social Equity
  • Culture
  • Government & Politics
  • Health & Wellness

  Significant well-being gaps persist across gender, age, and education levels, despite some narrowing trends.

  OECD: How's Life 2024

  Persistent Well-being Inequality

  Significant well-being gaps persist across gender, age, and education levels, despite some narrowing trends.

  • Culture
  • Government & Politics
  • Health & Wellness
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Education, Labor Market, Social Equity

  Themes The Power of Community and Connection, Values-Driven Consumption

  Categories Culture, Government & Politics, Health & Wellness
  
  
• Optimism and Uplifting Spaces
  • Experiences Over Material Goods
  • The Power of Community and Connection
  • Commercial
  • Education
  • Healthcare
  • Hospitality
  • Residential
  • Culture
  • The Home
  • The Workplace

  A growing desire for brighter, more positive spaces reflecting optimism and a need for change.

  Dulux: International colour trends 2025

  Optimism and Uplifting Spaces

  A growing desire for brighter, more positive spaces reflecting optimism and a need for change.

  • Culture
  • The Home
  • The Workplace
  • Experiences Over Material Goods
  • The Power of Community and Connection

  Impact Areas Commercial, Education, Healthcare, Hospitality, Residential

  Themes Experiences Over Material Goods, The Power of Community and Connection

  Categories Culture, The Home, The Workplace
  
  
• Neurological Enhancement
  • AI-Driven Transformation
  • The Blurring of Physical and Digital Realities
  • Education
  • Healthcare
  • Marketing
  • Consumer Attitudes
  • Emerging Technology
  • The Workplace

  Using technology to improve cognitive abilities, impacting worker performance, training, and consumer experiences.

  Gartner: 2025 top tech trends

  Neurological Enhancement

  Using technology to improve cognitive abilities, impacting worker performance, training, and consumer experiences.

  • Consumer Attitudes
  • Emerging Technology
  • The Workplace
  • AI-Driven Transformation
  • The Blurring of Physical and Digital Realities

  Impact Areas Education, Healthcare, Marketing

  Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities

  Categories Consumer Attitudes, Emerging Technology, The Workplace
  
  
• Movement Makers: Art for Change
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Education
  • Healthcare
  • Marketing
  • Social Activism
  • Brands & Advertising
  • Culture
  • Media & Information

  Illustration is increasingly used to drive social change and engage audiences with complex issues.

  The Drawing Arm: Trend report...

  Movement Makers: Art for Change

  Illustration is increasingly used to drive social change and engage audiences with complex issues.

  • Brands & Advertising
  • Culture
  • Media & Information
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Education, Healthcare, Marketing, Social Activism

  Themes The Power of Community and Connection, Values-Driven Consumption

  Categories Brands & Advertising, Culture, Media & Information
  
  
• Metaverse Literacy and Education
  • Experiences Over Material Goods
  • The Blurring of Physical and Digital Realities
  • The Power of Community and Connection
  • Community Building
  • Digital Literacy
  • Education
  • Digital Platforms
  • Emerging Technology
  • Media & Information

  Promoting digital and metaverse literacy among users, enabling effective navigation, interaction, and responsible participation.

  World Economic Forum: Responsible metaverse...

  Metaverse Literacy and Education

  Promoting digital and metaverse literacy among users, enabling effective navigation, interaction, and responsible participation.

  • Digital Platforms
  • Emerging Technology
  • Media & Information
  • Experiences Over Material Goods
  • The Blurring of Physical and Digital Realities
  • The Power of Community and Connection

  Impact Areas Community Building, Digital Literacy, Education

  Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities, The Power of Community and Connection

  Categories Digital Platforms, Emerging Technology, Media & Information
  
  

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