Your trends

• Trend
  Theme
  Impact Areas
  Category
  Summary
  Report
• Streaming Service Stabilization
  • Navigating Global Uncertainty
  • Values-Driven Consumption
  • Advertising
  • Media Consumption
  • Streaming Services
  • Consumer Attitudes
  • Entertainment

  Consumers are stabilizing their streaming subscriptions, with most planning to maintain their current number of services.

  DISQO: Consumer trends 2025 report

  Streaming Service Stabilization

  Consumers are stabilizing their streaming subscriptions, with most planning to maintain their current number of services.

  • Consumer Attitudes
  • Entertainment
  • Navigating Global Uncertainty
  • Values-Driven Consumption

  Impact Areas Advertising, Media Consumption, Streaming Services

  Themes Navigating Global Uncertainty, Values-Driven Consumption

  Categories Consumer Attitudes, Entertainment
  
  
• Stimulating Content over Concentrapment
  • Authenticity and Transparency Reign Supreme
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Advertising
  • Content creation
  • Marketing
  • Brands & Advertising
  • Consumer Attitudes
  • Digital Platforms

  Consumers are seeking stimulating and authentic content that respects their time and intelligence, rejecting manipulative "concentrapment" tactics.

  House Captain: StratTape Vol. 2

  Stimulating Content over Concentrapment

  Consumers are seeking stimulating and authentic content that respects their time and intelligence, rejecting manipulative "concentrapment" tactics.

  • Brands & Advertising
  • Consumer Attitudes
  • Digital Platforms
  • Authenticity and Transparency Reign Supreme
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Advertising, Content creation, Marketing

  Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption

  Categories Brands & Advertising, Consumer Attitudes, Digital Platforms
  
  
• Steady Global E&M Growth
  • Experiences Over Material Goods
  • Navigating Global Uncertainty
  • The Power of Community and Connection
  • Advertising
  • Connectivity
  • Consumer Spending
  • Brands & Advertising
  • Business & Commerce
  • Entertainment

  The global entertainment and media market is expected to experience steady growth, driven by advertising and connectivity, despite variations across regions.

  PwC: Global entertainment & media...

  Steady Global E&M Growth

  The global entertainment and media market is expected to experience steady growth, driven by advertising and connectivity, despite variations across regions.

  • Brands & Advertising
  • Business & Commerce
  • Entertainment
  • Experiences Over Material Goods
  • Navigating Global Uncertainty
  • The Power of Community and Connection

  Impact Areas Advertising, Connectivity, Consumer Spending

  Themes Experiences Over Material Goods, Navigating Global Uncertainty, The Power of Community and Connection

  Categories Brands & Advertising, Business & Commerce, Entertainment
  
  
• Stable Alcohol Consumption
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Food and beverage
  • Health and Wellness
  • Marketing
  • Social Trends
  • Consumer Attitudes
  • Food & Drink

  Despite evolving social attitudes and the rise of non-alcoholic alternatives, alcohol consumption remains relatively stable.

  Coefficient Capital: Consumer trends 2025

  Stable Alcohol Consumption

  Despite evolving social attitudes and the rise of non-alcoholic alternatives, alcohol consumption remains relatively stable.

  • Consumer Attitudes
  • Food & Drink
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Food and beverage, Health and Wellness, Marketing, Social Trends

  Themes The Power of Community and Connection, Values-Driven Consumption

  Categories Consumer Attitudes, Food & Drink
  
  
• Sportswear Competition
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Brand Competition
  • Marketing
  • Product Innovation
  • Sportswear Market
  • Brands & Advertising
  • Business & Commerce
  • Consumer Attitudes

  The sportswear market is becoming increasingly competitive, with challenger brands gaining ground on established players.

  McKinsey: The state of fashion...

  Sportswear Competition

  The sportswear market is becoming increasingly competitive, with challenger brands gaining ground on established players.

  • Brands & Advertising
  • Business & Commerce
  • Consumer Attitudes
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Brand Competition, Marketing, Product Innovation, Sportswear Market

  Themes The Power of Community and Connection, Values-Driven Consumption

  Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  
  
• Sports Media Transformation
  • AI-Driven Transformation
  • The Power of Community and Connection
  • Betting
  • Sports
  • Streaming
  • Business & Commerce
  • Entertainment
  • Media & Information

  Sports media is shifting towards streaming, driven by changing viewer habits, rights acquisitions, and the growth of sports betting.

  Activate Consulting: Technology and media...

  Sports Media Transformation

  Sports media is shifting towards streaming, driven by changing viewer habits, rights acquisitions, and the growth of sports betting.

  • Business & Commerce
  • Entertainment
  • Media & Information
  • AI-Driven Transformation
  • The Power of Community and Connection

  Impact Areas Betting, Sports, Streaming

  Themes AI-Driven Transformation, The Power of Community and Connection

  Categories Business & Commerce, Entertainment, Media & Information
  
  
• Sports App Revenue Steady
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Fantasy Sports
  • Sports Betting
  • Sports Streaming
  • Business & Commerce
  • Digital Platforms
  • Entertainment

  Sports app revenue continues to grow steadily, driven by streaming and exclusive content, while downloads face challenges from competition with streaming services.

  Sensor Tower: State of mobile...

  Sports App Revenue Steady

  Sports app revenue continues to grow steadily, driven by streaming and exclusive content, while downloads face challenges from competition with streaming services.

  • Business & Commerce
  • Digital Platforms
  • Entertainment
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Fantasy Sports, Sports Betting, Sports Streaming

  Themes The Power of Community and Connection, Values-Driven Consumption

  Categories Business & Commerce, Digital Platforms, Entertainment
  
  
• Specific Sustainability
  • Authenticity and Transparency Reign Supreme
  • Values-Driven Consumption
  • Consumer Behavior
  • Food Industry
  • Retail
  • Consumer Attitudes
  • Food & Drink
  • Sustainability

  Consumers are demanding greater transparency and traceability in food production, particularly regarding carbon footprint and sustainable practices.

  Tastewise: Flavor chase top trend...

  Specific Sustainability

  Consumers are demanding greater transparency and traceability in food production, particularly regarding carbon footprint and sustainable practices.

  • Consumer Attitudes
  • Food & Drink
  • Sustainability
  • Authenticity and Transparency Reign Supreme
  • Values-Driven Consumption

  Impact Areas Consumer Behavior, Food Industry, Retail

  Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption

  Categories Consumer Attitudes, Food & Drink, Sustainability
  
  
• Soundtracking Formative Firsts
  • Experiences Over Material Goods
  • The Power of Community and Connection
  • memory formation
  • music streaming
  • Personalization
  • Brands & Advertising
  • Consumer Attitudes
  • Entertainment

  Gen Z is using Spotify to curate the soundtrack of their lives, associating specific songs and podcasts with pivotal life experiences and creating lasting memories.

  Spotify: Culture Next Report

  Soundtracking Formative Firsts

  Gen Z is using Spotify to curate the soundtrack of their lives, associating specific songs and podcasts with pivotal life experiences and creating lasting memories.

  • Brands & Advertising
  • Consumer Attitudes
  • Entertainment
  • Experiences Over Material Goods
  • The Power of Community and Connection

  Impact Areas memory formation, music streaming, Personalization

  Themes Experiences Over Material Goods, The Power of Community and Connection

  Categories Brands & Advertising, Consumer Attitudes, Entertainment
  
  
• Solo Travel & MeMooners
  • Experiences Over Material Goods
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Hospitality
  • Tourism
  • Travel Agencies
  • Business & Commerce
  • Consumer Attitudes
  • Travel & Tourism

  Solo travel is gaining popularity, with travelers embracing independent experiences and personalized itineraries.

  Hilton: 2025 trends report fact...

  Solo Travel & MeMooners

  Solo travel is gaining popularity, with travelers embracing independent experiences and personalized itineraries.

  • Business & Commerce
  • Consumer Attitudes
  • Travel & Tourism
  • Experiences Over Material Goods
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Hospitality, Tourism, Travel Agencies

  Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption

  Categories Business & Commerce, Consumer Attitudes, Travel & Tourism
  
  

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