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Short Trend Summary
Travel to and from Asia, particularly China, is expected to rebound to pre-pandemic levels, driven by increased accessibility and attractive destinations.
Asia Travel Resurgence- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Airlines
- Destinations
- Hospitality
- Business & Commerce
- Culture
- Travel & Tourism
Travel to and from Asia, particularly China, is expected to rebound to pre-pandemic levels, driven by increased accessibility and attractive destinations.
Amadeus: Globetrender travel trends 2025Asia Travel Resurgence
Travel to and from Asia, particularly China, is expected to rebound to pre-pandemic levels, driven by increased accessibility and attractive destinations.
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Short Trend Summary
Augmented and virtual reality are becoming increasingly integrated into daily life, transforming interaction, entertainment, and learning.
AR/VR Integration in Daily Life- Experiences Over Material Goods
- The Blurring of Physical and Digital Realities
- Education
- Entertainment
- Healthcare
- Retail
- Digital Platforms
- Emerging Technology
- Entertainment
Augmented and virtual reality are becoming increasingly integrated into daily life, transforming interaction, entertainment, and learning.
Abstrato Ventures: Macrotendencias 2024 2025AR/VR Integration in Daily Life
Augmented and virtual reality are becoming increasingly integrated into daily life, transforming interaction, entertainment, and learning. 
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Short Trend Summary
Augmented Reality (AR) is emerging as a powerful tool for luxury brands, enhancing online shopping experiences and driving purchase decisions.
AR Reshaping Luxury Experience- AI-Driven Transformation
- Experiences Over Material Goods
- The Blurring of Physical and Digital Realities
- Customer Experience
- Online retail
- Product Development
- Brands & Advertising
- Business & Commerce
- Emerging Technology
Augmented Reality (AR) is emerging as a powerful tool for luxury brands, enhancing online shopping experiences and driving purchase decisions.
Ipsos: Snapchat exploring trends in...AR Reshaping Luxury Experience
Augmented Reality (AR) is emerging as a powerful tool for luxury brands, enhancing online shopping experiences and driving purchase decisions. 
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Short Trend Summary
Anime is transitioning from a niche subculture to a mainstream cultural phenomenon, driven by Gen Z's embrace of its diverse storytelling and values.
Anime’s Mainstream Ascent- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Branding
- Entertainment
- Media
- Consumer Attitudes
- Culture
- Entertainment
Anime is transitioning from a niche subculture to a mainstream cultural phenomenon, driven by Gen Z's embrace of its diverse storytelling and values.
House Captain: StratTape Vol. 2Anime’s Mainstream Ascent
Anime is transitioning from a niche subculture to a mainstream cultural phenomenon, driven by Gen Z's embrace of its diverse storytelling and values. 
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Short Trend Summary
Pervasive use of low-cost sensors and tags to track objects and environments, enabling real-time visibility and data-driven insights.
Ambient Invisible Intelligence- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Healthcare
- Retail
- Supply Chain Management
- Business & Commerce
- Data & Privacy
- Emerging Technology
Pervasive use of low-cost sensors and tags to track objects and environments, enabling real-time visibility and data-driven insights.
Gartner: 2025 top tech trendsAmbient Invisible Intelligence
Pervasive use of low-cost sensors and tags to track objects and environments, enabling real-time visibility and data-driven insights. 
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Short Trend Summary
The pervasiveness of algorithms is creating a homogenous online experience, requiring brands to prioritize cultural relevance and agility.
Algorithms and Blues- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Consumer Behavior
- Content creation
- Marketing
- Social Media
- Brands & Advertising
- Business & Commerce
- Digital Platforms
The pervasiveness of algorithms is creating a homogenous online experience, requiring brands to prioritize cultural relevance and agility.
Dentsu Creative: Trends 2025 fragment...Algorithms and Blues
The pervasiveness of algorithms is creating a homogenous online experience, requiring brands to prioritize cultural relevance and agility. 
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Short Trend Summary
AI presents challenges to truth and talent, with the rise of deepfakes and concerns about job displacement in the entertainment industry.
AI’s Impact on Truth and Talent- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- The Blurring of Physical and Digital Realities
- Job Security
- Legal Frameworks
- Media Ethics
- Emerging Technology
- Entertainment
- Media & Information
AI presents challenges to truth and talent, with the rise of deepfakes and concerns about job displacement in the entertainment industry.
OMG Futures: The future of...AI’s Impact on Truth and Talent
AI presents challenges to truth and talent, with the rise of deepfakes and concerns about job displacement in the entertainment industry. 
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Short Trend Summary
Generative AI is delivering significant efficiency gains across key business functions, including software development, customer support, and sales & marketing.
AI’s Impact on Business Functions- AI-Driven Transformation
- Back Office
- Customer Support
- Sales & Marketing
- Software Development
- Business & Commerce
- Emerging Technology
Generative AI is delivering significant efficiency gains across key business functions, including software development, customer support, and sales & marketing.
Bain: Technology reportAI’s Impact on Business Functions
Generative AI is delivering significant efficiency gains across key business functions, including software development, customer support, and sales & marketing. 
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Short Trend Summary
Artificial intelligence is revolutionizing the travel industry, enhancing customer service, personalizing itineraries, and promoting sustainable practices.
AI-Powered Travel Planning- AI-Driven Transformation
- Values-Driven Consumption
- Customer service
- Sustainability
- Travel planning
- Emerging Technology
- Sustainability
- Travel & Tourism
Artificial intelligence is revolutionizing the travel industry, enhancing customer service, personalizing itineraries, and promoting sustainable practices.
Euronews: 2025 travel trend reportAI-Powered Travel Planning
Artificial intelligence is revolutionizing the travel industry, enhancing customer service, personalizing itineraries, and promoting sustainable practices. 
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Short Trend Summary
Social media marketers are increasingly using AI tools to create more effective, tailored content, boosting efficiency and performance.
AI-Powered Social Content- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- Content creation
- Marketing Automation
- Social Media Management
- Brands & Advertising
- Digital Platforms
- Emerging Technology
Social media marketers are increasingly using AI tools to create more effective, tailored content, boosting efficiency and performance.
HubSpot: 2024 social trends reportAI-Powered Social Content
Social media marketers are increasingly using AI tools to create more effective, tailored content, boosting efficiency and performance. 
