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Short Trend Summary
Brands are increasingly collaborating with artists to create unique products and experiences that capture consumer attention.
Creative Collaborations: Brand Elevation- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- Values-Driven Consumption
- Branding
- Marketing
- Product Development
- Retail
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Brands are increasingly collaborating with artists to create unique products and experiences that capture consumer attention.
The Drawing Arm: Trend report...Creative Collaborations: Brand Elevation
Brands are increasingly collaborating with artists to create unique products and experiences that capture consumer attention.
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Short Trend Summary
Consumer trust in influencers is waning, impacting influencer marketing effectiveness.
Declining Influencer Trust- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Values-Driven Consumption
- Advertising
- Marketing
- Social Media
- Brands & Advertising
- Consumer Attitudes
Statista: Consumer trends 2025Declining Influencer Trust
Consumer trust in influencers is waning, impacting influencer marketing effectiveness. 
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Short Trend Summary
A shift towards raw, unpolished visuals captured with accessible tools, emphasizing authenticity and relatability.
Authentic Lo-Fi Aesthetics- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- The Power of Community and Connection
- Advertising
- Design
- Filmmaking
- Photography
- Culture
- Digital Platforms
- Media & Information
A shift towards raw, unpolished visuals captured with accessible tools, emphasizing authenticity and relatability.
Stocksy: Visual Insights Report 2025Authentic Lo-Fi Aesthetics
A shift towards raw, unpolished visuals captured with accessible tools, emphasizing authenticity and relatability. 
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Short Trend Summary
Visual storytelling through unusual angles, crops, and motion blur, prioritizing atmosphere over meticulous staging.
Unconventional Compositions- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Advertising
- Photography
- Social Media
- Videography
- Brands & Advertising
- Culture
- Media & Information
Visual storytelling through unusual angles, crops, and motion blur, prioritizing atmosphere over meticulous staging.
Stocksy: Visual Insights Report 2025Unconventional Compositions
Visual storytelling through unusual angles, crops, and motion blur, prioritizing atmosphere over meticulous staging. 
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Short Trend Summary
A preference for soft, warm lighting and subtle textures, creating a gentler, more introspective visual style.
Warm, Intimate Moods- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Advertising
- Branding
- Filmmaking
- Photography
- Brands & Advertising
- Consumer Attitudes
- Culture
A preference for soft, warm lighting and subtle textures, creating a gentler, more introspective visual style.
Stocksy: Visual Insights Report 2025Warm, Intimate Moods
A preference for soft, warm lighting and subtle textures, creating a gentler, more introspective visual style. 
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Short Trend Summary
A renewed appreciation for connoisseurship, understated elegance, and handcrafted goods, emphasizing quality and character over flashiness.
Curated Old Soul Style- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- Values-Driven Consumption
- Fashion
- food
- Interior Design
- Lifestyle
- Consumer Attitudes
- Culture
- Lifestyle
A renewed appreciation for connoisseurship, understated elegance, and handcrafted goods, emphasizing quality and character over flashiness.
Stocksy: Visual Insights Report 2025Curated Old Soul Style
A renewed appreciation for connoisseurship, understated elegance, and handcrafted goods, emphasizing quality and character over flashiness. 
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Short Trend Summary
A shift away from traditional markers of success towards community, genuine human connection, and embracing life's imperfections.
Imperfect, Authentic Lives- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- The Power of Community and Connection
- Lifestyle
- Marketing
- Mental Health
- Social Media
- Consumer Attitudes
- Culture
- Lifestyle
A shift away from traditional markers of success towards community, genuine human connection, and embracing life's imperfections.
Stocksy: Visual Insights Report 2025Imperfect, Authentic Lives
A shift away from traditional markers of success towards community, genuine human connection, and embracing life's imperfections. 
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Short Trend Summary
Despite persistent barriers, women and older athletes demonstrate resilience and achieve significant progress in their fitness journeys.
Overcoming Fitness Barriers- The Power of Community and Connection
- Values-Driven Consumption
- Age and fitness
- Fitness accessibility
- Gender equality in sports
- Culture
- Health & Wellness
Despite persistent barriers, women and older athletes demonstrate resilience and achieve significant progress in their fitness journeys.
Strava: Year in Sport the...Overcoming Fitness Barriers
Despite persistent barriers, women and older athletes demonstrate resilience and achieve significant progress in their fitness journeys. 
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Short Trend Summary
Strava users are increasingly tracking their gear usage, revealing insights into popular brands and models, as well as generational style preferences.
Gear Tracking and Preferences- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Consumer Behavior
- Fitness technology
- Sports apparel industry
- Brands & Advertising
- Consumer Attitudes
- Digital Platforms
Strava users are increasingly tracking their gear usage, revealing insights into popular brands and models, as well as generational style preferences.
Strava: Year in Sport the...Gear Tracking and Preferences
Strava users are increasingly tracking their gear usage, revealing insights into popular brands and models, as well as generational style preferences. 
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Short Trend Summary
Gen Z is using Spotify to curate the soundtrack of their lives, associating specific songs and podcasts with pivotal life experiences and creating lasting memories.
Soundtracking Formative Firsts- Experiences Over Material Goods
- The Power of Community and Connection
- memory formation
- music streaming
- Personalization
- Brands & Advertising
- Consumer Attitudes
- Entertainment
Gen Z is using Spotify to curate the soundtrack of their lives, associating specific songs and podcasts with pivotal life experiences and creating lasting memories.
Spotify: Culture Next ReportSoundtracking Formative Firsts
Gen Z is using Spotify to curate the soundtrack of their lives, associating specific songs and podcasts with pivotal life experiences and creating lasting memories. 
