Follow us
Your trends
- TrendThemeImpact AreasCategorySummaryReport
-
Short Trend Summary
Singles are embracing unplanned encounters and spontaneous connections, prioritizing authentic experiences over strict dating rules.
Kiss-met & Spontaneity- Authenticity and Transparency Reign Supreme
- Experiences Over Material Goods
- The Power of Community and Connection
- Dating expectations
- Relationship development
- Social Interactions
- Culture
- Intimacy
Singles are embracing unplanned encounters and spontaneous connections, prioritizing authentic experiences over strict dating rules.
Tinder: Year in Swipe 2024...Kiss-met & Spontaneity
Singles are embracing unplanned encounters and spontaneous connections, prioritizing authentic experiences over strict dating rules.
-
Short Trend Summary
E-commerce continues its upward trajectory, maintaining its pandemic-era peak and showing robust growth in overall spending.
Sustained E-commerce Growth- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Values-Driven Consumption
- Consumer Behavior
- Logistics
- Retail
- Technology
- Business & Commerce
- Consumer Attitudes
E-commerce continues its upward trajectory, maintaining its pandemic-era peak and showing robust growth in overall spending.
Coefficient Capital: Consumer trends 2025Sustained E-commerce Growth
E-commerce continues its upward trajectory, maintaining its pandemic-era peak and showing robust growth in overall spending. 
-
Short Trend Summary
Brands and pop culture are increasingly intertwined, influencing each other in a cyclical relationship.
Brand-Culture Intertwining- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Values-Driven Consumption
- Advertising
- Brand strategy
- Marketing
- Social Media
- Brands & Advertising
- Culture
Brands and pop culture are increasingly intertwined, influencing each other in a cyclical relationship.
Tracksuit: Track record 2024Brand-Culture Intertwining
Brands and pop culture are increasingly intertwined, influencing each other in a cyclical relationship. 
-
Short Trend Summary
Despite decelerating inflation, consumers remain highly sensitive to price increases, impacting their perception of the economy and spending habits.
Persistent Inflation Concerns- Navigating Global Uncertainty
- Business Strategy
- Consumer Spending
- Economic Policy
- Retail
- Business & Commerce
- Consumer Attitudes
- Finance & Money
Despite decelerating inflation, consumers remain highly sensitive to price increases, impacting their perception of the economy and spending habits.
Coefficient Capital: Consumer trends 2025Persistent Inflation Concerns
Despite decelerating inflation, consumers remain highly sensitive to price increases, impacting their perception of the economy and spending habits. 
-
Short Trend Summary
Strava users are increasingly tracking their gear and expressing distinct preferences based on age and activity type.
Gear Tracking and Preferences- The Power of Community and Connection
- Values-Driven Consumption
- Consumer Behavior
- Fitness technology
- Sportswear industry
- Brands & Advertising
- Consumer Attitudes
- Digital Platforms
Strava users are increasingly tracking their gear and expressing distinct preferences based on age and activity type.
Strava: Year in Sport the...Gear Tracking and Preferences
Strava users are increasingly tracking their gear and expressing distinct preferences based on age and activity type. 
-
Short Trend Summary
Consumers are adopting a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein.
Holistic Health & Nutrition- The Power of Community and Connection
- Values-Driven Consumption
- Food and beverage
- Nutrition
- Wellness
- Business & Commerce
- Consumer Attitudes
- Health & Wellness
Consumers are adopting a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein.
Synergy: Nutrition 2025-2026 trend reportHolistic Health & Nutrition
Consumers are adopting a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein. 
-
Short Trend Summary
Cost-of-living pressures are influencing consumer protein choices, emphasizing value and multi-functional benefits.
Value-Driven Protein Choices- Navigating Global Uncertainty
- Values-Driven Consumption
- Consumer goods
- Nutrition
- Retail
- Business & Commerce
- Consumer Attitudes
- Food & Drink
Cost-of-living pressures are influencing consumer protein choices, emphasizing value and multi-functional benefits.
Synergy: Nutrition 2025-2026 trend reportValue-Driven Protein Choices
Cost-of-living pressures are influencing consumer protein choices, emphasizing value and multi-functional benefits. 
-
Short Trend Summary
The nutrition market is experiencing a surge in demand for novel flavors and formats to maintain consumer engagement.
Flavor & Format Innovation- Experiences Over Material Goods
- Values-Driven Consumption
- Food and beverage
- Nutrition
- Product Development
- Brands & Advertising
- Consumer Attitudes
- Food & Drink
The nutrition market is experiencing a surge in demand for novel flavors and formats to maintain consumer engagement.
Synergy: Nutrition 2025-2026 trend reportFlavor & Format Innovation
The nutrition market is experiencing a surge in demand for novel flavors and formats to maintain consumer engagement. 
-
Short Trend Summary
The lines between sports nutrition and general wellness are blurring, driven by demand for personalized products.
Blurring Wellness & Sports- The Power of Community and Connection
- Values-Driven Consumption
- sports nutrition
- Wellness
- women's health
- Brands & Advertising
- Consumer Attitudes
- Health & Wellness
The lines between sports nutrition and general wellness are blurring, driven by demand for personalized products.
Synergy: Nutrition 2025-2026 trend reportBlurring Wellness & Sports
The lines between sports nutrition and general wellness are blurring, driven by demand for personalized products. 
-
Short Trend Summary
Middle Eastern spices like Hawaij and Black Lime are gaining popularity due to their versatile flavor profiles and perceived health benefits.
Versatile Spice Blends- Authenticity and Transparency Reign Supreme
- Values-Driven Consumption
- Consumer Packaged Goods
- Food Industry
- Spice Market
- Consumer Attitudes
- Food & Drink
- Health & Wellness
Middle Eastern spices like Hawaij and Black Lime are gaining popularity due to their versatile flavor profiles and perceived health benefits.
Tastewise: Flavor chase top trend...Versatile Spice Blends
Middle Eastern spices like Hawaij and Black Lime are gaining popularity due to their versatile flavor profiles and perceived health benefits. 
