Follow us
Your trends
- TrendThemeImpact AreasCategorySummaryReport
-
Short Trend Summary
Reddit experienced significant growth, overtaking X (formerly Twitter) and LinkedIn to become the fifth highest-reaching social media platform in the UK.
Reddit’s Rapid Social Media Rise- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Advertising
- online communities
- Social Media
- Brands & Advertising
- Consumer Attitudes
- Digital Platforms
Reddit experienced significant growth, overtaking X (formerly Twitter) and LinkedIn to become the fifth highest-reaching social media platform in the UK.
OFCOM: Online nation 2024Reddit’s Rapid Social Media Rise
Reddit experienced significant growth, overtaking X (formerly Twitter) and LinkedIn to become the fifth highest-reaching social media platform in the UK.
-
Short Trend Summary
Regulatory challenges and policy uncertainty are creating headwinds for European tech, impacting investor confidence and growth.
Regulatory Uncertainty- Navigating Global Uncertainty
- Innovation
- Investment
- Policy
- Regulation
- Business & Commerce
- Data & Privacy
- Government & Politics
Regulatory challenges and policy uncertainty are creating headwinds for European tech, impacting investor confidence and growth.
Atomico: State of European tech...Regulatory Uncertainty
Regulatory challenges and policy uncertainty are creating headwinds for European tech, impacting investor confidence and growth. 
-
Short Trend Summary
Significant growth in renewable energy capacity to meet the increasing energy demands of datacenters, but grid infrastructure limitations pose challenges.
Renewable Energy Expansion- Navigating Global Uncertainty
- Values-Driven Consumption
- Energy
- Environment
- Utilities
- Business & Commerce
- Global Challenges
Significant growth in renewable energy capacity to meet the increasing energy demands of datacenters, but grid infrastructure limitations pose challenges.
S&P Global: Big picture 2025...Renewable Energy Expansion
Significant growth in renewable energy capacity to meet the increasing energy demands of datacenters, but grid infrastructure limitations pose challenges. 
-
Short Trend Summary
Integrating renewable energy sources into data center operations is crucial for reducing reliance on fossil fuels and achieving sustainability goals.
Renewable Energy Integration- Navigating Global Uncertainty
- Values-Driven Consumption
- Data Center Sustainability
- Grid Infrastructure
- Renewable Energy Development
- Business & Commerce
- Global Challenges
- Sustainability
Integrating renewable energy sources into data center operations is crucial for reducing reliance on fossil fuels and achieving sustainability goals.
Deloitte: A study of AI's...Renewable Energy Integration
Integrating renewable energy sources into data center operations is crucial for reducing reliance on fossil fuels and achieving sustainability goals. 
-
Short Trend Summary
Growing resource scarcity is pushing innovation in infrastructure towards sustainable and resilient solutions.
Resource Scarcity Drives Innovation- Navigating Global Uncertainty
- Values-Driven Consumption
- Climate change adaptation
- Disaster Risk Reduction
- Renewable Energy
- Sustainable Construction
- Water Management
- Business & Commerce
- Global Challenges
- Sustainability
Growing resource scarcity is pushing innovation in infrastructure towards sustainable and resilient solutions.
PwC: Capital project and infrastructure...Resource Scarcity Drives Innovation
Growing resource scarcity is pushing innovation in infrastructure towards sustainable and resilient solutions. 
-
Short Trend Summary
BFS companies are prioritizing resilience by leveraging cloud, automation, and AI to address volatility and evolving customer demands.
Responsive Resilience- AI-Driven Transformation
- Navigating Global Uncertainty
- Banking
- Cybersecurity
- Financial Services
- Risk management
- Business & Commerce
- Emerging Technology
BFS companies are prioritizing resilience by leveraging cloud, automation, and AI to address volatility and evolving customer demands.
WNS: Top 5 banking and...Responsive Resilience
BFS companies are prioritizing resilience by leveraging cloud, automation, and AI to address volatility and evolving customer demands. 
-
Short Trend Summary
Retailers are prioritizing personalization to improve conversions and customer loyalty, leveraging generative AI for 1:1 experiences.
Retail Personalization Imperative- AI-Driven Transformation
- Experiences Over Material Goods
- E-commerce
- Generative AI
- Personalization
- Retail
- Business & Commerce
- Consumer Attitudes
- Emerging Technology
Retailers are prioritizing personalization to improve conversions and customer loyalty, leveraging generative AI for 1:1 experiences.
CB Insights: Tech trends 2025Retail Personalization Imperative
Retailers are prioritizing personalization to improve conversions and customer loyalty, leveraging generative AI for 1:1 experiences. 
-
Short Trend Summary
Developers are exploring shorter single-player games as a response to rising development costs and changing player habits.
Right-Sizing Single-Player Games- Experiences Over Material Goods
- Values-Driven Consumption
- AAA Games
- Game Design
- Game Development
- Business & Commerce
- Entertainment
Developers are exploring shorter single-player games as a response to rising development costs and changing player habits.
Newzoo: Global Games Market ReportRight-Sizing Single-Player Games
Developers are exploring shorter single-player games as a response to rising development costs and changing player habits. 
-
Short Trend Summary
AI and Sustainability are emerging as dominant themes in European tech, attracting significant investment and talent.
Rise of AI and Sustainability- AI-Driven Transformation
- Values-Driven Consumption
- Artificial Intelligence
- Climate tech
- Sustainability
- Venture capital
- Emerging Technology
- Global Challenges
AI and Sustainability are emerging as dominant themes in European tech, attracting significant investment and talent.
Atomico: State of European tech...Rise of AI and Sustainability
AI and Sustainability are emerging as dominant themes in European tech, attracting significant investment and talent. 
-
Short Trend Summary
Brands are increasingly leveraging conversational commerce through SMS and DM to engage in personalized dialogues with customers and drive conversions.
Rise of Conversational Commerce- AI-Driven Transformation
- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Conversion Optimization
- Customer Engagement
- Messaging Apps
- Personalized Marketing
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Brands are increasingly leveraging conversational commerce through SMS and DM to engage in personalized dialogues with customers and drive conversions.
Smartly: Digital Advertising Trends 2025Rise of Conversational Commerce
Brands are increasingly leveraging conversational commerce through SMS and DM to engage in personalized dialogues with customers and drive conversions. 
