Your trends

• Trend
  Theme
  Impact Areas
  Category
  Summary
  Report
• Levity & Laughter: Humor Connects
  • Authenticity and Transparency Reign Supreme
  • The Power of Community and Connection
  • Advertising
  • Branding
  • Social Media Marketing
  • Brands & Advertising
  • Culture
  • Digital Platforms

  Humor remains a powerful tool in advertising, fostering connection with audiences and driving engagement across social media platforms.

  Adobe: Creative trends report 2025

  Levity & Laughter: Humor Connects

  Humor remains a powerful tool in advertising, fostering connection with audiences and driving engagement across social media platforms.

  • Brands & Advertising
  • Culture
  • Digital Platforms
  • Authenticity and Transparency Reign Supreme
  • The Power of Community and Connection

  Impact Areas Advertising, Branding, Social Media Marketing

  Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection

  Categories Brands & Advertising, Culture, Digital Platforms
  
  
• Authentic Influencer Marketing
  • Authenticity and Transparency Reign Supreme
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Brand Building
  • Consumer Engagement
  • Social Media Marketing
  • Brands & Advertising
  • Consumer Attitudes

  Brands are shifting away from celebrity endorsements towards authentic influencer collaborations that prioritize relatability, shared values, and genuine connections.

  Aeroplane 2025: Branding trends report

  Authentic Influencer Marketing

  Brands are shifting away from celebrity endorsements towards authentic influencer collaborations that prioritize relatability, shared values, and genuine connections.

  • Brands & Advertising
  • Consumer Attitudes
  • Authenticity and Transparency Reign Supreme
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Brand Building, Consumer Engagement, Social Media Marketing

  Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption

  Categories Brands & Advertising, Consumer Attitudes
  
  
• Social App Dominance Continues
  • The Power of Community and Connection
  • Values-Driven Consumption
  • Digital Advertising
  • Social Media
  • Social Messaging
  • Brands & Advertising
  • Business & Commerce
  • Digital Platforms

  Social media and messaging apps continue to dominate user time, reaching three trillion hours in 2024, with platforms diversifying monetization strategies.

  Sensor Tower: State of mobile...

  Social App Dominance Continues

  Social media and messaging apps continue to dominate user time, reaching three trillion hours in 2024, with platforms diversifying monetization strategies.

  • Brands & Advertising
  • Business & Commerce
  • Digital Platforms
  • The Power of Community and Connection
  • Values-Driven Consumption

  Impact Areas Digital Advertising, Social Media, Social Messaging

  Themes The Power of Community and Connection, Values-Driven Consumption

  Categories Brands & Advertising, Business & Commerce, Digital Platforms
  
  

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