Follow us
Your trends
- TrendThemeImpact AreasCategorySummaryReport
-
Short Trend Summary
Legacy IT systems and traditional operating models are hindering the full potential of AI implementation.
Legacy IT Hinders AI Adoption- AI-Driven Transformation
- Digital Transformation
- IT Infrastructure
- Operational Efficiency
- Business & Commerce
- Emerging Technology
Legacy IT systems and traditional operating models are hindering the full potential of AI implementation.
Publicis Sapient: Guide to Next...Legacy IT Hinders AI Adoption
Legacy IT systems and traditional operating models are hindering the full potential of AI implementation.
-
Short Trend Summary
Gen Z's focus on sustainability, purpose, and authenticity is shaping brand loyalty strategies.
Gen Z Values Drive Loyalty- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Values-Driven Consumption
- Brand Loyalty
- Marketing
- Social Media
- Brands & Advertising
- Consumer Attitudes
- Digital Platforms
Publicis Sapient: Guide to Next...Gen Z Values Drive Loyalty
Gen Z's focus on sustainability, purpose, and authenticity is shaping brand loyalty strategies. 
-
Short Trend Summary
Banks are modernizing legacy systems to improve agility and efficiency, focusing on cloud, data systems, and agile methodologies.
Tech Infrastructure Modernization- AI-Driven Transformation
- Banking
- Operational Efficiency
- Technology Infrastructure
- Business & Commerce
- Emerging Technology
- Finance & Money
Banks are modernizing legacy systems to improve agility and efficiency, focusing on cloud, data systems, and agile methodologies.
Publicis Sapient: Guide to next...Tech Infrastructure Modernization
Banks are modernizing legacy systems to improve agility and efficiency, focusing on cloud, data systems, and agile methodologies. 
-
Short Trend Summary
Generative AI is poised to revolutionize healthcare by analyzing massive datasets, accelerating drug discovery, enabling personalized medicine, and improving diagnoses.
Generative AI in Healthcare- AI-Driven Transformation
- Diagnostics
- Drug Discovery
- Personalized medicine
- Research and development
- Emerging Technology
- Health & Wellness
Generative AI is poised to revolutionize healthcare by analyzing massive datasets, accelerating drug discovery, enabling personalized medicine, and improving diagnoses.
Publicis Sapient: Guide to Next...Generative AI in Healthcare
Generative AI is poised to revolutionize healthcare by analyzing massive datasets, accelerating drug discovery, enabling personalized medicine, and improving diagnoses. 
-
Short Trend Summary
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience.
Convenience-Driven Healthcare- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Values-Driven Consumption
- Home diagnostics
- Patient access
- Preventive care
- Retail clinics
- Telemedicine
- Business & Commerce
- Consumer Attitudes
- Health & Wellness
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience.
Publicis Sapient: Guide to Next...Convenience-Driven Healthcare
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience. 
-
Short Trend Summary
Retail media networks are growing globally, requiring retailers to strategically leverage data sharing and build their own networks to monetize their platforms.
Retail Media Network Expansion- AI-Driven Transformation
- The Power of Community and Connection
- Advertising
- E-commerce
- Retail
- Brands & Advertising
- Business & Commerce
- Digital Platforms
Retail media networks are growing globally, requiring retailers to strategically leverage data sharing and build their own networks to monetize their platforms.
Publicis Sapient: Guide to Next...Retail Media Network Expansion
Retail media networks are growing globally, requiring retailers to strategically leverage data sharing and build their own networks to monetize their platforms. 
-
Short Trend Summary
Smartphones continue to be the dominant device for accessing Pornhub, accounting for 90.5% of worldwide traffic, highlighting the importance of mobile optimization for content creators and platforms.
Mobile Dominance Continues- Experiences Over Material Goods
- Mobile Technology
- Pornography Consumption
- Website Design
- Business & Commerce
- Digital Platforms
Smartphones continue to be the dominant device for accessing Pornhub, accounting for 90.5% of worldwide traffic, highlighting the importance of mobile optimization for content creators and platforms.
PornHub: 2024 year in reviewMobile Dominance Continues
Smartphones continue to be the dominant device for accessing Pornhub, accounting for 90.5% of worldwide traffic, highlighting the importance of mobile optimization for content creators… 
-
Short Trend Summary
AI adoption will accelerate in 2025, with energy and commodities companies focusing on use cases that promote optimization and innovation.
AI-Driven Optimization and Innovation- AI-Driven Transformation
- Agriculture
- Oil and Gas
- Renewables
- Trading Systems
- Business & Commerce
- Emerging Technology
- Global Challenges
AI adoption will accelerate in 2025, with energy and commodities companies focusing on use cases that promote optimization and innovation.
Publicis Sapient: 5 trends shaping...AI-Driven Optimization and Innovation
AI adoption will accelerate in 2025, with energy and commodities companies focusing on use cases that promote optimization and innovation. 
-
Short Trend Summary
AI is leveling the creative playing field, empowering influencers and smaller players while enabling established entities to enhance content creation.
Democratized AI-Powered Creativity- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Content creation
- Digital Media
- Influencer marketing
- Digital Platforms
- Emerging Technology
- Media & Information
AI is leveling the creative playing field, empowering influencers and smaller players while enabling established entities to enhance content creation.
OMG Futures: The future of...Democratized AI-Powered Creativity
AI is leveling the creative playing field, empowering influencers and smaller players while enabling established entities to enhance content creation. 
-
Short Trend Summary
AI is driving the diffusion and atomization of content, blurring lines between formats and leading to a multimedia explosion.
AI-Driven Content Atomization- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Content creation
- Digital Platforms
- Media Consumption
- Digital Platforms
- Emerging Technology
- Media & Information
AI is driving the diffusion and atomization of content, blurring lines between formats and leading to a multimedia explosion.
OMG Futures: The future of...AI-Driven Content Atomization
AI is driving the diffusion and atomization of content, blurring lines between formats and leading to a multimedia explosion. 
