Your trends
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Short Trend Summary
Community Building. Online communities are crucial for building a sense of community in a world where people are becoming increasingly disconnected. By using online community platforms, businesses can create spaces for members to connect, engage, and participate in virtual events,…
Community Building- Business & e-Commerce
- Digital Platforms
- The Workplace
Community Building. Online communities are crucial for building a sense of community in a world where people are becoming increasingly disconnected. By using online community platforms, businesses can create spaces for members to connect, engage, and participate in virtual events, online courses, and paid memberships all under the company’s branding.…
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Vertigo - Digital Marketing Trends...Community Building
Community Building. Online communities are crucial for building a sense of community in a world where people are becoming increasingly disconnected. By using online community… -
Short Trend Summary
Bigger Than Meta. Immersive Tech Deepens Social Experiences. 2022 was a challenging year for Facebook's metaverse efforts, but other players in the space, such as Roblox and Minecraft, have seen tremendous success with over 400 million users. Marketers are taking…
Bigger Than Meta- Digital Platforms
- Emerging Technology
- Global Challenges
Bigger Than Meta. Immersive Tech Deepens Social Experiences. 2022 was a challenging year for Facebook's metaverse efforts, but other players in the space, such as Roblox and Minecraft, have seen tremendous success with over 400 million users. Marketers are taking notice, with 29% viewing Web3 and gaming as a priority,…
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OGILVY - Social Media Trends...Bigger Than Meta
Bigger Than Meta. Immersive Tech Deepens Social Experiences. 2022 was a challenging year for Facebook's metaverse efforts, but other players in the space, such as… -
Short Trend Summary
Mainstream AR: Slowly Cooking. AR is the technology that will actually bring the metaverse to life for most people in the near future. Its democratized nature and widespread device compatibility make it a more accessible technology for creators to generate…
Mainstream AR: Slowly Cooking- Digital Platforms
- Emerging Technology
- Global Challenges
Mainstream AR: Slowly Cooking. AR is the technology that will actually bring the metaverse to life for most people in the near future. Its democratized nature and widespread device compatibility make it a more accessible technology for creators to generate their own experiences. Snapchat leads the way in social AR,…
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OGILVY - Social Media Trends...Mainstream AR: Slowly Cooking
Mainstream AR: Slowly Cooking. AR is the technology that will actually bring the metaverse to life for most people in the near future. Its democratized… -
Short Trend Summary
Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like Nokia, HComm and Elmo are leading the way in providing ultra-telepresence solutions to bring a…
Ultra-Telepresence- Business & e-Commerce
- Emerging Technology
- The Workplace
Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like Nokia, HComm and Elmo are leading the way in providing ultra-telepresence solutions to bring a near-real presence to remote communication. The more realistic the experience,…
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OMG FUTURES - At The...Ultra-Telepresence
Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like… -
Short Trend Summary
Optimizing the Workplace. A pandemic has caused a shift in employee perspectives and expectations, leading to a change in the future of work. Concerns over physical proximity due to health issues will now be accompanied by concerns of working in…
Optimizing the Workplace- Global Challenges
- Health & Wellness
- The Workplace
Optimizing the Workplace. A pandemic has caused a shift in employee perspectives and expectations, leading to a change in the future of work. Concerns over physical proximity due to health issues will now be accompanied by concerns of working in a noisy environment. Brands and businesses need to adapt their…
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OMG FUTURES - At The...Optimizing the Workplace
Optimizing the Workplace. A pandemic has caused a shift in employee perspectives and expectations, leading to a change in the future of work. Concerns over… -
Short Trend Summary
Social Landscape Shakeup. The social media landscape is undergoing a shakeup, with organic and earned efforts making a comeback. Legacy platforms like Facebook, Instagram, and YouTube are seeing declining revenues, while niche platforms like Twitch, Discord, and BeReal are on…
Social Landscape Shakeup- Brands & Advertising
- Digital Platforms
- Emerging Technology
Social Landscape Shakeup. The social media landscape is undergoing a shakeup, with organic and earned efforts making a comeback. Legacy platforms like Facebook, Instagram, and YouTube are seeing declining revenues, while niche platforms like Twitch, Discord, and BeReal are on the rise. Brands need to embrace channel-agnostic approaches and focus…
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OGILVY - Social Media Trends...Social Landscape Shakeup
Social Landscape Shakeup. The social media landscape is undergoing a shakeup, with organic and earned efforts making a comeback. Legacy platforms like Facebook, Instagram, and… -
Short Trend Summary
What is the Metaverse Even? The Metaverse, a virtual reality that aims to bring people together to work, socialize, play, and shop, is the latest buzzword in tech. While companies like Facebook, Microsoft, and Epic Games are investing heavily in…
What is the Metaverse Even?- Digital Platforms
- Emerging Technology
- The Workplace
What is the Metaverse Even? The Metaverse, a virtual reality that aims to bring people together to work, socialize, play, and shop, is the latest buzzword in tech. While companies like Facebook, Microsoft, and Epic Games are investing heavily in the concept, there is much ambiguity around what the metaverse…
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Meltwater - 2023 Marketing Trends...What is the Metaverse Even?
What is the Metaverse Even? The Metaverse, a virtual reality that aims to bring people together to work, socialize, play, and shop, is the latest… -
Short Trend Summary
Ethereal World. Drawing inspiration from 20th-century magical realism, content creators will turn to hazy and blurry effects, deep shadows, and compelling compositions in their works. Experimental or creative editing and post-processing will be present in photography and videos more often;…
Ethereal World- Emerging Technology
- Entertainment
- Fashion & Beauty
Ethereal World. Drawing inspiration from 20th-century magical realism, content creators will turn to hazy and blurry effects, deep shadows, and compelling compositions in their works. Experimental or creative editing and post-processing will be present in photography and videos more often; all in order to help viewers get lost in the…
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Depositphotos - Creative Trends ‘23Ethereal World
Ethereal World. Drawing inspiration from 20th-century magical realism, content creators will turn to hazy and blurry effects, deep shadows, and compelling compositions in their works.… -
Short Trend Summary
Wellness Upgrade. To better connect with audiences, brands will include AR- and VR-powered wellness experiences in their marketing activities. Using dynamic, abstract, and 3D motion graphics with thematic sound effects and scents will facilitate separation from the physical environment and…
Wellness Upgrade- Brands & Advertising
- Emerging Technology
- Health & Wellness
Wellness Upgrade. To better connect with audiences, brands will include AR- and VR-powered wellness experiences in their marketing activities. Using dynamic, abstract, and 3D motion graphics with thematic sound effects and scents will facilitate separation from the physical environment and help accelerate positive results for both consumers and brands.
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Depositphotos - Creative Trends ‘23Wellness Upgrade
Wellness Upgrade. To better connect with audiences, brands will include AR- and VR-powered wellness experiences in their marketing activities. Using dynamic, abstract, and 3D motion… -
Short Trend Summary
The World Wide Ebb. Time spent on the internet and social media has hit a ceiling, signaling potential saturation point. Brands must be creative in providing value to internet users as traditional online activities are losing appeal. The future of…
The World Wide Ebb- Digital Platforms
- Emerging Technology
- Global Challenges
The World Wide Ebb. Time spent on the internet and social media has hit a ceiling, signaling potential saturation point. Brands must be creative in providing value to internet users as traditional online activities are losing appeal. The future of digital connection is moving towards the metaverse, Web3, with companies…
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GWI - Connecting The Dots...The World Wide Ebb
The World Wide Ebb. Time spent on the internet and social media has hit a ceiling, signaling potential saturation point. Brands must be creative in…