Your trends

• Trend
  Category
  Summary
  Theme
  Report
• Air Travel Resurgence
  • Emerging Technology
  • Sustainability
  • Travel

  Air Travel Resurgence. Air travel has now recovered around 95% in the US. According to the TSA, daily traveler throughput is now relative to 2019 ‘normal’. It recovered to about 94% by November 2022.

  • N/A
  The New Consumer - Consumer...

  Air Travel Resurgence

  Air Travel Resurgence. Air travel has now recovered around 95% in the US. According to the TSA, daily traveler throughput is now relative to 2019…

  • Emerging Technology
  • Sustainability
  • Travel
• The Consumer is Dead
  • Consumer Attitudes
  • Global Challenges
  • Sustainability

  The Consumer is Dead. Long Live People. Consumer goods companies seeking to build today's best-in-class capabilities will have fallen behind by the time the future arrives. At the heart of this change is the human being. The human condition continues to change at an ever-increasing pace, a trend that has…

  • N/A
  Accenture - A New Dawn...

  The Consumer is Dead

  The Consumer is Dead. Long Live People. Consumer goods companies seeking to build today's best-in-class capabilities will have fallen behind by the time the future…

  • Consumer Attitudes
  • Global Challenges
  • Sustainability
• Pharma Goes TikTok
  • Emerging Technology
  • Health & Wellness
  • Media & Information

  Pharma Goes TikTok. #MedicalTikTok is home to millions of short-form health-related videos, created by HCPs and patients with little brand involvement. Knowledge and personal journeys are being shared, forming powerful and emotive communities. Given the industy trust problem, in 2023 more pharma brands will attempt to build trust by collaborating…

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  OGILVY - Social Media Trends...

  Pharma Goes TikTok

  Pharma Goes TikTok. #MedicalTikTok is home to millions of short-form health-related videos, created by HCPs and patients with little brand involvement. Knowledge and personal journeys…

  • Emerging Technology
  • Health & Wellness
  • Media & Information
• Optimizing the Workplace
  • Global Challenges
  • Health & Wellness
  • The Workplace

  Optimizing the Workplace. A pandemic has caused a shift in employee perspectives and expectations, leading to a change in the future of work. Concerns over physical proximity due to health issues will now be accompanied by concerns of working in a noisy environment. Brands and businesses need to adapt their…

  • N/A
  OMG FUTURES - At The...

  Optimizing the Workplace

  Optimizing the Workplace. A pandemic has caused a shift in employee perspectives and expectations, leading to a change in the future of work. Concerns over…

  • Global Challenges
  • Health & Wellness
  • The Workplace
• Influencing for Better
  • Brands & Advertising
  • Health & Wellness
  • Lifestyle

  Influencing for Better. There’s an increased focus on health and wellness. Consumers are becoming more conscious of the components that contribute to happier and healthier lives and rely on social media for information and guidance. Healthcare influencers are becoming trusted sources for information, and brands are advised to show their…

  • N/A
  OGILVY - Influencer Trends 2023

  Influencing for Better

  Influencing for Better. There’s an increased focus on health and wellness. Consumers are becoming more conscious of the components that contribute to happier and healthier…

  • Brands & Advertising
  • Health & Wellness
  • Lifestyle
• Go With Your Gut (Health & Welness)
  • Emerging Technology
  • Food & Drink
  • Health & Wellness

  Go With Your Gut (Health). Gut health is a top priority for people seeking to improve their overall wellness. Fermentation is being rebooted in 2023 as trending health foods include chickpea powder and seed spreads. Snacks are evolving to cater to changing consumer demands for tasty, nutritious, and sustainable options…

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  Holland & Barret - Wellness...

  Go With Your Gut (Health & Welness)

  Go With Your Gut (Health). Gut health is a top priority for people seeking to improve their overall wellness. Fermentation is being rebooted in 2023…

  • Emerging Technology
  • Food & Drink
  • Health & Wellness
• Women’s Wellness.
  • Fashion & Beauty
  • Health & Wellness
  • Lifestyle

  Women’s Wellness. Women's Wellness is finally gaining the recognition it deserves, with the government's first Women's Health Strategy for England launching in 2022 and celebrity campaigners and female MPs driving the conversation. This trend is set to continue as the focus shifts to addressing specific women's health issues through personalized…

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  Holland & Barret - Wellness...

  Women’s Wellness.

  Women’s Wellness. Women's Wellness is finally gaining the recognition it deserves, with the government's first Women's Health Strategy for England launching in 2022 and celebrity…

  • Fashion & Beauty
  • Health & Wellness
  • Lifestyle
• Movable Morality
  • Consumer Attitudes
  • Culture
  • Lifestyle

  Moveable Morality refers to a shift away from traditional centralized authority towards personal judgments of what is right. This has led to a decrease in public trust of institutions such as the Supreme Court in the US, with only 25% of Americans expressing confidence in it. During the COVID-19 pandemic,…

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  FORESIGHT FACTORY - Global Trending

  Movable Morality

  Moveable Morality refers to a shift away from traditional centralized authority towards personal judgments of what is right. This has led to a decrease in…

  • Consumer Attitudes
  • Culture
  • Lifestyle
• Well-care
  • Consumer Attitudes
  • Health & Wellness
  • Lifestyle

  Sick-care Evolves To Well-care. Health is a top priority for consumers, with a majority indicating it as a main focus in their lives. Yet despite growing awareness, many still feel overwhelmed and lack guidance to achieve health goals, leading to a more demand for products, services, and communities that can…

  • N/A
  FORERUNNER - The Dinner Party...

  Well-care

  Sick-care Evolves To Well-care. Health is a top priority for consumers, with a majority indicating it as a main focus in their lives. Yet despite…

  • Consumer Attitudes
  • Health & Wellness
  • Lifestyle
• From Longevity to Hopeful Tomorrow
  • Health & Wellness
  • Lifestyle
  • Sustainability

  Longevity has become an indicator for measuring health and happiness. This future-driven and life-extending mindset - pandemic and climate change driven - is evolving into a hopeful take on the present.

  • N/A
  Nextatlas - Predictions for 2023

  From Longevity to Hopeful Tomorrow

  Longevity has become an indicator for measuring health and happiness. This future-driven and life-extending mindset - pandemic and climate change driven - is evolving into…

  • Health & Wellness
  • Lifestyle
  • Sustainability