Your trends

• Trend
  Category
  Summary
  Theme
  Report
• The new age of anxiety
  • Brands & Advertising
  • Consumer Attitudes
  • Entertainment

  The new age of anxiety. Anxiety is exploding due to a range of factors, making escapism and connection more important than ever. More than ever, brands should take cues from popular culture to provide distraction, lightness, and hope while driving commercial growth. Successful campaigns in challenging times have leveraged humor…

  • N/A
  Wavemaker UK - Growth Trends...

  The new age of anxiety

  The new age of anxiety. Anxiety is exploding due to a range of factors, making escapism and connection more important than ever. More than ever,…

  • Brands & Advertising
  • Consumer Attitudes
  • Entertainment
• The Challenge of News Avoidance
  • Digital Platforms
  • Global Challenges
  • Media & Information

  The Challenge of News Avoidance. The decline in internet usage and the selective avoidance of news have become a concern for publishers. The Washington Post journalist Amanda Ripley calls for journalism that explains the news better and gives people hope. Solutions and constructive journalism are gaining momentum with publishers and…

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  Reuters - Journalism, Media, and...

  The Challenge of News Avoidance

  The Challenge of News Avoidance. The decline in internet usage and the selective avoidance of news have become a concern for publishers. The Washington Post…

  • Digital Platforms
  • Global Challenges
  • Media & Information
• Anime Thrill
  • Culture
  • Entertainment
  • Fashion & Beauty

  Anime Thrill. The anime aesthetic has a lot to offer to content creators. You can draw design inspiration and master creativity skills by inventing hyperbolic characters, thinking through symbolic elements to include in a storyline, running photoshoots in an anime theme, or experimenting with costumes, whether drawn or stylized.

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  Depositphotos - Creative Trends ‘23

  Anime Thrill

  Anime Thrill. The anime aesthetic has a lot to offer to content creators. You can draw design inspiration and master creativity skills by inventing hyperbolic…

  • Culture
  • Entertainment
  • Fashion & Beauty
• Ethereal World
  • Emerging Technology
  • Entertainment
  • Fashion & Beauty

  Ethereal World. Drawing inspiration from 20th-century magical realism, content creators will turn to hazy and blurry effects, deep shadows, and compelling compositions in their works. Experimental or creative editing and post-processing will be present in photography and videos more often; all in order to help viewers get lost in the…

  • N/A
  Depositphotos - Creative Trends ‘23

  Ethereal World

  Ethereal World. Drawing inspiration from 20th-century magical realism, content creators will turn to hazy and blurry effects, deep shadows, and compelling compositions in their works.…

  • Emerging Technology
  • Entertainment
  • Fashion & Beauty
• Blast of Joy
  • Entertainment
  • Fashion & Beauty
  • Lifestyle

  Blast of Joy. Maximalist, mood-boosting, and sometimes too flashy is the new aesthetic that will go toe-to-toe with minimalist and clean imagery. Content creators will generously and colorfully stylize photoshoots, with settings and model looks becoming even more thought out and detailed—all in order to endow images with creative and…

  • N/A
  Depositphotos - Creative Trends ‘23

  Blast of Joy

  Blast of Joy. Maximalist, mood-boosting, and sometimes too flashy is the new aesthetic that will go toe-to-toe with minimalist and clean imagery. Content creators will…

  • Entertainment
  • Fashion & Beauty
  • Lifestyle
• Experimental Escapism
  • Entertainment
  • Health & Wellness
  • Lifestyle

  Experiential Escapism. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the physical world. Experiential Escapism welcomes a world where nature is intensified and digitally recreated to reflect its healing benefits. Shape-shifting forms, color-changing surfaces, imaginary dreamscapes,…

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  Adobe Creative Trends ‘23

  Experimental Escapism

  Experiential Escapism. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the…

  • Entertainment
  • Health & Wellness
  • Lifestyle
• Nesting
  • Consumer Attitudes
  • Health & Wellness
  • Lifestyle

  People are seeking comfort, simplicity, and spirituality in 2023, as seen in the increased interest in comfortable homes, analogue hobbies, and spiritual objects. This is based on a trend that was heightened during the pandemic, when many people found that their homes could have been more comfortable during the lockdowns.…

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  CATAWIKI x IPSOS - Trend_Report-2023

  Nesting

  People are seeking comfort, simplicity, and spirituality in 2023, as seen in the increased interest in comfortable homes, analogue hobbies, and spiritual objects. This is…

  • Consumer Attitudes
  • Health & Wellness
  • Lifestyle
• Hyper Fatigue
  • Consumer Attitudes
  • Health & Wellness
  • Lifestyle

  Consumers are experiencing hyper fatigue as a result of the pandemic, technology, and financial stress. Many are trying to reduce screen time and find meaning and purpose through nature, community, and wellness practices. Brands need to provide practical solutions to offer escapism, and establish healthy connections in technology, wellness, and…

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  MINTEL - Global Consumer Trends

  Hyper Fatigue

  Consumers are experiencing hyper fatigue as a result of the pandemic, technology, and financial stress. Many are trying to reduce screen time and find meaning…

  • Consumer Attitudes
  • Health & Wellness
  • Lifestyle
• Horry Hyisteria
  • Culture
  • Entertainment
  • Fashion & Beauty

  Audiences are increasingly seeking horror content as a form of escape and release. The horror genre's share of the US box office has increased fivefold since 2014, overtaking other genres like comedy and drama. Companies like A24 and Netflix are capitalizing on the trend by creating more horror-focused content, such…

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  MTM - 12 Trends of...

  Horry Hyisteria

  Audiences are increasingly seeking horror content as a form of escape and release. The horror genre's share of the US box office has increased fivefold…

  • Culture
  • Entertainment
  • Fashion & Beauty
• I Will Survive: Permacrisis
  • Global Challenges
  • Health & Wellness
  • Lifestyle

  The world is undergoing a series of crises, including pandemics, wars, political divisions, natural disasters, and increases in the cost of living, leading to an extended period of instability and insecurity. This has resulted in widespread anxiety and impacted mental health. People are coping with these challenges by resorting to…

  • N/A
  Accenture - Life Trends 2023

  I Will Survive: Permacrisis

  The world is undergoing a series of crises, including pandemics, wars, political divisions, natural disasters, and increases in the cost of living, leading to an…

  • Global Challenges
  • Health & Wellness
  • Lifestyle