Your trends
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Short Trend Summary
The Press Does Bundling. News publishers are turning to bundling strategies to fight financial difficulties. By combining core news with complementary brands and features, such as cooking apps and sports coverage, publishers are hoping to lock in subscribers and drive…
The Press Does Bundling- Brands & Advertising
- Digital Platforms
- Media & Information
The Press Does Bundling. News publishers are turning to bundling strategies to fight financial difficulties. By combining core news with complementary brands and features, such as cooking apps and sports coverage, publishers are hoping to lock in subscribers and drive growth. Diversifying revenue streams remains a priority for publishers, with…
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Reuters - Journalism, Media, and...The Press Does Bundling
The Press Does Bundling. News publishers are turning to bundling strategies to fight financial difficulties. By combining core news with complementary brands and features, such… -
Short Trend Summary
Utility & Purpose. Consumers want meaningful value exchanges from brands, emphasizing emotional connections and entertainment. Brands are expected to have a deeper dimension beyond just presence, with reliability and authenticity playing a crucial role. Brands can deliver a conscious and…
Utility & Purpose- Brands & Advertising
- Consumer Attitudes
- Entertainment
Utility & Purpose. Consumers want meaningful value exchanges from brands, emphasizing emotional connections and entertainment. Brands are expected to have a deeper dimension beyond just presence, with reliability and authenticity playing a crucial role. Brands can deliver a conscious and memorable value exchange through packaging, user incentives, or even product…
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OGILVY - Social Media Trends...Utility & Purpose
Utility & Purpose. Consumers want meaningful value exchanges from brands, emphasizing emotional connections and entertainment. Brands are expected to have a deeper dimension beyond just… -
Short Trend Summary
Brands are working with artists to create visually interesting, interactive campaigns using QR codes on packaging. The average consumer spends a lot of time on social media, making packaging a new and visually interesting experience.
QR Collabs- Brands & Advertising
- Consumer Attitudes
- Digital Platforms
Brands are working with artists to create visually interesting, interactive campaigns using QR codes on packaging. The average consumer spends a lot of time on social media, making packaging a new and visually interesting experience.
- N/A
TREND HUNTER - Trend Report...QR Collabs
Brands are working with artists to create visually interesting, interactive campaigns using QR codes on packaging. The average consumer spends a lot of time on… -
Short Trend Summary
Beverage brands are using AR technology on product packaging to create musical experiences, appealing to customers for their ability to offer something new and create lasting impressions.
Augmented Bottles- Brands & Advertising
- Emerging Technology
- Entertainment
Beverage brands are using AR technology on product packaging to create musical experiences, appealing to customers for their ability to offer something new and create lasting impressions.
- N/A
TREND HUNTER - Trend Report...Augmented Bottles
Beverage brands are using AR technology on product packaging to create musical experiences, appealing to customers for their ability to offer something new and create… -
Short Trend Summary
Brands in the e-commerce industry are offering compostable packaging solutions to reduce their environmental impact and make sustainability easier for consumers who find it challenging to adopt new habits.
Compostable Packaging- Brands & Advertising
- Business & e-Commerce
- Sustainability
Brands in the e-commerce industry are offering compostable packaging solutions to reduce their environmental impact and make sustainability easier for consumers who find it challenging to adopt new habits.
- N/A
TREND HUNTER - Trend Report...Compostable Packaging
Brands in the e-commerce industry are offering compostable packaging solutions to reduce their environmental impact and make sustainability easier for consumers who find it challenging… -
Short Trend Summary
Sustainable packaging solutions for fresh foods and produce are increasing in popularity as businesses and consumers prioritize reducing waste and carbon output. Brands are making it easier to be sustainable with recyclable or compostable packaging.
Sustainable Packaging- Brands & Advertising
- Global Challenges
- Sustainability
Sustainable packaging solutions for fresh foods and produce are increasing in popularity as businesses and consumers prioritize reducing waste and carbon output. Brands are making it easier to be sustainable with recyclable or compostable packaging.
- N/A
TREND HUNTER - Trend Report...Sustainable Packaging
Sustainable packaging solutions for fresh foods and produce are increasing in popularity as businesses and consumers prioritize reducing waste and carbon output. Brands are making… -
Short Trend Summary
Connected e-commerce packaging solutions aim to ensure safe and efficient deliveries with added transparency and customer engagement features: temperature- controlled boxes and QR codes, to meet growing demands in the e-commerce industry.
Smart Packaging- Business & e-Commerce
- Digital Platforms
- Emerging Technology
Connected e-commerce packaging solutions aim to ensure safe and efficient deliveries with added transparency and customer engagement features: temperature- controlled boxes and QR codes, to meet growing demands in the e-commerce industry.
- N/A
TREND HUNTER - Trend Report...Smart Packaging
Connected e-commerce packaging solutions aim to ensure safe and efficient deliveries with added transparency and customer engagement features: temperature- controlled boxes and QR codes, to…