Your trends
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Short Trend Summary
The Consumer is Dead. Long Live People. Consumer goods companies seeking to build today's best-in-class capabilities will have fallen behind by the time the future arrives. At the heart of this change is the human being. The human condition continues…
The Consumer is Dead- Consumer Attitudes
- Global Challenges
- Sustainability
The Consumer is Dead. Long Live People. Consumer goods companies seeking to build today's best-in-class capabilities will have fallen behind by the time the future arrives. At the heart of this change is the human being. The human condition continues to change at an ever-increasing pace, a trend that has…
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Accenture - A New Dawn...The Consumer is Dead
The Consumer is Dead. Long Live People. Consumer goods companies seeking to build today's best-in-class capabilities will have fallen behind by the time the future… -
Short Trend Summary
Seek New Growth. The ways in which CPG companies identify new growth opportunities is outdated. They need to move from thinking about the “total addressable market” (as defined by existing CPG categories) to the “total addressable problem” (as defined by…
Seek New Growth- Brands & Advertising
- Consumer Attitudes
- Global Challenges
Seek New Growth. The ways in which CPG companies identify new growth opportunities is outdated. They need to move from thinking about the “total addressable market” (as defined by existing CPG categories) to the “total addressable problem” (as defined by human needs). The new pace of change is stunning –…
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Accenture - A New Dawn...Seek New Growth
Seek New Growth. The ways in which CPG companies identify new growth opportunities is outdated. They need to move from thinking about the “total addressable… -
Short Trend Summary
Power Your People. For any company, executing on strategy comes down to people – and executives increasingly express concern about their ability to recruit, develop and retain the intrapreneurial, flexible and future-skilled talent they need. Future Ready companies will work…
Power Your People- Emerging Technology
- Sustainability
- The Workplace
Power Your People. For any company, executing on strategy comes down to people – and executives increasingly express concern about their ability to recruit, develop and retain the intrapreneurial, flexible and future-skilled talent they need. Future Ready companies will work to empower and align their people around their organizational purpose,…
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Accenture - A New Dawn...Power Your People
Power Your People. For any company, executing on strategy comes down to people – and executives increasingly express concern about their ability to recruit, develop… -
Short Trend Summary
Step Change in New Media’s Climate Coverage. News media is taking steps to improve its coverage of the climate emergency. Almost two-thirds of news executives believe their coverage is good, and half have created climate teams with additional staff. Many…
Step Change in New Media’s Climate Coverage- Emerging Technology
- Global Challenges
- Media & Information
Step Change in New Media’s Climate Coverage. News media is taking steps to improve its coverage of the climate emergency. Almost two-thirds of news executives believe their coverage is good, and half have created climate teams with additional staff. Many publishers have also developed strategies to improve their coverage, including…
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Reuters - Journalism, Media, and...Step Change in New Media’s Climate Coverage
Step Change in New Media’s Climate Coverage. News media is taking steps to improve its coverage of the climate emergency. Almost two-thirds of news executives… -
Short Trend Summary
Is Time Ticking For TikTok? TikTok's growing influence has resulted in increased scrutiny from governments and the public over its algorithms and impact on society. The platform has struggled with misinformation, leading to increased moderation and labeling of news outlets.…
Is Time Ticking For TikTok?- Emerging Technology
- Global Challenges
- Media & Information
Is Time Ticking For TikTok? TikTok's growing influence has resulted in increased scrutiny from governments and the public over its algorithms and impact on society. The platform has struggled with misinformation, leading to increased moderation and labeling of news outlets. The amount of data TikTok collects and potential access by…
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Reuters - Journalism, Media, and...Is Time Ticking For TikTok?
Is Time Ticking For TikTok? TikTok's growing influence has resulted in increased scrutiny from governments and the public over its algorithms and impact on society.… -
Short Trend Summary
Format Innovation. The digital world continues to evolve, with a shift towards audio and video content. Publishers are focusing on podcasts, email newsletters, and digital video to engage audiences, while short-form video production is gaining popularity. The use cases for…
Format Innovation- Digital Platforms
- Emerging Technology
- Media & Information
Format Innovation. The digital world continues to evolve, with a shift towards audio and video content. Publishers are focusing on podcasts, email newsletters, and digital video to engage audiences, while short-form video production is gaining popularity. The use cases for voice assistants and metaverse applications are still unclear and receiving…
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Reuters - Journalism, Media, and...Format Innovation
Format Innovation. The digital world continues to evolve, with a shift towards audio and video content. Publishers are focusing on podcasts, email newsletters, and digital… -
Short Trend Summary
Gentle Tech. Gentle Tech is a new movement in technology that goes beyond innovation for the sake of efficiency and utility, but also to deliver on imperatives beyond profit: inclusivity, empathy, community. This trend prioritizes values and empathy in products.…
Gentle Tech- Culture
- Emerging Technology
- Sustainability
Gentle Tech. Gentle Tech is a new movement in technology that goes beyond innovation for the sake of efficiency and utility, but also to deliver on imperatives beyond profit: inclusivity, empathy, community. This trend prioritizes values and empathy in products. Brands must recognize the impact of recent events on consumers…
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OMG FUTURES - At The...Gentle Tech
Gentle Tech. Gentle Tech is a new movement in technology that goes beyond innovation for the sake of efficiency and utility, but also to deliver… -
Short Trend Summary
Frugal Tech. In the face of economic uncertainty, consumers are increasingly seeking value for their money. This trend is reflected in the tech sector too, where startups are offering affordable alternatives to big tech products and services. Rather than abandoning…
Frugal Tech- Business & e-Commerce
- Emerging Technology
- Sustainability
Frugal Tech. In the face of economic uncertainty, consumers are increasingly seeking value for their money. This trend is reflected in the tech sector too, where startups are offering affordable alternatives to big tech products and services. Rather than abandoning innovation in difficult times, businesses should focus on smart, accessible…
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OMG FUTURES - At The...Frugal Tech
Frugal Tech. In the face of economic uncertainty, consumers are increasingly seeking value for their money. This trend is reflected in the tech sector too,… -
Short Trend Summary
Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like Nokia, HComm and Elmo are leading the way in providing ultra-telepresence solutions to bring a…
Ultra-Telepresence- Business & e-Commerce
- Emerging Technology
- The Workplace
Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like Nokia, HComm and Elmo are leading the way in providing ultra-telepresence solutions to bring a near-real presence to remote communication. The more realistic the experience,…
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OMG FUTURES - At The...Ultra-Telepresence
Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like… -
Short Trend Summary
Sustainability as Standard. In 2023 brands will increasingly prove that all things can have a sustainable angle. Sustainability is becoming the norm in all industries and there are no limits to what can be transformed to be more eco-friendly. Brands…
Sustainability as Standard- Brands & Advertising
- Emerging Technology
- Sustainability
Sustainability as Standard. In 2023 brands will increasingly prove that all things can have a sustainable angle. Sustainability is becoming the norm in all industries and there are no limits to what can be transformed to be more eco-friendly. Brands and businesses must dig deeper to find sustainable alternatives and…
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OMG FUTURES - At The...Sustainability as Standard
Sustainability as Standard. In 2023 brands will increasingly prove that all things can have a sustainable angle. Sustainability is becoming the norm in all industries…