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Newest A-Z
  • Trend
    Category
    Summary
    Theme
    Report
  • Who Doesn’t Like To Play?
    • Consumer Attitudes
    • Entertainment
    • Lifestyle

    Who Doesn’t Like To Play? Gaming’s influence is broader than you think. A recent Statista report shows that the UK now boasts 46.7 million gamers. While it showed a slight male skew, it also highlighted that gaming penetration among females has now reached 56% (vs 63% male.) They’re a lot…

    • N/A
    Wavemaker UK - Growth Trends...
    Who Doesn’t Like To Play?
    Who Doesn’t Like To Play? Gaming’s influence is broader than you think. A recent Statista report shows that the UK now boasts 46.7 million gamers.…
    • Consumer Attitudes
    • Entertainment
    • Lifestyle
  • Gamifying Loyalty
    • Brands & Advertising
    • Consumer Attitudes
    • Digital Platforms

    Gamifying Loyalty. Gamifying loyalty programs can lead to a 30% increase in customer retention by creating a tight-knit community around a brand. With advancements in technology, the potential for gamification in marketing is endless. Gamification can also enhance content discovery and increase engagement in activity feeds by 68%.

    • N/A
    Vertigo - Digital Marketing Trends...
    Gamifying Loyalty
    Gamifying Loyalty. Gamifying loyalty programs can lead to a 30% increase in customer retention by creating a tight-knit community around a brand. With advancements in…
    • Brands & Advertising
    • Consumer Attitudes
    • Digital Platforms
  • Games Everywhere
    • Digital Platforms
    • Emerging Technology
    • Entertainment

    Games Everywhere. Gaming has become a mainstream activity, with an estimated 3.2 billion players globally. Technology platforms and media outlets are incorporating gaming elements into their offerings to attract and retain audiences. Companies can no longer ignore the impact and reach of gaming, making it a crucial part of their…

    • N/A
    DENTSU - Media Trends ‘23
    Games Everywhere
    Games Everywhere. Gaming has become a mainstream activity, with an estimated 3.2 billion players globally. Technology platforms and media outlets are incorporating gaming elements into…
    • Digital Platforms
    • Emerging Technology
    • Entertainment
  • Gamified Finance
    • Finance & Money
    • Global Challenges
    • Lifestyle

    Gen X and Millennials will seek new ways to gamify their finances, searching for budget challenges and saving games. 1000 Savings Challenge, Biweekly Savings Challenge, Budget Challenge, Envelope Challenge, Savings 100 Envelope Challenge.

    • N/A
    Pinterest - Predicts 2023
    Gamified Finance
    Gen X and Millennials will seek new ways to gamify their finances, searching for budget challenges and saving games. 1000 Savings Challenge, Biweekly Savings Challenge,…
    • Finance & Money
    • Global Challenges
    • Lifestyle
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