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creator economy 30
accessibility 20
advertising 107
aesthetics 12
aging 7
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construction 1
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fitness 11
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Gen Z 73
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happiness 1
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healthy eating 23
higher education 2
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live-streaming 6
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Millennial 36
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mobile devices 11
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niche brands 48
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shopping habits 41
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vitamins 2
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wellness 43
work environment 8
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workplace 9
Newest A-Z
  • Trend
    Category
    Summary
    Theme
    Report
  • Power to the People
    • Brands & Advertising
    • Consumer Attitudes
    • Emerging Technology

    Brands are shifting to a new model of consumer-as-co-creator, where consumers are actively shaping the brands they love with their dollars and voices. Brands are embracing this by inviting consumers into product development processes and leveraging NFTs for consumers to invest in and shape the brand's direction. In the future,…

    • N/A
    MINTEL - Global Consumer Trends
    Power to the People
    Brands are shifting to a new model of consumer-as-co-creator, where consumers are actively shaping the brands they love with their dollars and voices. Brands are…
    • Brands & Advertising
    • Consumer Attitudes
    • Emerging Technology
  • Edutainment
    • Digital Platforms
    • Emerging Technology
    • Entertainment

    Gen Z is disrupting traditional education paths and opting for alternatives like apprenticeships for quick financial stability. The rise of edutainment, such as business podcasts, educational content creators, and gamified learning apps, is driven by Gen Z's demand for engaging and easy-to-learn content. They are willing to use previously entertainment-only…

    • N/A
    MTM - 12 Trends of...
    Edutainment
    Gen Z is disrupting traditional education paths and opting for alternatives like apprenticeships for quick financial stability. The rise of edutainment, such as business podcasts,…
    • Digital Platforms
    • Emerging Technology
    • Entertainment
  • Peer Power
    • Consumer Attitudes
    • Emerging Technology
    • Global Challenges

    Peer power is on the rise as trust in authority decreases and traditional support sources fall short. Consumers are turning to each other for help through services like Airbnb, GoFundMe, and peer-to-peer money-lending and goods-lending websites. The growth of peer-to-peer services and the rise of DAOs and Web3 technology suggest…

    • N/A
    FORESIGHT FACTORY - Global Trending
    Peer Power
    Peer power is on the rise as trust in authority decreases and traditional support sources fall short. Consumers are turning to each other for help…
    • Consumer Attitudes
    • Emerging Technology
    • Global Challenges
  • Alt Takes On The Metaverse
    • Digital Platforms
    • Emerging Technology
    • Global Challenges

    Gen Z is creating a new metaverse. With a focus on individual expression and social justice, Gen Z is reshaping online spaces to better reflect their values. They are building worlds that reflect their ideas, and they are embracing virtual influencers to help them realize their dreams

    • N/A
    INSTAGRAM - Trends Report 2023
    Alt Takes On The Metaverse
    Gen Z is creating a new metaverse. With a focus on individual expression and social justice, Gen Z is reshaping online spaces to better reflect…
    • Digital Platforms
    • Emerging Technology
    • Global Challenges
  • The Financial Renaissance
    • Emerging Technology
    • Finance & Money
    • Lifestyle

    The Financial Renaissance. Gen Z is embracing side hustles to make money as ⅔ of Gen Z plans to use social media to make money in 2023. Content creation isn’t just for full-time creators, as a majority of Gen Z social media users plan to monetize a project this year.…

    • N/A
    INSTAGRAM - Trends Report 2023
    The Financial Renaissance
    The Financial Renaissance. Gen Z is embracing side hustles to make money as ⅔ of Gen Z plans to use social media to make money…
    • Emerging Technology
    • Finance & Money
    • Lifestyle
  • Choice is the future of work
    • Business & e-Commerce
    • Emerging Technology
    • The Workplace

    People are balancing flexible work which aligns with their values with the need to make money. Gigs and side hustles have resulted in an increased concern for work-life balance and mentorship, with a shift towards passion-based work motivated by personal needs and desires. Remote work and the freelance economy is…

    • N/A
    FORERUNNER - The Dinner Party...
    Choice is the future of work
    People are balancing flexible work which aligns with their values with the need to make money. Gigs and side hustles have resulted in an increased…
    • Business & e-Commerce
    • Emerging Technology
    • The Workplace
  • Eco Office
    • Brands & Advertising
    • Sustainability
    • The Workplace

    Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in order to draw in and retain emerging Gen Z and Millennial talent.

    • N/A
    TREND HUNTER - Trend Report...
    Eco Office
    Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in…
    • Brands & Advertising
    • Sustainability
    • The Workplace
  • Circular Popups
    • Brands & Advertising
    • Fashion & Beauty
    • Sustainability

    Fashion brands are creating circular economy pop-ups to educate consumers and promote sustainability. These pop-ups feature used and upcycled products and align with consumers' growing concern for the environment and the impact of climate change.

    • N/A
    TREND HUNTER - Trend Report...
    Circular Popups
    Fashion brands are creating circular economy pop-ups to educate consumers and promote sustainability. These pop-ups feature used and upcycled products and align with consumers' growing…
    • Brands & Advertising
    • Fashion & Beauty
    • Sustainability
  • Local Retail
    • Business & e-Commerce
    • Consumer Attitudes
    • Sustainability

    Especially large retailers visibly incorporate elements of local products or materials into their stores in order to help support local economies. More consumers want to support their local businesses and economies.

    • N/A
    TREND HUNTER - Trend Report...
    Local Retail
    Especially large retailers visibly incorporate elements of local products or materials into their stores in order to help support local economies. More consumers want to…
    • Business & e-Commerce
    • Consumer Attitudes
    • Sustainability
  • Supporting Creators
    • Business & e-Commerce
    • Digital Platforms
    • Entertainment

    Platforms continue to support content creators via programs, education, and opportunities for them to learn marketing skills, which is crucial in the booming content creation industry allowing them to earn for their work.

    • N/A
    TREND HUNTER - Trend Report...
    Supporting Creators
    Platforms continue to support content creators via programs, education, and opportunities for them to learn marketing skills, which is crucial in the booming content creation…
    • Business & e-Commerce
    • Digital Platforms
    • Entertainment
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