Your trends
- TrendCategorySummaryThemeReport
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Short Trend Summary
Gen Z are using makeup to express their personality, and are increasingly looking for climate-proof skincare and beauty products due to the impacts of climate change. As a result, Gen Z are likely to opt for protective beauty and skincare…
Climate & Expressive Beauty- Fashion & Beauty
- Lifestyle
- Sustainability
Gen Z are using makeup to express their personality, and are increasingly looking for climate-proof skincare and beauty products due to the impacts of climate change. As a result, Gen Z are likely to opt for protective beauty and skincare products, as well as experimenting with expressive makeup looks.
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INSTAGRAM - Trends Report 2023Climate & Expressive Beauty
Gen Z are using makeup to express their personality, and are increasingly looking for climate-proof skincare and beauty products due to the impacts of climate… -
Short Trend Summary
Brands are prioritizing sunscreens with active ingredients such as vitamin C and niacinamide to enhance benefits and marketing power. Consumers are more informed and check ingredient lists instead of just product claims and branding.
Active SPF- Brands & Advertising
- Consumer Attitudes
- Fashion & Beauty
Brands are prioritizing sunscreens with active ingredients such as vitamin C and niacinamide to enhance benefits and marketing power. Consumers are more informed and check ingredient lists instead of just product claims and branding.
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TREND HUNTER - Trend Report...Active SPF
Brands are prioritizing sunscreens with active ingredients such as vitamin C and niacinamide to enhance benefits and marketing power. Consumers are more informed and check… -
Short Trend Summary
Designer brands try their hand at upcycling products and materials. Many luxury designers are making attempts to be more eco-friendly, and one of the ways they're doing this is through the increasingly common practice of using waste materials to create…
Upcycled Luxury- Brands & Advertising
- Fashion & Beauty
- Sustainability
Designer brands try their hand at upcycling products and materials. Many luxury designers are making attempts to be more eco-friendly, and one of the ways they're doing this is through the increasingly common practice of using waste materials to create new products. Making sustainable purchase decisions is increasingly important to…
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TREND HUNTER - Trend Report...Upcycled Luxury
Designer brands try their hand at upcycling products and materials. Many luxury designers are making attempts to be more eco-friendly, and one of the ways… -
Short Trend Summary
Carbon-negative materials and architecture are being created to address the need for environmentally beneficial structures. Sustainability is becoming a crucial aspect of business models as industries focus on the future.
Carbon-Negative Architecture- Emerging Technology
- Global Challenges
- Sustainability
Carbon-negative materials and architecture are being created to address the need for environmentally beneficial structures. Sustainability is becoming a crucial aspect of business models as industries focus on the future.
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TREND HUNTER - Trend Report...Carbon-Negative Architecture
Carbon-negative materials and architecture are being created to address the need for environmentally beneficial structures. Sustainability is becoming a crucial aspect of business models as… -
Short Trend Summary
Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in order to draw in and retain emerging Gen Z and Millennial talent.
Eco Office- Brands & Advertising
- Sustainability
- The Workplace
Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in order to draw in and retain emerging Gen Z and Millennial talent.
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TREND HUNTER - Trend Report...Eco Office
Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in… -
Short Trend Summary
Cafés are embracing sustainable design to reduce their environmental footprint and appeal to consumers who are increasingly conscious of their impact on the environment. Brands are alo rethinking production and marketing methods to align with consumers.
Eco Cafe- Brands & Advertising
- Consumer Attitudes
- Sustainability
Cafés are embracing sustainable design to reduce their environmental footprint and appeal to consumers who are increasingly conscious of their impact on the environment. Brands are alo rethinking production and marketing methods to align with consumers.
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TREND HUNTER - Trend Report...Eco Cafe
Cafés are embracing sustainable design to reduce their environmental footprint and appeal to consumers who are increasingly conscious of their impact on the environment. Brands… -
Short Trend Summary
Eco-friendly air travel options are expected to become more popular in 2023 due to growing concern about climate change. Consumers are increasingly demanding that brands live up to their environmentally friendly values.
Eco Air Travel- Emerging Technology
- Global Challenges
- Sustainability
Eco-friendly air travel options are expected to become more popular in 2023 due to growing concern about climate change. Consumers are increasingly demanding that brands live up to their environmentally friendly values.
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TREND HUNTER - Trend Report...Eco Air Travel
Eco-friendly air travel options are expected to become more popular in 2023 due to growing concern about climate change. Consumers are increasingly demanding that brands… -
Short Trend Summary
Cosmetic brands are expected to offer more water-free skincare products, as consumers become more interested in sustainability, demand more environmentally friendly options. Brands need to identify specific sustainable elements in their products to be viewed as trustworthy.
Water-Free Skincare- Brands & Advertising
- Fashion & Beauty
- Sustainability
Cosmetic brands are expected to offer more water-free skincare products, as consumers become more interested in sustainability, demand more environmentally friendly options. Brands need to identify specific sustainable elements in their products to be viewed as trustworthy.
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TREND HUNTER - Trend Report...Water-Free Skincare
Cosmetic brands are expected to offer more water-free skincare products, as consumers become more interested in sustainability, demand more environmentally friendly options. Brands need to… -
Short Trend Summary
Fashion brands are creating circular economy pop-ups to educate consumers and promote sustainability. These pop-ups feature used and upcycled products and align with consumers' growing concern for the environment and the impact of climate change.
Circular Popups- Brands & Advertising
- Fashion & Beauty
- Sustainability
Fashion brands are creating circular economy pop-ups to educate consumers and promote sustainability. These pop-ups feature used and upcycled products and align with consumers' growing concern for the environment and the impact of climate change.
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TREND HUNTER - Trend Report...Circular Popups
Fashion brands are creating circular economy pop-ups to educate consumers and promote sustainability. These pop-ups feature used and upcycled products and align with consumers' growing… -
Short Trend Summary
Under-eye concealers are being made with lightweight, brightening formulas. As consumers spend a little less on high-coverage cosmetics, brands are releasing concealers that function as skincare/cosmetic hybrids--offering lightweight and natural coverage while hydrating the under-eye area. The mask-wearing that's become…
Hybrid Concealer- Emerging Technology
- Fashion & Beauty
- Health & Wellness
Under-eye concealers are being made with lightweight, brightening formulas. As consumers spend a little less on high-coverage cosmetics, brands are releasing concealers that function as skincare/cosmetic hybrids--offering lightweight and natural coverage while hydrating the under-eye area. The mask-wearing that's become common in recent years has resulted in consumers prioritizing skincare…
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TREND HUNTER - Trend Report...Hybrid Concealer
Under-eye concealers are being made with lightweight, brightening formulas. As consumers spend a little less on high-coverage cosmetics, brands are releasing concealers that function as…