Your trends
- TrendCategorySummaryThemeReport
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Short Trend Summary
The Financial Renaissance. Gen Z is embracing side hustles to make money as ⅔ of Gen Z plans to use social media to make money in 2023. Content creation isn’t just for full-time creators, as a majority of Gen Z…
The Financial Renaissance- Emerging Technology
- Finance & Money
- Lifestyle
The Financial Renaissance. Gen Z is embracing side hustles to make money as ⅔ of Gen Z plans to use social media to make money in 2023. Content creation isn’t just for full-time creators, as a majority of Gen Z social media users plan to monetize a project this year.…
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INSTAGRAM - Trends Report 2023The Financial Renaissance
The Financial Renaissance. Gen Z is embracing side hustles to make money as ⅔ of Gen Z plans to use social media to make money… -
Short Trend Summary
Gen Z is exploring culture through cuisine. 68% of Gen Z social media users will either continue or would like to try food from another culture after discovering it online. Through creators and viral food content, Gen Z uses Instagram…
Culture Through Cuisine- Consumer Attitudes
- Culture
- Lifestyle
Gen Z is exploring culture through cuisine. 68% of Gen Z social media users will either continue or would like to try food from another culture after discovering it online. Through creators and viral food content, Gen Z uses Instagram as a gateway to other culinary cultures.
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INSTAGRAM - Trends Report 2023Culture Through Cuisine
Gen Z is exploring culture through cuisine. 68% of Gen Z social media users will either continue or would like to try food from another… -
Short Trend Summary
New Age Activism is emerging as a trend where people are more likely to support social and political causes through their spending habits. This shift is driven by younger generations who feel detached from traditional political discourse and want to…
New Age Activism- Consumer Attitudes
- Lifestyle
- Sustainability
New Age Activism is emerging as a trend where people are more likely to support social and political causes through their spending habits. This shift is driven by younger generations who feel detached from traditional political discourse and want to embed their values into their day-to-day lives through their employment…
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FORERUNNER - The Dinner Party...New Age Activism
New Age Activism is emerging as a trend where people are more likely to support social and political causes through their spending habits. This shift… -
Short Trend Summary
Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in order to draw in and retain emerging Gen Z and Millennial talent.
Eco Office- Brands & Advertising
- Sustainability
- The Workplace
Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in order to draw in and retain emerging Gen Z and Millennial talent.
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TREND HUNTER - Trend Report...Eco Office
Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in… -
Short Trend Summary
Rave culture is surging, nightclub experiences and nostalgic themes are being blended with modern innovations. Millennial and older Gen Z have felt the need to "make up for lost time," and take part in experiences they missed out on.
Rave Resurgence- Culture
- Entertainment
- Lifestyle
Rave culture is surging, nightclub experiences and nostalgic themes are being blended with modern innovations. Millennial and older Gen Z have felt the need to "make up for lost time," and take part in experiences they missed out on.
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TREND HUNTER - Trend Report...Rave Resurgence
Rave culture is surging, nightclub experiences and nostalgic themes are being blended with modern innovations. Millennial and older Gen Z have felt the need to… -
Short Trend Summary
With livestreaming popular across many apps, fashion & beauty brands are increasingly using it as a way to market and sell. Branded, celebrity, or influencer-featuring livestreams have sway in Gen Z and young Millennials, being perceived as more authentic and…
Livestream Shopping- Brands & Advertising
- Fashion & Beauty
- Lifestyle
With livestreaming popular across many apps, fashion & beauty brands are increasingly using it as a way to market and sell. Branded, celebrity, or influencer-featuring livestreams have sway in Gen Z and young Millennials, being perceived as more authentic and less edited.
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TREND HUNTER - Trend Report...Livestream Shopping
With livestreaming popular across many apps, fashion & beauty brands are increasingly using it as a way to market and sell. Branded, celebrity, or influencer-featuring… -
Short Trend Summary
Live fundraising initiatives are expected to grow in popularity in 2023, especially among younger generations, due to the ease of streaming campaigns and content live through platforms like TikTok and the sense of personal connection it fosters.
Live Fundraising- Digital Platforms
- Emerging Technology
- Lifestyle
Live fundraising initiatives are expected to grow in popularity in 2023, especially among younger generations, due to the ease of streaming campaigns and content live through platforms like TikTok and the sense of personal connection it fosters.
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TREND HUNTER - Trend Report...Live Fundraising
Live fundraising initiatives are expected to grow in popularity in 2023, especially among younger generations, due to the ease of streaming campaigns and content live… -
Short Trend Summary
Cosmetic products for the body are expected to promise "blurring" effects in 2023, as consumers seek effortless, "filtered" looks that imitate the popular beauty filters on social media. Brands that replicate these virtual experiences effectively will appeal to Gen Z.
Blurring Effect Makeup- Brands & Advertising
- Emerging Technology
- Fashion & Beauty
Cosmetic products for the body are expected to promise "blurring" effects in 2023, as consumers seek effortless, "filtered" looks that imitate the popular beauty filters on social media. Brands that replicate these virtual experiences effectively will appeal to Gen Z.
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TREND HUNTER - Trend Report...Blurring Effect Makeup
Cosmetic products for the body are expected to promise "blurring" effects in 2023, as consumers seek effortless, "filtered" looks that imitate the popular beauty filters… -
Short Trend Summary
Makeup is experiencing a resurgence, pushing forward bold and vibrant colors for consumers to express themselves after limited socializing. Nostalgic Y2K themes, contemporary pops of color are merging for playful experimentation.
Bold Cosmetics- Emerging Technology
- Fashion & Beauty
- Lifestyle
Makeup is experiencing a resurgence, pushing forward bold and vibrant colors for consumers to express themselves after limited socializing. Nostalgic Y2K themes, contemporary pops of color are merging for playful experimentation.
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TREND HUNTER - Trend Report...Bold Cosmetics
Makeup is experiencing a resurgence, pushing forward bold and vibrant colors for consumers to express themselves after limited socializing. Nostalgic Y2K themes, contemporary pops of… -
Short Trend Summary
Investing is easier for Gen Z with fintech apps and community platforms and there's a push for financial literacy education to address the learning curve in the changing financial landscape. Brands and communities filling in for a lacking education system.
Gen Z Does Finance- Digital Platforms
- Emerging Technology
- Finance & Money
Investing is easier for Gen Z with fintech apps and community platforms and there's a push for financial literacy education to address the learning curve in the changing financial landscape. Brands and communities filling in for a lacking education system.
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TREND HUNTER - Trend Report...Gen Z Does Finance
Investing is easier for Gen Z with fintech apps and community platforms and there's a push for financial literacy education to address the learning curve…