Your trends

• Trend
  Category
  Summary
  Theme
  Report
• Y2K is Now
  • Emerging Technology
  • Fashion & Beauty
  • Lifestyle

  Y2K is Now. Millennials are returning to the cultural and fashion trends of the early 2000s, referred to as Y2K, due to their fond memories of a simpler time and the popularity of TikTok trends such as #whatsinmybag and #cybery2k. The Y2K trend includes iconic vehicles from 2000s pop culture…

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  CATAWIKI x IPSOS - Trend_Report-2023

  Y2K is Now

  Y2K is Now. Millennials are returning to the cultural and fashion trends of the early 2000s, referred to as Y2K, due to their fond memories…

  • Emerging Technology
  • Fashion & Beauty
  • Lifestyle
• Alternative Investments
  • Emerging Technology
  • Finance & Money
  • Lifestyle

  In 2023 the focus will shift from traditional investment assets like whisky, vintage watches and the popular classic cars to new alternatives. From heirloom brooches and cognacs to younger classic cars, people will be investing in less traditional assets that reflect their passions. Subtrends include investing in alcohol “malternatives”.

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  CATAWIKI x IPSOS - Trend_Report-2023

  Alternative Investments

  In 2023 the focus will shift from traditional investment assets like whisky, vintage watches and the popular classic cars to new alternatives. From heirloom brooches…

  • Emerging Technology
  • Finance & Money
  • Lifestyle
• Unapologetically Me
  • Brands & Advertising
  • Digital Platforms
  • Fashion & Beauty

  A growing trend among consumers is to embrace their individuality and express their true selves, enabled by popular platforms like TikTok and BeReal. Brands that sell products with a sleek presentation are challenged to adapt as consumers prioritize authenticity over appearance.

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  FORESIGHT FACTORY - Global Trending

  Unapologetically Me

  A growing trend among consumers is to embrace their individuality and express their true selves, enabled by popular platforms like TikTok and BeReal. Brands that…

  • Brands & Advertising
  • Digital Platforms
  • Fashion & Beauty
• Tackling Taboo
  • Consumer Attitudes
  • Fashion & Beauty
  • Lifestyle

  People are breaking down traditional beauty norms by speaking openly about their appearance choices, and the majority of global consumers agree that discussing difficult subjects makes them less taboo. Since consumers feel freer to look however they want to, they are now also speaking more freely about it – there…

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  FORESIGHT FACTORY - Global Trending

  Tackling Taboo

  People are breaking down traditional beauty norms by speaking openly about their appearance choices, and the majority of global consumers agree that discussing difficult subjects…

  • Consumer Attitudes
  • Fashion & Beauty
  • Lifestyle
• Now or Never
  • Consumer Attitudes
  • Lifestyle
  • Sustainability

  Consumers are embracing a carefree attitude of living for the moment due to the unpredictable future and repeated crises. Brands are facilitating this behavior by offering BNPL options and promoting indulgence and pleasure-seeking. This "Now or Never" attitude aims to reclaim happiness in the face of modern stress. Meanwhile, weariness…

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  FORESIGHT FACTORY - Global Trending

  Now or Never

  Consumers are embracing a carefree attitude of living for the moment due to the unpredictable future and repeated crises. Brands are facilitating this behavior by…

  • Consumer Attitudes
  • Lifestyle
  • Sustainability
• Climate & Expressive Beauty
  • Fashion & Beauty
  • Lifestyle
  • Sustainability

  Gen Z are using makeup to express their personality, and are increasingly looking for climate-proof skincare and beauty products due to the impacts of climate change. As a result, Gen Z are likely to opt for protective beauty and skincare products, as well as experimenting with expressive makeup looks.

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  INSTAGRAM - Trends Report 2023

  Climate & Expressive Beauty

  Gen Z are using makeup to express their personality, and are increasingly looking for climate-proof skincare and beauty products due to the impacts of climate…

  • Fashion & Beauty
  • Lifestyle
  • Sustainability
• Virtual Fashion
  • Brands & Advertising
  • Emerging Technology
  • Fashion & Beauty

  The fashion industry is experimenting with the metaverse and its artistic implications, leading to the popularity of metaverse-based fashion shows. Brands are appealing to customers for their novelty and innovation in virtual spaces.

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  TREND HUNTER - Trend Report...

  Virtual Fashion

  The fashion industry is experimenting with the metaverse and its artistic implications, leading to the popularity of metaverse-based fashion shows. Brands are appealing to customers…

  • Brands & Advertising
  • Emerging Technology
  • Fashion & Beauty
• Upcycled Luxury
  • Brands & Advertising
  • Fashion & Beauty
  • Sustainability

  Designer brands try their hand at upcycling products and materials. Many luxury designers are making attempts to be more eco-friendly, and one of the ways they're doing this is through the increasingly common practice of using waste materials to create new products. Making sustainable purchase decisions is increasingly important to…

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  TREND HUNTER - Trend Report...

  Upcycled Luxury

  Designer brands try their hand at upcycling products and materials. Many luxury designers are making attempts to be more eco-friendly, and one of the ways…

  • Brands & Advertising
  • Fashion & Beauty
  • Sustainability
• Rave Resurgence
  • Culture
  • Entertainment
  • Lifestyle

  Rave culture is surging, nightclub experiences and nostalgic themes are being blended with modern innovations. Millennial and older Gen Z have felt the need to "make up for lost time," and take part in experiences they missed out on.

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  TREND HUNTER - Trend Report...

  Rave Resurgence

  Rave culture is surging, nightclub experiences and nostalgic themes are being blended with modern innovations. Millennial and older Gen Z have felt the need to…

  • Culture
  • Entertainment
  • Lifestyle
• Livestream Shopping
  • Brands & Advertising
  • Fashion & Beauty
  • Lifestyle

  With livestreaming popular across many apps, fashion & beauty brands are increasingly using it as a way to market and sell. Branded, celebrity, or influencer-featuring livestreams have sway in Gen Z and young Millennials, being perceived as more authentic and less edited.

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  TREND HUNTER - Trend Report...

  Livestream Shopping

  With livestreaming popular across many apps, fashion & beauty brands are increasingly using it as a way to market and sell. Branded, celebrity, or influencer-featuring…

  • Brands & Advertising
  • Fashion & Beauty
  • Lifestyle