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Trends Categories Business & Commerce

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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Commerce Media Expansion
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Advertising
    • CPG
    • Data management
    • Retail
    • Brands & Advertising
    • Business & Commerce
    • Data & Privacy

    Commerce media is evolving beyond retail, leveraging first-party data for broader advertising opportunities.

    Basis Technologies: Reality check the...
    Commerce Media Expansion
    Commerce media is evolving beyond retail, leveraging first-party data for broader advertising opportunities.
    Impact Areas Advertising, CPG, Data management, Retail
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme
    Categories Brands & Advertising, Business & Commerce, Data & Privacy
  • CTV Realization
    • AI-Driven Transformation
    • Advertising
    • Entertainment
    • Media
    • Brands & Advertising
    • Business & Commerce
    • Digital Platforms

    Connected TV (CTV) is maturing, offering improved addressability, targeting, and programmatic inventory.

    Basis Technologies: Reality check the...
    CTV Realization
    Connected TV (CTV) is maturing, offering improved addressability, targeting, and programmatic inventory.
    Impact Areas Advertising, Entertainment, Media
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Business & Commerce, Digital Platforms
  • AI Pragmatism
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Advertising
    • Data Analysis
    • Marketing
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    The hype around AI is subsiding, leading to a more pragmatic approach focused on practical applications.

    Basis Technologies: Reality check the...
    AI Pragmatism
    The hype around AI is subsiding, leading to a more pragmatic approach focused on practical applications.
    Impact Areas Advertising, Data Analysis, Marketing
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • Search Diversification
    • AI-Driven Transformation
    • The Power of Community and Connection
    • E-commerce
    • Search Marketing
    • Social Media
    • Business & Commerce
    • Consumer Attitudes
    • Digital Platforms

    Search is expanding beyond traditional engines like Google, driven by evolving user behavior and platform algorithms.

    Basis Technologies: Reality check the...
    Search Diversification
    Search is expanding beyond traditional engines like Google, driven by evolving user behavior and platform algorithms.
    Impact Areas E-commerce, Search Marketing, Social Media
    Themes AI-Driven Transformation, The Power of Community and Connection
    Categories Business & Commerce, Consumer Attitudes, Digital Platforms
  • Looming AI Chip Shortage
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Consumer Electronics
    • Data Centers
    • Semiconductors
    • Business & Commerce
    • Emerging Technology

    The increasing demand for GPUs for AI, coupled with the proliferation of AI-enabled devices, could trigger the next semiconductor shortage.

    Bain: Technology report
    Looming AI Chip Shortage
    The increasing demand for GPUs for AI, coupled with the proliferation of AI-enabled devices, could trigger the next semiconductor shortage.
    Impact Areas Consumer Electronics, Data Centers, Semiconductors
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • Modest Rate Cuts Support Assets
    • Navigating Global Uncertainty
    • Biotech
    • Bitcoin
    • Gold
    • Business & Commerce
    • Finance & Money

    Falling interest rates could benefit rate-sensitive companies and assets like biotech stocks, bitcoin, and gold.

    BlackRock: 2025 thematic outlook
    Modest Rate Cuts Support Assets
    Falling interest rates could benefit rate-sensitive companies and assets like biotech stocks, bitcoin, and gold.
    Impact Areas Biotech, Bitcoin, Gold
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money
  • Software Market Slowdown
    • Navigating Global Uncertainty
    • Product Management
    • R&D Spending
    • Software Industry
    • Business & Commerce
    • Emerging Technology

    Slowing growth in the software market requires companies to adopt disciplined product portfolio strategies and prioritize efficient R&D spending.

    Bain: Technology report
    Software Market Slowdown
    Slowing growth in the software market requires companies to adopt disciplined product portfolio strategies and prioritize efficient R&D spending.
    Impact Areas Product Management, R&D Spending, Software Industry
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • AI-Driven Medical Innovation
    • AI-Driven Transformation
    • Biotechnology
    • Healthcare
    • Pharmaceutical
    • Business & Commerce
    • Emerging Technology
    • Health & Wellness

    AI is transforming drug discovery and development, potentially leading to a surge in medical innovation.

    Blackrock: 2025 thematic outlook
    AI-Driven Medical Innovation
    AI is transforming drug discovery and development, potentially leading to a surge in medical innovation.
    Impact Areas Biotechnology, Healthcare, Pharmaceutical
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, Health & Wellness
  • Generative AI in Tech Services
    • AI-Driven Transformation
    • AI Implementation
    • Customer Engagement
    • Tech Services
    • Business & Commerce
    • Emerging Technology

    Tech service providers are leveraging generative AI to improve their operations and service delivery, while also helping clients adopt and scale AI solutions.

    Bain: Technology report
    Generative AI in Tech Services
    Tech service providers are leveraging generative AI to improve their operations and service delivery, while also helping clients adopt and scale AI solutions.
    Impact Areas AI Implementation, Customer Engagement, Tech Services
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • Bitcoin Adoption Accelerates
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Cryptocurrency
    • Finance
    • Investment
    • Business & Commerce
    • Finance & Money

    Lower real interest rates and potential regulatory clarity could drive increased adoption of bitcoin.

    BlackRock: 2025 thematic outlook
    Bitcoin Adoption Accelerates
    Lower real interest rates and potential regulatory clarity could drive increased adoption of bitcoin.
    Impact Areas Cryptocurrency, Finance, Investment
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Finance & Money
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