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Media & Information 82
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Dimensionalized Media Experiences
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Augmented Reality (AR)
    • Gaming
    • Media Consumption
    • Virtual Reality (VR)
    • Emerging Technology
    • Entertainment
    • Media & Information

    Gaming and immersive technologies are reshaping media consumption, with AI poised to further enhance interactivity and depth.

    OMG Futures: The future of...
    Dimensionalized Media Experiences
    Gaming and immersive technologies are reshaping media consumption, with AI poised to further enhance interactivity and depth.
    • Emerging Technology
    • Entertainment
    • Media & Information
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    Impact Areas Augmented Reality (AR), Gaming, Media Consumption, Virtual Reality (VR)
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Emerging Technology, Entertainment, Media & Information
  • Disinformation Security
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Brand Management
    • Cybersecurity
    • Public Relations
    • Cybersecurity
    • Emerging Technology
    • Media & Information

    Combating the growing threat of disinformation through advanced technologies and strategies to verify information authenticity.

    Gartner: 2025 top tech trends
    Disinformation Security
    Combating the growing threat of disinformation through advanced technologies and strategies to verify information authenticity.
    • Cybersecurity
    • Emerging Technology
    • Media & Information
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    Impact Areas Brand Management, Cybersecurity, Public Relations
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme
    Categories Cybersecurity, Emerging Technology, Media & Information
  • Election Interference
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • The Blurring of Physical and Digital Realities
    • Democratic processes
    • Electoral integrity
    • Public trust
    • Cybersecurity
    • Government & Politics
    • Media & Information

    Nation-state actors are using increasingly sophisticated techniques, including AI-generated content, to interfere in democratic elections.

    Microsoft: Digital Defense Report 2024
    Election Interference
    Nation-state actors are using increasingly sophisticated techniques, including AI-generated content, to interfere in democratic elections.
    • Cybersecurity
    • Government & Politics
    • Media & Information
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • The Blurring of Physical and Digital Realities
    Impact Areas Democratic processes, Electoral integrity, Public trust
    Themes AI-Driven Transformation, Navigating Global Uncertainty, The Blurring of Physical and Digital Realities
    Categories Cybersecurity, Government & Politics, Media & Information
  • Emotional Connection over Technical Quality
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Content creation
    • Marketing
    • Media Consumption
    • Consumer Attitudes
    • Entertainment
    • Media & Information

    Viewers prioritize emotional resonance and relatability over purely technical aspects of video content.

    YouTube: Why we watch 2.0...
    Emotional Connection over Technical Quality
    Viewers prioritize emotional resonance and relatability over purely technical aspects of video content.
    • Consumer Attitudes
    • Entertainment
    • Media & Information
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Content creation, Marketing, Media Consumption
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Entertainment, Media & Information
  • Escape the Algorithm
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • E-commerce
    • Entertainment
    • Social Media
    • Travel
    • Consumer Attitudes
    • Digital Platforms
    • Media & Information

    Consumers are seeking authentic experiences and rejecting algorithmic curation, leading to a resurgence of human-driven discovery and curated content.

    Foresight Factory: Trending 2025
    Escape the Algorithm
    Consumers are seeking authentic experiences and rejecting algorithmic curation, leading to a resurgence of human-driven discovery and curated content.
    • Consumer Attitudes
    • Digital Platforms
    • Media & Information
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    Impact Areas E-commerce, Entertainment, Social Media, Travel
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Digital Platforms, Media & Information
  • Evolving Audience Measurement
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Advertising
    • Audience Measurement
    • Data Analytics
    • Regulation
    • Brands & Advertising
    • Data & Privacy
    • Media & Information

    Hybrid measurement solutions, collaborative initiatives, and regulatory changes are redefining audience measurement in a fragmented media world.

    Kantar: 2025 media trends and...
    Evolving Audience Measurement
    Hybrid measurement solutions, collaborative initiatives, and regulatory changes are redefining audience measurement in a fragmented media world.
    • Brands & Advertising
    • Data & Privacy
    • Media & Information
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    Impact Areas Advertising, Audience Measurement, Data Analytics, Regulation
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme
    Categories Brands & Advertising, Data & Privacy, Media & Information
  • Evolving Media Trust
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Media Credibility
    • News Consumption
    • Public Discourse
    • Social Media
    • Cybersecurity
    • Emerging Technology
    • Media & Information

    Trust in media is declining in the face of misinformation, deepfakes, and the rise of AI-generated content.

    Ezra Eeman: Wayfinder trends 2025
    Evolving Media Trust
    Trust in media is declining in the face of misinformation, deepfakes, and the rise of AI-generated content.
    • Cybersecurity
    • Emerging Technology
    • Media & Information
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    Impact Areas Media Credibility, News Consumption, Public Discourse, Social Media
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme
    Categories Cybersecurity, Emerging Technology, Media & Information
  • Evolving Online Safety Concerns
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • The Blurring of Physical and Digital Realities
    • Digital Literacy
    • Elections
    • Online Safety
    • Public Discourse
    • Cybersecurity
    • Media & Information

    Misinformation and hateful content remain prevalent online harms, with increasing concerns about deepfakes and the need for stronger safety measures.

    OFCOM: Online nation 2024
    Evolving Online Safety Concerns
    Misinformation and hateful content remain prevalent online harms, with increasing concerns about deepfakes and the need for stronger safety measures.
    • Cybersecurity
    • Media & Information
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • The Blurring of Physical and Digital Realities
    Impact Areas Digital Literacy, Elections, Online Safety, Public Discourse
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme, The Blurring of Physical and Digital Realities
    Categories Cybersecurity, Media & Information
  • Fandom-Driven Media Value
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Brand awareness
    • Fan engagement
    • Influencer marketing
    • Brands & Advertising
    • Culture
    • Media & Information

    Celebrity fandoms, particularly in K-Pop, K-Drama, and Thai-Drama, are creating a significant peripheral effect, amplifying brand visibility and EMV.

    Karla Otto: SS25 womenswear roundup
    Fandom-Driven Media Value
    Celebrity fandoms, particularly in K-Pop, K-Drama, and Thai-Drama, are creating a significant peripheral effect, amplifying brand visibility and EMV.
    • Brands & Advertising
    • Culture
    • Media & Information
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    Impact Areas Brand awareness, Fan engagement, Influencer marketing
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Brands & Advertising, Culture, Media & Information
  • Fluid Information Discovery
    • AI-Driven Transformation
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Content Discovery Platforms
    • Media Consumption
    • Search Engines
    • Social Media
    • Digital Platforms
    • Emerging Technology
    • Media & Information

    Traditional search is giving way to more dynamic and personalized discovery experiences, driven by AI and social platforms.

    Ezra Eeman: Wayfinder trends 2025
    Fluid Information Discovery
    Traditional search is giving way to more dynamic and personalized discovery experiences, driven by AI and social platforms.
    • Digital Platforms
    • Emerging Technology
    • Media & Information
    • AI-Driven Transformation
    • Experiences Over Material Goods
    • The Power of Community and Connection
    Impact Areas Content Discovery Platforms, Media Consumption, Search Engines, Social Media
    Themes AI-Driven Transformation, Experiences Over Material Goods, The Power of Community and Connection
    Categories Digital Platforms, Emerging Technology, Media & Information
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