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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • US Fiscal Deterioration
    • Navigating Global Uncertainty
    • Investor confidence
    • US government debt
    • US interest rates
    • Business & Commerce
    • Finance & Money
    • Government & Politics

    Trump's proposed policies, while potentially growth-stimulating, are projected to significantly worsen the US fiscal deficit, posing a long-term risk to the economy.

    Schroders: Multi Asset 2025 Outlook
    US Fiscal Deterioration
    Trump's proposed policies, while potentially growth-stimulating, are projected to significantly worsen the US fiscal deficit, posing a long-term risk to the economy.
    Impact Areas Investor confidence, US government debt, US interest rates
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money, Government & Politics
  • US Leads AI Arms Race
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • AI
    • Geopolitics
    • Talent Acquisition
    • Technology Investment
    • Business & Commerce
    • Emerging Technology

    The US currently dominates the AI landscape, attracting the majority of global AI funding and talent.

    CB Insights: Tech trends 2025
    US Leads AI Arms Race
    The US currently dominates the AI landscape, attracting the majority of global AI funding and talent.
    Impact Areas AI, Geopolitics, Talent Acquisition, Technology Investment
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • US Office Distress
    • Navigating Global Uncertainty
    • Investment
    • Office Market
    • US Commercial Real Estate
    • Business & Commerce
    • Finance & Money
    • The Workplace

    The US office market is facing significant challenges, with record-high vacancy rates and structural headwinds impacting valuations.

    Allianz: Global economic outlook 2024-2025
    US Office Distress
    The US office market is facing significant challenges, with record-high vacancy rates and structural headwinds impacting valuations.
    Impact Areas Investment, Office Market, US Commercial Real Estate
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money, The Workplace
  • US Policy Uncertainty
    • Navigating Global Uncertainty
    • Global Trade
    • Inflation
    • US economy
    • Business & Commerce
    • Finance & Money
    • Government & Politics

    The re-election of Donald Trump introduces significant uncertainty regarding US trade policy and its impact on global markets.

    Barclays: Outlook 2025
    US Policy Uncertainty
    The re-election of Donald Trump introduces significant uncertainty regarding US trade policy and its impact on global markets.
    Impact Areas Global Trade, Inflation, US economy
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money, Government & Politics
  • US Policy Uncertainty
    • Navigating Global Uncertainty
    • Global Trade
    • Immigration flows
    • US economy
    • Business & Commerce
    • Finance & Money
    • Government & Politics

    The incoming Trump administration is expected to introduce significant policy changes, particularly in trade and immigration, creating uncertainty in the market.

    Invesco: 2025 Investment Outlook
    US Policy Uncertainty
    The incoming Trump administration is expected to introduce significant policy changes, particularly in trade and immigration, creating uncertainty in the market.
    Impact Areas Global Trade, Immigration flows, US economy
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money, Government & Politics
  • US Soft Landing Expected
    • Navigating Global Uncertainty
    • Global markets
    • US economy
    • Business & Commerce
    • Finance & Money

    The US economy is expected to achieve a soft landing in 2025, with moderate growth and decreasing inflation, despite potential risks.

    Allianz: Global Investors Outlook 2025
    US Soft Landing Expected
    The US economy is expected to achieve a soft landing in 2025, with moderate growth and decreasing inflation, despite potential risks.
    Impact Areas Global markets, US economy
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money
  • USD Capital Market Dominance
    • Navigating Global Uncertainty
    • Bond markets
    • Currency markets
    • Equity Markets
    • Global Finance
    • Business & Commerce
    • Finance & Money

    Despite challenges, USD capital markets, particularly US equities driven by the IT sector, are expected to maintain their dominance.

    Julius Bar: Secular outlook 2025
    USD Capital Market Dominance
    Despite challenges, USD capital markets, particularly US equities driven by the IT sector, are expected to maintain their dominance.
    Impact Areas Bond markets, Currency markets, Equity Markets, Global Finance
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money
  • Value-Driven Consumption
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Brand positioning
    • Consumer Spending
    • Pricing
    • Retail Strategy
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Economic pressures and rising prices are making consumers more cost-conscious, leading to a prioritization of value in fashion purchases.

    McKinsey: The state of fashion...
    Value-Driven Consumption
    Economic pressures and rising prices are making consumers more cost-conscious, leading to a prioritization of value in fashion purchases.
    Impact Areas Brand positioning, Consumer Spending, Pricing, Retail Strategy
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  • Value-Driven Luxury Purchases
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Consumer Behavior
    • Luxury Goods
    • Resale Market
    • Business & Commerce
    • Consumer Attitudes

    Consumers are prioritizing quality and longevity in luxury purchases, driven by economic insecurity and fast-paced trends.

    The RealReal: Resale Report 2024
    Value-Driven Luxury Purchases
    Consumers are prioritizing quality and longevity in luxury purchases, driven by economic insecurity and fast-paced trends.
    Impact Areas Consumer Behavior, Luxury Goods, Resale Market
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes
  • Value-Driven Protein Choices
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Consumer goods
    • Nutrition
    • Retail
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Cost-of-living pressures are influencing consumer protein choices, with a focus on value and multi-functional products.

    Synergy: Nutrition 2025-2026 trend report
    Value-Driven Protein Choices
    Cost-of-living pressures are influencing consumer protein choices, with a focus on value and multi-functional products.
    Impact Areas Consumer goods, Nutrition, Retail
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
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