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Trends Categories Consumer Attitudes

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Consumer Attitudes 417
Brands & Advertising 360
Business & Commerce 795
Culture 169
Cybersecurity 74
Data & Privacy 54
Digital Platforms 192
Emerging Technology 367
Entertainment 64
Family 9
Intimacy 10
Finance & Money 207
Food & Drink 71
Global Challenges 105
Government & Politics 96
Health & Wellness 80
Lifestyle 47
Media & Information 82
Sustainability 64
The Home 9
The Workplace 69
Travel & Tourism 77
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Integrated Sustainability Lifestyle
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Agriculture
    • Consumer goods
    • Energy
    • Fashion
    • Consumer Attitudes
    • Lifestyle
    • Sustainability

    Sustainability is becoming deeply integrated into lifestyles, influencing choices from food to energy consumption.

    Abstrato Ventures: Macrotendencias 2024 2025
    Integrated Sustainability Lifestyle
    Sustainability is becoming deeply integrated into lifestyles, influencing choices from food to energy consumption.
    Impact Areas Agriculture, Consumer goods, Energy, Fashion
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Lifestyle, Sustainability
  • Intense Market Competition
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Business Models
    • Customer service
    • Product Development
    • Supply Chain Management
    • Business & Commerce
    • Consumer Attitudes
    • Emerging Technology

    Market competition is driving digital innovation and business transformation, particularly in adapting to changing customer behavior.

    ECIIA: Asia Pacific risk in...
    Intense Market Competition
    Market competition is driving digital innovation and business transformation, particularly in adapting to changing customer behavior.
    Impact Areas Business Models, Customer service, Product Development, Supply Chain Management
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Consumer Attitudes, Emerging Technology
  • Intentional Consumption Rise
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • CPG
    • E-commerce
    • Retail
    • Business & Commerce
    • Consumer Attitudes

    Consumers are shifting from cautious spending to more intentional purchasing decisions, prioritizing value and essential needs.

    Nielsen: Guide to 2025 mid-year...
    Intentional Consumption Rise
    Consumers are shifting from cautious spending to more intentional purchasing decisions, prioritizing value and essential needs.
    Impact Areas CPG, E-commerce, Retail
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes
  • Intentional Dating
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Dating apps
    • Relationships
    • Social Interactions
    • Consumer Attitudes
    • Intimacy

    Singles are prioritizing clarity and purpose in their dating lives, moving away from casual situationships and towards more meaningful connections.

    Tinder: Year in Swipe 2024...
    Intentional Dating
    Singles are prioritizing clarity and purpose in their dating lives, moving away from casual situationships and towards more meaningful connections.
    Impact Areas Dating apps, Relationships, Social Interactions
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Intimacy
  • Invisible Experiences
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Augmented Reality
    • Human-Computer Interaction
    • Mobile Networks
    • Wearable Technology
    • Business & Commerce
    • Consumer Attitudes
    • Emerging Technology

    AI is becoming seamlessly integrated into our lives, creating invisible and empathetic human-technology interactions.

    Globant: Tech trends 2025
    Invisible Experiences
    AI is becoming seamlessly integrated into our lives, creating invisible and empathetic human-technology interactions.
    Impact Areas Augmented Reality, Human-Computer Interaction, Mobile Networks, Wearable Technology
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Consumer Attitudes, Emerging Technology
  • Kaleidoscopic Worldview
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Brand Messaging
    • Cultural Norms
    • Political Discourse
    • Social Values
    • Consumer Attitudes
    • Culture

    Individuals are embracing fluidity and rejecting absolute truths, leading to a more nuanced and multifaceted understanding of the world.

    Juan Isaza: Tendencias 2025
    Kaleidoscopic Worldview
    Individuals are embracing fluidity and rejecting absolute truths, leading to a more nuanced and multifaceted understanding of the world.
    Impact Areas Brand Messaging, Cultural Norms, Political Discourse, Social Values
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture
  • Knowledge-Powered Personalized Beauty
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Beauty Devices
    • Personalized Cosmetics
    • Skincare
    • Consumer Attitudes
    • Emerging Technology
    • Health & Wellness

    Consumers are leveraging knowledge and technology for customized, results-driven beauty routines, prioritizing individuality and long-term skin health.

    Mintel: 2025 Global Beauty and...
    Knowledge-Powered Personalized Beauty
    Consumers are leveraging knowledge and technology for customized, results-driven beauty routines, prioritizing individuality and long-term skin health.
    Impact Areas Beauty Devices, Personalized Cosmetics, Skincare
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Consumer Attitudes, Emerging Technology, Health & Wellness
  • Last-Minute Travel
    • Experiences Over Material Goods
    • Navigating Global Uncertainty
    • Consumer Behavior
    • Hospitality industry
    • Travel booking platforms
    • Consumer Attitudes
    • Travel & Tourism

    Uncertainty and the desire for flexibility drive the continued popularity of last-minute travel bookings.

    Lemongrass: Travel trend report 2025
    Last-Minute Travel
    Uncertainty and the desire for flexibility drive the continued popularity of last-minute travel bookings.
    Impact Areas Consumer Behavior, Hospitality industry, Travel booking platforms
    Themes Experiences Over Material Goods, Navigating Global Uncertainty
    Categories Consumer Attitudes, Travel & Tourism
  • Leveraging Unspoken Truths
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Brand marketing
    • Consumer Engagement
    • Product authenticity
    • Brands & Advertising
    • Consumer Attitudes

    Brands are tapping into relatable, unspoken consumer truths to create authentic connections and drive engagement, turning shared experiences into powerful campaigns.

    Contagious: Grand prix insights 2024
    Leveraging Unspoken Truths
    Brands are tapping into relatable, unspoken consumer truths to create authentic connections and drive engagement, turning shared experiences into powerful campaigns.
    Impact Areas Brand marketing, Consumer Engagement, Product authenticity
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Brands & Advertising, Consumer Attitudes
  • Livestream Commerce Growth
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Brand Building
    • E-commerce
    • Social Commerce
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Livestreaming is transforming commerce and brand building, particularly in China, with a focus on engaging narratives and consumer sentiment.

    Kantar: Marketing trends 2025
    Livestream Commerce Growth
    Livestreaming is transforming commerce and brand building, particularly in China, with a focus on engaging narratives and consumer sentiment.
    Impact Areas Brand Building, E-commerce, Social Commerce
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
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