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Trends Categories Business & Commerce

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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Responsible Consumption Mainstream
    • Values-Driven Consumption
    • Consumer Behavior
    • environmental sustainability
    • Manufacturing
    • Retail
    • Business & Commerce
    • Consumer Attitudes
    • Sustainability

    Responsible consumption, renewal, and repair are gaining traction as consumers prioritize value, longevity, and reduced waste.

    Gensler: Design forecast 2025
    Responsible Consumption Mainstream
    Responsible consumption, renewal, and repair are gaining traction as consumers prioritize value, longevity, and reduced waste.
    Impact Areas Consumer Behavior, environmental sustainability, Manufacturing, Retail
    Themes Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Sustainability
  • Responsible Gambling as Core Value
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Brand Reputation
    • Industry Sustainability
    • Player Protection
    • Business & Commerce
    • Consumer Attitudes
    • Sustainability

    Responsible gambling is evolving from a regulatory requirement to a core business strategy, crucial for building player trust and ensuring long-term sustainability.

    Softswiss: iGaming Trends 2025
    Responsible Gambling as Core Value
    Responsible gambling is evolving from a regulatory requirement to a core business strategy, crucial for building player trust and ensuring long-term sustainability.
    Impact Areas Brand Reputation, Industry Sustainability, Player Protection
    Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Sustainability
  • Responsible Influence Grows
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Advertising
    • Influencer marketing
    • Social Responsibility
    • Brands & Advertising
    • Business & Commerce
    • Culture

    Brands and influencers are increasingly prioritizing diversity, inclusion, and ethical practices in response to consumer demand and regulatory changes.

    Kolsquare: Trends report 2025
    Responsible Influence Grows
    Brands and influencers are increasingly prioritizing diversity, inclusion, and ethical practices in response to consumer demand and regulatory changes.
    Impact Areas Advertising, Influencer marketing, Social Responsibility
    Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Culture
  • Responsive Resilience
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Banking
    • Cybersecurity
    • Financial Services
    • Risk management
    • Business & Commerce
    • Emerging Technology

    BFS companies are prioritizing resilience by leveraging cloud, automation, and AI to address volatility and evolving customer demands.

    WNS: Top 5 banking and...
    Responsive Resilience
    BFS companies are prioritizing resilience by leveraging cloud, automation, and AI to address volatility and evolving customer demands.
    Impact Areas Banking, Cybersecurity, Financial Services, Risk management
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • Resurgence of Local News
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Civic Engagement
    • Digital Media
    • Journalism
    • Local Communities
    • Business & Commerce
    • Media & Information

    Despite the decline of traditional local news outlets, there are signs of a resurgence driven by community needs and innovative funding models.

    Ipsos: What the future news
    Resurgence of Local News
    Despite the decline of traditional local news outlets, there are signs of a resurgence driven by community needs and innovative funding models.
    Impact Areas Civic Engagement, Digital Media, Journalism, Local Communities
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Business & Commerce, Media & Information
  • Resurgence of Traditional Channels
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Advertising
    • Content Marketing
    • Event Marketing
    • Brands & Advertising
    • Business & Commerce

    Traditional channels like audio, TV, and experiential marketing are being reinvented with digital precision and targeting.

    B2B Group: B2b media in...
    Resurgence of Traditional Channels
    Traditional channels like audio, TV, and experiential marketing are being reinvented with digital precision and targeting.
    Impact Areas Advertising, Content Marketing, Event Marketing
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce
  • Resurgent Protectionism
    • Navigating Global Uncertainty
    • Global Trade
    • Inflation
    • International Relations
    • Supply Chains
    • Business & Commerce
    • Global Challenges
    • Government & Politics

    Global trade is facing increasing headwinds from protectionist measures, impacting supply chains and potentially exacerbating inflation.

    NatWest: The year ahead 2025
    Resurgent Protectionism
    Global trade is facing increasing headwinds from protectionist measures, impacting supply chains and potentially exacerbating inflation.
    Impact Areas Global Trade, Inflation, International Relations, Supply Chains
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Global Challenges, Government & Politics
  • Retail Bifurcation
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Consumer goods
    • Discount Retailers
    • Retail
    • Value Retailers
    • Business & Commerce
    • Consumer Attitudes

    Mainstream retail brands are facing pressure from both value players and discounters, leading to a bifurcation in the retail market.

    AlixPartners: 2025 global consumer outlook
    Retail Bifurcation
    Mainstream retail brands are facing pressure from both value players and discounters, leading to a bifurcation in the retail market.
    Impact Areas Consumer goods, Discount Retailers, Retail, Value Retailers
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes
  • Retail Media Network Expansion
    • AI-Driven Transformation
    • The Power of Community and Connection
    • Advertising
    • E-commerce
    • Retail
    • Brands & Advertising
    • Business & Commerce
    • Digital Platforms

    Retail media networks are growing globally, requiring retailers to strategically leverage data sharing and build their own networks to monetize their platforms.

    Publicis Sapient: Guide to Next...
    Retail Media Network Expansion
    Retail media networks are growing globally, requiring retailers to strategically leverage data sharing and build their own networks to monetize their platforms.
    Impact Areas Advertising, E-commerce, Retail
    Themes AI-Driven Transformation, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Digital Platforms
  • Retail Media Reshapes
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Advertising
    • E-commerce
    • Media Buying
    • Retail
    • Shopper Data
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Retailers are investing heavily in media capabilities, transforming their advertising businesses into significant growth ventures.

    Dentsu: The year of impact...
    Retail Media Reshapes
    Retailers are investing heavily in media capabilities, transforming their advertising businesses into significant growth ventures.
    Impact Areas Advertising, E-commerce, Media Buying, Retail, Shopper Data
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
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