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Trends Categories Culture

Your trends

Culture 169
Brands & Advertising 360
Business & Commerce 795
Consumer Attitudes 417
Cybersecurity 74
Data & Privacy 54
Digital Platforms 192
Emerging Technology 367
Entertainment 64
Family 9
Intimacy 10
Finance & Money 207
Food & Drink 71
Global Challenges 105
Government & Politics 96
Health & Wellness 80
Lifestyle 47
Media & Information 82
Sustainability 64
The Home 9
The Workplace 69
Travel & Tourism 77
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Wisteria Color Trend
    • Values-Driven Consumption
    • Design
    • Fashion
    • Retail
    • Consumer Attitudes
    • Culture

    Shades of purple, inspired by the wisteria flower, are gaining popularity across various clothing items.

    Stitchfix: 2025 style forecast
    Wisteria Color Trend
    Shades of purple, inspired by the wisteria flower, are gaining popularity across various clothing items.
    Impact Areas Design, Fashion, Retail
    Themes Values-Driven Consumption
    Categories Consumer Attitudes, Culture
  • Authentic Lo-Fi Aesthetics
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Advertising
    • Design
    • Filmmaking
    • Photography
    • Culture
    • Digital Platforms
    • Media & Information

    A shift towards raw, unpolished visuals captured with accessible tools, emphasizing authenticity and relatability.

    Stocksy: Visual Insights Report 2025
    Authentic Lo-Fi Aesthetics
    A shift towards raw, unpolished visuals captured with accessible tools, emphasizing authenticity and relatability.
    Impact Areas Advertising, Design, Filmmaking, Photography
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Culture, Digital Platforms, Media & Information
  • Unconventional Compositions
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Advertising
    • Photography
    • Social Media
    • Videography
    • Brands & Advertising
    • Culture
    • Media & Information

    Visual storytelling through unusual angles, crops, and motion blur, prioritizing atmosphere over meticulous staging.

    Stocksy: Visual Insights Report 2025
    Unconventional Compositions
    Visual storytelling through unusual angles, crops, and motion blur, prioritizing atmosphere over meticulous staging.
    Impact Areas Advertising, Photography, Social Media, Videography
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Brands & Advertising, Culture, Media & Information
  • Warm, Intimate Moods
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Advertising
    • Branding
    • Filmmaking
    • Photography
    • Brands & Advertising
    • Consumer Attitudes
    • Culture

    A preference for soft, warm lighting and subtle textures, creating a gentler, more introspective visual style.

    Stocksy: Visual Insights Report 2025
    Warm, Intimate Moods
    A preference for soft, warm lighting and subtle textures, creating a gentler, more introspective visual style.
    Impact Areas Advertising, Branding, Filmmaking, Photography
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Brands & Advertising, Consumer Attitudes, Culture
  • Curated Old Soul Style
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Fashion
    • food
    • Interior Design
    • Lifestyle
    • Consumer Attitudes
    • Culture
    • Lifestyle

    A renewed appreciation for connoisseurship, understated elegance, and handcrafted goods, emphasizing quality and character over flashiness.

    Stocksy: Visual Insights Report 2025
    Curated Old Soul Style
    A renewed appreciation for connoisseurship, understated elegance, and handcrafted goods, emphasizing quality and character over flashiness.
    Impact Areas Fashion, food, Interior Design, Lifestyle
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, Values-Driven Consumption
    Categories Consumer Attitudes, Culture, Lifestyle
  • Experiential Food Culture
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Fashion
    • Food Industry
    • Social Media
    • Tourism
    • Culture
    • Food & Drink
    • Travel & Tourism

    Food transcends its basic function, becoming a luxury symbol, art form, and social binder, driving travel and fashion collaborations.

    Stocksy: Visual Insights Report 2025
    Experiential Food Culture
    Food transcends its basic function, becoming a luxury symbol, art form, and social binder, driving travel and fashion collaborations.
    Impact Areas Fashion, Food Industry, Social Media, Tourism
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, Values-Driven Consumption
    Categories Culture, Food & Drink, Travel & Tourism
  • Imperfect, Authentic Lives
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Lifestyle
    • Marketing
    • Mental Health
    • Social Media
    • Consumer Attitudes
    • Culture
    • Lifestyle

    A shift away from traditional markers of success towards community, genuine human connection, and embracing life's imperfections.

    Stocksy: Visual Insights Report 2025
    Imperfect, Authentic Lives
    A shift away from traditional markers of success towards community, genuine human connection, and embracing life's imperfections.
    Impact Areas Lifestyle, Marketing, Mental Health, Social Media
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Lifestyle
  • Social Fitness and Community
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Community Building
    • Fitness Industry
    • Social Networking
    • Consumer Attitudes
    • Culture
    • Health & Wellness

    People are increasingly using fitness activities to build social connections and community, driving growth in group workouts and fitness clubs.

    Strava: Year in Sport the...
    Social Fitness and Community
    People are increasingly using fitness activities to build social connections and community, driving growth in group workouts and fitness clubs.
    Impact Areas Community Building, Fitness Industry, Social Networking
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Health & Wellness
  • Mainstream Culture Embrace
    • The Power of Community and Connection
    • Values-Driven Consumption
    • cultural trends
    • Music Industry
    • podcast industry
    • Brands & Advertising
    • Culture
    • Entertainment

    Despite their reputation for niche tastes, Gen Z is increasingly embracing mainstream music and podcasts, driving the popularity of global artists and cultural moments.

    Spotify: Culture Next Report
    Mainstream Culture Embrace
    Despite their reputation for niche tastes, Gen Z is increasingly embracing mainstream music and podcasts, driving the popularity of global artists and cultural moments.
    Impact Areas cultural trends, Music Industry, podcast industry
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Culture, Entertainment
  • Purpose Punk Activism
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Advertising
    • Brand Activism
    • Consumer Behavior
    • Marketing
    • Social impact
    • Brands & Advertising
    • Consumer Attitudes
    • Culture

    Brands are moving beyond traditional purpose marketing, embracing activism and humor to address social issues and connect with purpose-driven consumers.

    Smallworld: How brands win in...
    Purpose Punk Activism
    Brands are moving beyond traditional purpose marketing, embracing activism and humor to address social issues and connect with purpose-driven consumers.
    Impact Areas Advertising, Brand Activism, Consumer Behavior, Marketing, Social impact
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Culture
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