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Trends Categories Business & Commerce

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Business & Commerce 795
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Algorithms and Blues
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Consumer Behavior
    • Content creation
    • Marketing
    • Social Media
    • Brands & Advertising
    • Business & Commerce
    • Digital Platforms

    The pervasiveness of algorithms is creating a homogenous online experience, requiring brands to prioritize cultural relevance and agility.

    Dentsu Creative: Trends 2025 fragment...
    Algorithms and Blues
    The pervasiveness of algorithms is creating a homogenous online experience, requiring brands to prioritize cultural relevance and agility.
    Impact Areas Consumer Behavior, Content creation, Marketing, Social Media
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Digital Platforms
  • Algorithmic Planning Pivot
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Algorithm-based Advertising
    • Content Optimization
    • Creative and Media Integration
    • Marketing Strategy
    • Media Planning
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    Algorithm availability is becoming crucial for brands, requiring a shift towards algorithm-based content and planning.

    Dentsu: The year of impact...
    Algorithmic Planning Pivot
    Algorithm availability is becoming crucial for brands, requiring a shift towards algorithm-based content and planning.
    Impact Areas Algorithm-based Advertising, Content Optimization, Creative and Media Integration, Marketing Strategy, Media Planning
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • Algorithmic Media Planning
    • AI-Driven Transformation
    • Audience Targeting
    • Campaign Automation
    • Media Planning
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    Algorithm availability is becoming crucial for brands, impacting how stories reach audiences and drive business outcomes.

    Dentsu: The year of impact...
    Algorithmic Media Planning
    Algorithm availability is becoming crucial for brands, impacting how stories reach audiences and drive business outcomes.
    Impact Areas Audience Targeting, Campaign Automation, Media Planning
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • Algorithm-Driven Planning
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Advertising Optimization
    • Marketing Strategy
    • Media Planning
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    The media landscape is shifting to an algorithm-driven era, requiring brands to adapt their planning and optimization strategies for algorithm availability.

    Dentsu: The year of impact...
    Algorithm-Driven Planning
    The media landscape is shifting to an algorithm-driven era, requiring brands to adapt their planning and optimization strategies for algorithm availability.
    Impact Areas Advertising Optimization, Marketing Strategy, Media Planning
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • AI’s Impact on Business Functions
    • AI-Driven Transformation
    • Back Office
    • Customer Support
    • Sales & Marketing
    • Software Development
    • Business & Commerce
    • Emerging Technology

    Generative AI is delivering significant efficiency gains across key business functions, including software development, customer support, and sales & marketing.

    Bain: Technology report
    AI’s Impact on Business Functions
    Generative AI is delivering significant efficiency gains across key business functions, including software development, customer support, and sales & marketing.
    Impact Areas Back Office, Customer Support, Sales & Marketing, Software Development
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • AI-Powered Supply Chain Optimization
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Logistics
    • Manufacturing
    • Retail
    • Business & Commerce
    • Emerging Technology

    AI and ML are becoming crucial for retailers to manage volatile supply chains, improve visibility, and optimize returns.

    Publicis Sapient: Guide to Next...
    AI-Powered Supply Chain Optimization
    AI and ML are becoming crucial for retailers to manage volatile supply chains, improve visibility, and optimize returns.
    Impact Areas Logistics, Manufacturing, Retail
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • AI-Powered Personalized Tech
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Consumer Electronics
    • Fashion
    • Retail
    • Business & Commerce
    • Consumer Attitudes
    • Emerging Technology

    AI is rapidly integrating into personal technology, from laptops with embedded NPUs to smart mirrors that offer personalized fashion advice.

    John Lewis: Shop Live Look...
    AI-Powered Personalized Tech
    AI is rapidly integrating into personal technology, from laptops with embedded NPUs to smart mirrors that offer personalized fashion advice.
    Impact Areas Consumer Electronics, Fashion, Retail
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Consumer Attitudes, Emerging Technology
  • AI-Powered Marketing Automation
    • AI-Driven Transformation
    • Content Marketing
    • Conversion Rate Optimization
    • Customer service
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    AI is automating various marketing tasks, from content creation to data analysis and customer experience optimization.

    Web FX: 2025 digital marketing...
    AI-Powered Marketing Automation
    AI is automating various marketing tasks, from content creation to data analysis and customer experience optimization.
    Impact Areas Content Marketing, Conversion Rate Optimization, Customer service
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • AI-Powered Market Expansion
    • AI-Driven Transformation
    • Industrial
    • Retail
    • Technology
    • Business & Commerce
    • Emerging Technology

    AI enables rapid market assessments and identification of adjacent growth opportunities, allowing businesses to expand their reach and diversify revenue streams.

    Accenture: Navigating the great value...
    AI-Powered Market Expansion
    AI enables rapid market assessments and identification of adjacent growth opportunities, allowing businesses to expand their reach and diversify revenue streams.
    Impact Areas Industrial, Retail, Technology
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • AI-Powered Discovery
    • AI-Driven Transformation
    • AI
    • Customer Experience
    • E-commerce
    • Product Discovery
    • Business & Commerce
    • Consumer Attitudes
    • Emerging Technology

    Consumers are overwhelmed by choice, leading to a demand for AI-powered curation and personalization in product discovery.

    McKinsey: The state of fashion...
    AI-Powered Discovery
    Consumers are overwhelmed by choice, leading to a demand for AI-powered curation and personalization in product discovery.
    Impact Areas AI, Customer Experience, E-commerce, Product Discovery
    Themes AI-Driven Transformation
    Categories Business & Commerce, Consumer Attitudes, Emerging Technology
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