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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Failing Software Customer Success
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Customer Retention
    • Customer Success
    • Software Industry
    • Business & Commerce
    • Emerging Technology

    Despite increased investment, software customer success is failing due to a mismatch between vendor support and customer needs, particularly in technical implementation.

    Bain: Technology report
    Failing Software Customer Success
    Despite increased investment, software customer success is failing due to a mismatch between vendor support and customer needs, particularly in technical implementation.
    Impact Areas Customer Retention, Customer Success, Software Industry
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme
    Categories Business & Commerce, Emerging Technology
  • F2P Consolidation
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Console Gaming
    • F2P Games
    • PC Gaming
    • Business & Commerce
    • Entertainment

    The free-to-play (F2P) market is consolidating, with established titles dominating playtime and revenue.

    Newzoo: Global Games Market Report
    F2P Consolidation
    The free-to-play (F2P) market is consolidating, with established titles dominating playtime and revenue.
    Impact Areas Console Gaming, F2P Games, PC Gaming
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Business & Commerce, Entertainment
  • Exponential AI Adoption
    • AI-Driven Transformation
    • Business Processes
    • Customer Interaction
    • Multiple Industries
    • Business & Commerce
    • Emerging Technology

    Organizations are rapidly increasing their investments in AI, driven primarily by the potential of generative AI to transform various business functions.

    Infotech: Tech trends 2025
    Exponential AI Adoption
    Organizations are rapidly increasing their investments in AI, driven primarily by the potential of generative AI to transform various business functions.
    Impact Areas Business Processes, Customer Interaction, Multiple Industries
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • Expert AI Models
    • AI-Driven Transformation
    • AI development
    • Business Processes
    • Data management
    • Business & Commerce
    • Emerging Technology

    Organizations are moving beyond generic foundation models to develop specialized AI models tailored to their specific industry and business needs.

    Infotech: Tech trends 2025
    Expert AI Models
    Organizations are moving beyond generic foundation models to develop specialized AI models tailored to their specific industry and business needs.
    Impact Areas AI development, Business Processes, Data management
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • Experiential Retail Resurgence
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Beauty
    • Customer service
    • Fashion
    • Retail
    • Business & Commerce
    • Consumer Attitudes

    Despite the growth of online shopping, in-person retail experiences remain highly valued by consumers, driving demand for expert advice and social interaction.

    John Lewis: Shop Live Look...
    Experiential Retail Resurgence
    Despite the growth of online shopping, in-person retail experiences remain highly valued by consumers, driving demand for expert advice and social interaction.
    Impact Areas Beauty, Customer service, Fashion, Retail
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Business & Commerce, Consumer Attitudes
  • Experiential Consumption
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • E-commerce
    • Fintech
    • Retail
    • Social Commerce
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Social media platforms are becoming all-in-one destinations for discovery, engagement, and purchase, blurring the lines between online and offline experiences.

    McKinsey: Intersect 2025: The future...
    Experiential Consumption
    Social media platforms are becoming all-in-one destinations for discovery, engagement, and purchase, blurring the lines between online and offline experiences.
    Impact Areas E-commerce, Fintech, Retail, Social Commerce
    Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  • Experiential Brand Loyalty
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Brand Management
    • Customer Experience
    • Marketing
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Personal experience with a brand is the most significant factor influencing brand perception and loyalty.

    DISQO: Consumer trends 2025 report
    Experiential Brand Loyalty
    Personal experience with a brand is the most significant factor influencing brand perception and loyalty.
    Impact Areas Brand Management, Customer Experience, Marketing
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  • Experience-Driven Lifestyle Districts
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Entertainment
    • Hospitality
    • Real estate
    • Retail
    • Urban planning
    • Business & Commerce
    • Culture
    • Global Challenges

    Mixed-use lifestyle and entertainment districts are becoming the new anchors for cities, driving community engagement and in-person experiences.

    Gensler: Design forecast 2025
    Experience-Driven Lifestyle Districts
    Mixed-use lifestyle and entertainment districts are becoming the new anchors for cities, driving community engagement and in-person experiences.
    Impact Areas Entertainment, Hospitality, Real estate, Retail, Urban planning
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Business & Commerce, Culture, Global Challenges
  • Evolving Social Media Engagement
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Advertising
    • Brand Building
    • Social Media Marketing
    • Brands & Advertising
    • Business & Commerce
    • Digital Platforms

    Declining attention spans on social media require brands to prioritize creative innovation and personalized content.

    Kantar: Marketing trends 2025
    Evolving Social Media Engagement
    Declining attention spans on social media require brands to prioritize creative innovation and personalized content.
    Impact Areas Advertising, Brand Building, Social Media Marketing
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Digital Platforms
  • Evolving Retail Media Networks
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Advertising
    • E-commerce
    • Retail
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Retail Media Networks (RMNs) are becoming full-funnel marketing assets, offering targeted advertising and personalized experiences.

    Kantar: Marketing trends 2025
    Evolving Retail Media Networks
    Retail Media Networks (RMNs) are becoming full-funnel marketing assets, offering targeted advertising and personalized experiences.
    Impact Areas Advertising, E-commerce, Retail
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
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