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Trends Categories Emerging Technology

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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Audio Consumption Diversification
    • AI-Driven Transformation
    • The Power of Community and Connection
    • Audiobooks
    • Music
    • Podcasts
    • Emerging Technology
    • Entertainment
    • Finance & Money

    Audio consumption remains strong, with listeners engaging with multiple formats, including music, podcasts, and audiobooks.

    Activate Consulting: Technology and media...
    Audio Consumption Diversification
    Audio consumption remains strong, with listeners engaging with multiple formats, including music, podcasts, and audiobooks.
    Impact Areas Audiobooks, Music, Podcasts
    Themes AI-Driven Transformation, The Power of Community and Connection
    Categories Emerging Technology, Entertainment, Finance & Money
  • Augmented Human Optimization
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Healthcare
    • Medical Devices
    • Mental Health
    • Physical Therapy
    • Wellness
    • Emerging Technology
    • Health & Wellness

    AI and IoT are converging (AIoT) to optimize human biology and improve physical and mental well-being through personalized interventions.

    OMG: Futures closer to the...
    Augmented Human Optimization
    AI and IoT are converging (AIoT) to optimize human biology and improve physical and mental well-being through personalized interventions.
    Impact Areas Healthcare, Medical Devices, Mental Health, Physical Therapy, Wellness
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Emerging Technology, Health & Wellness
  • Augmented Media Toolkit
    • AI-Driven Transformation
    • Advertising
    • Campaign Optimization
    • Data Analytics
    • Marketing
    • Media Planning
    • Brands & Advertising
    • Emerging Technology
    • Media & Information

    AI is transforming the media landscape, becoming a cornerstone of the media toolkit across the entire value chain.

    Dentsu: The year of impact...
    Augmented Media Toolkit
    AI is transforming the media landscape, becoming a cornerstone of the media toolkit across the entire value chain.
    Impact Areas Advertising, Campaign Optimization, Data Analytics, Marketing, Media Planning
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Emerging Technology, Media & Information
  • Augmented Media Toolkit
    • AI-Driven Transformation
    • Budgeting
    • Campaign Optimization
    • Media Planning
    • Brands & Advertising
    • Emerging Technology
    • Media & Information

    AI is transforming the media landscape, becoming a cornerstone of the media toolkit across the value chain.

    Dentsu: The year of impact...
    Augmented Media Toolkit
    AI is transforming the media landscape, becoming a cornerstone of the media toolkit across the value chain.
    Impact Areas Budgeting, Campaign Optimization, Media Planning
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Emerging Technology, Media & Information
  • Augmented Media Toolkit
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Advertising
    • Marketing
    • Media Planning
    • Brands & Advertising
    • Emerging Technology
    • Media & Information

    AI is transforming the media landscape, becoming a cornerstone of the media toolkit and impacting the entire media value chain.

    Dentsu: The year of impact...
    Augmented Media Toolkit
    AI is transforming the media landscape, becoming a cornerstone of the media toolkit and impacting the entire media value chain.
    Impact Areas Advertising, Marketing, Media Planning
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Emerging Technology, Media & Information
  • Automation Drives Tech Performance
    • AI-Driven Transformation
    • Automation
    • Cost Savings
    • Generative AI
    • Productivity
    • Business & Commerce
    • Emerging Technology

    Technology companies that prioritize automation, including generative AI, are achieving greater cost savings and improved productivity.

    Bain: Technology report
    Automation Drives Tech Performance
    Technology companies that prioritize automation, including generative AI, are achieving greater cost savings and improved productivity.
    Impact Areas Automation, Cost Savings, Generative AI, Productivity
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • Autonomous Robots for Caregiving
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Automation
    • Elderly Care
    • Healthcare
    • Robotics
    • Business & Commerce
    • Emerging Technology
    • Health & Wellness

    Autonomous robots are being developed for caregiving applications to address the growing healthcare staffing shortage.

    CB Insights: Tech trends 2025
    Autonomous Robots for Caregiving
    Autonomous robots are being developed for caregiving applications to address the growing healthcare staffing shortage.
    Impact Areas Automation, Elderly Care, Healthcare, Robotics
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Emerging Technology, Health & Wellness
  • Autonomous Service Adoption
    • AI-Driven Transformation
    • Business Operations
    • Customer service
    • Technology
    • Business & Commerce
    • Emerging Technology

    Driven by the success of AI copilots, companies are rapidly adopting autonomous service models for enhanced customer interactions.

    Zendesk: CX trends 2025
    Autonomous Service Adoption
    Driven by the success of AI copilots, companies are rapidly adopting autonomous service models for enhanced customer interactions.
    Impact Areas Business Operations, Customer service, Technology
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • B2B Reorganization Failures
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Marketing
    • Operations
    • Sales
    • Business & Commerce
    • Emerging Technology

    Many B2B organizations will attempt to reorganize in 2025, but half will fail due to a focus on superficial changes rather than addressing underlying strategic and operational issues.

    Forrester: Predictions 2025 B2B sales
    B2B Reorganization Failures
    Many B2B organizations will attempt to reorganize in 2025, but half will fail due to a focus on superficial changes rather than addressing underlying strategic…
    Impact Areas Marketing, Operations, Sales
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • B2B Tech Spend Increase
    • AI-Driven Transformation
    • Artificial Intelligence
    • B2B Technology
    • Cloud Computing
    • Business & Commerce
    • Emerging Technology

    B2B technology spending is projected to increase significantly, driven by cloud adoption, AI, and changing buyer behaviors.

    Activate Consulting: Technology and media...
    B2B Tech Spend Increase
    B2B technology spending is projected to increase significantly, driven by cloud adoption, AI, and changing buyer behaviors.
    Impact Areas Artificial Intelligence, B2B Technology, Cloud Computing
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
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