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Trends Keywords emerging tech

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emerging tech 118
accessibility 20
advertising 107
aesthetics 12
aging 7
AI beauty 15
AI fashion 21
alcohol 4
anxiety 2
apps 7
artificial intelligence 18
augmented reality 46
authenticity 20
authoritarianism 2
avatars 5
banking 7
beauty standards 1
BeReal 4
betting 1
biodegradable 8
body image 1
brand promise 15
brick and mortar 11
budgeting 15
carbon footprint 1
children 2
circular economy 16
climate change 18
clothing 4
collaboration 5
communities 18
construction 1
consumer attitudes 131
consumer habits 162
consumer protection 27
content 2
cookies 6
cooking 4
cosmetics 17
cost-of-living 8
couriers 2
COVID-19 9
creator economy 30
culinary experiences 12
culture 11
customer service 9
data 1
data privacy 16
deepfake 7
design 3
digital assets 10
digital detox 2
digital footprint 73
digital literacy 10
digital media 79
dining 7
disruption 7
diversity 3
DIY 6
drink 4
e-commerce 105
eco-friendly 46
employee retention 16
entertainment 30
environmentalism 16
escapism 16
ethics 2
exclusivity 1
experiences 13
exploration 2
Facebook 9
fake news 7
fashion 29
festivals 17
financial education 7
fitness 11
flexibility 4
food 24
gambling 4
gaming 12
Gen Z 73
gig economy 14
greenwashing 26
happiness 1
health trends 118
healthcare 16
healthy eating 23
higher education 2
home 1
immediacy 2
inclusivity 5
indulging 1
inflation 9
influencers 69
infrastructure 3
innovation 18
Instagram 42
intimacy 4
kpop 2
lifestyle 35
live-streaming 6
locally-sourced 9
longevity 1
makeup 8
MarTech 62
mental health 21
metaverse 39
Millennial 36
misinformation 2
mobile devices 11
moral beliefs 2
music 6
natural beauty 15
news 18
NFTs 17
niche brands 48
nostalgia 9
nutrition 10
optimism 9
packaging 7
parenting 3
perfume 1
personalization 11
pharma 3
plant-based 10
podcasts 11
politics 2
post-pandemic 27
privacy 17
public health 10
real estate 1
rebellion 1
recycling 22
reductionism 1
relaxation 2
restaurants 13
retail 59
scents 2
screen time 6
security 1
self-care 12
self-expression 1
self-reliance 2
services 6
sex 4
shopping habits 41
skin tones 3
sleep quality 1
smart technology 16
social issues 15
social media 133
sound 1
spirituality 11
sports 5
storytelling 8
streaming platforms 24
stress management 11
sustainability 44
telecom 2
TikTok 24
transportation 6
travel 7
trust 2
TV 5
uncertainty 3
urban planning 3
vaccine hesitancy 3
value-for-money 12
virtual influencers 140
virtual reality 46
virtual spaces 37
vitamins 2
waste management 5
water 1
water-saving 5
Web3 5
wellbeing 19
wellness 43
work environment 8
work-life balance 13
workplace 9
Newest A-Z
  • Trend
    Category
    Summary
    Theme
    Report
  • Guided Marketing Insights
    • Data Privacy
    • Digital Platforms
    • Emerging Technology

    Guided Marketing Insights. Marketing data has exploded in volume, but analyzing it has lagged behind. AI is providing a solution with its ability to identify patterns in data that humans might miss and work with larger data sets. Guided insights offered by tools like Google Analytics and Microsoft Excel are…

    • N/A
    Meltwater - 2023 Marketing Trends...
    Guided Marketing Insights
    Guided Marketing Insights. Marketing data has exploded in volume, but analyzing it has lagged behind. AI is providing a solution with its ability to identify…
    • Data Privacy
    • Digital Platforms
    • Emerging Technology
  • Future of Demographics
    • Consumer Attitudes
    • Digital Platforms
    • Emerging Technology

    Future of Demographics. Demographic data has been a staple tool for marketers to segment their audience, but with the rise of consumer data, it's possible to segment audiences in more sophisticated ways. By analyzing social media data, marketers can identify "digital tribes" based on shared attitudes, behaviors, interests and influences…

    • N/A
    Meltwater - 2023 Marketing Trends...
    Future of Demographics
    Future of Demographics. Demographic data has been a staple tool for marketers to segment their audience, but with the rise of consumer data, it's possible…
    • Consumer Attitudes
    • Digital Platforms
    • Emerging Technology
  • What is the Metaverse Even?
    • Digital Platforms
    • Emerging Technology
    • The Workplace

    What is the Metaverse Even? The Metaverse, a virtual reality that aims to bring people together to work, socialize, play, and shop, is the latest buzzword in tech. While companies like Facebook, Microsoft, and Epic Games are investing heavily in the concept, there is much ambiguity around what the metaverse…

    • N/A
    Meltwater - 2023 Marketing Trends...
    What is the Metaverse Even?
    What is the Metaverse Even? The Metaverse, a virtual reality that aims to bring people together to work, socialize, play, and shop, is the latest…
    • Digital Platforms
    • Emerging Technology
    • The Workplace
  • Games Everywhere
    • Digital Platforms
    • Emerging Technology
    • Entertainment

    Games Everywhere. Gaming has become a mainstream activity, with an estimated 3.2 billion players globally. Technology platforms and media outlets are incorporating gaming elements into their offerings to attract and retain audiences. Companies can no longer ignore the impact and reach of gaming, making it a crucial part of their…

    • N/A
    DENTSU - Media Trends ‘23
    Games Everywhere
    Games Everywhere. Gaming has become a mainstream activity, with an estimated 3.2 billion players globally. Technology platforms and media outlets are incorporating gaming elements into…
    • Digital Platforms
    • Emerging Technology
    • Entertainment
  • Rise of Super Apps
    • Business & e-Commerce
    • Digital Platforms
    • Emerging Technology

    Rise of Super Apps. The rise of super apps is a trend in the tech industry where apps are diversifying their services to leverage their huge reach and cater to their users' needs across a wide range of services, inspired by the Asian model of super apps. Examples of super…

    • N/A
    DENTSU - Media Trends ‘23
    Rise of Super Apps
    Rise of Super Apps. The rise of super apps is a trend in the tech industry where apps are diversifying their services to leverage their…
    • Business & e-Commerce
    • Digital Platforms
    • Emerging Technology
  • Cookieless Future
    • Brands & Advertising
    • Data Privacy
    • Emerging Technology

    Cookieless Future. The move to a cookieless future is happening as brands navigate the deprecation of third-party cookies. Brands are now focusing more on collecting first-party data, developing ID Graphs and Universal IDs, and utilizing new forms of contextual targeting. To be successful, brands must prioritize first-party data and adapt…

    • N/A
    DENTSU - Media Trends ‘23
    Cookieless Future
    Cookieless Future. The move to a cookieless future is happening as brands navigate the deprecation of third-party cookies. Brands are now focusing more on collecting…
    • Brands & Advertising
    • Data Privacy
    • Emerging Technology
  • Didn’t know I want that
    • Digital Platforms
    • Emerging Technology
    • Media & Information

    Didn’t know I want that. Social algorithms give users what they don’t know they want. The rise of TikTok has influenced social media algorithms to prioritize content over followers. Social media feeds are now driven by the algorithm's assessment of popular and engaging content, rather than just content from accounts…

    • N/A
    DENTSU - Media Trends ‘23
    Didn’t know I want that
    Didn’t know I want that. Social algorithms give users what they don’t know they want. The rise of TikTok has influenced social media algorithms to…
    • Digital Platforms
    • Emerging Technology
    • Media & Information
  • The World Wide Ebb
    • Digital Platforms
    • Emerging Technology
    • Global Challenges

    The World Wide Ebb. Time spent on the internet and social media has hit a ceiling, signaling potential saturation point. Brands must be creative in providing value to internet users as traditional online activities are losing appeal. The future of digital connection is moving towards the metaverse, Web3, with companies…

    • N/A
    GWI - Connecting The Dots...
    The World Wide Ebb
    The World Wide Ebb. Time spent on the internet and social media has hit a ceiling, signaling potential saturation point. Brands must be creative in…
    • Digital Platforms
    • Emerging Technology
    • Global Challenges
  • The Imitation Game
    • Digital Platforms
    • Emerging Technology
    • Global Challenges

    The Imitation Game. Generative AI technology is approaching a major breakthrough and has captured the public's imagination with the recent emergence of AI image generators. Key players predict major developments, including a shift from curation to creation and easier usage of these tools. Brands are already experimenting with practical and…

    • N/A
    MOST CONTAGIOUS REPORT 2022 (‘23)
    The Imitation Game
    The Imitation Game. Generative AI technology is approaching a major breakthrough and has captured the public's imagination with the recent emergence of AI image generators.…
    • Digital Platforms
    • Emerging Technology
    • Global Challenges
  • Ethereal World
    • Emerging Technology
    • Entertainment
    • Fashion & Beauty

    Ethereal World. Drawing inspiration from 20th-century magical realism, content creators will turn to hazy and blurry effects, deep shadows, and compelling compositions in their works. Experimental or creative editing and post-processing will be present in photography and videos more often; all in order to help viewers get lost in the…

    • N/A
    Depositphotos - Creative Trends ‘23
    Ethereal World
    Ethereal World. Drawing inspiration from 20th-century magical realism, content creators will turn to hazy and blurry effects, deep shadows, and compelling compositions in their works.…
    • Emerging Technology
    • Entertainment
    • Fashion & Beauty
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