Your trends
- TrendThemeImpact AreasCategorySummaryReport
-
Short Trend Summary
Luxury travelers seek sustainable options but are reluctant to compromise on comfort and opulence.
Luxury Sustainability Struggle- Authenticity and Transparency Reign Supreme
- Values-Driven Consumption
- Hospitality industry
- Luxury travel
- Sustainability
- Consumer Attitudes
- Sustainability
- Travel & Tourism
Lemongrass: Travel trend report 2025Luxury Sustainability Struggle
Luxury travelers seek sustainable options but are reluctant to compromise on comfort and opulence.
-
Short Trend Summary
Extreme heat drives travelers to seek cooler destinations, blurring traditional travel seasons.
Cool-Cationing Redefines Seasonality- Navigating Global Uncertainty
- Values-Driven Consumption
- Climate Change
- Destinations
- Travel patterns
- Global Challenges
- Travel & Tourism
Lemongrass: Travel trend report 2025Cool-Cationing Redefines Seasonality
Extreme heat drives travelers to seek cooler destinations, blurring traditional travel seasons.
-
Short Trend Summary
Travel driven by major events, including concerts and sporting events, is experiencing significant growth.
Event Tourism Boom- Experiences Over Material Goods
- Navigating Global Uncertainty
- The Power of Community and Connection
- Destinations
- Events industry
- Hospitality sector
- Business & Commerce
- Entertainment
- Travel & Tourism
Travel driven by major events, including concerts and sporting events, is experiencing significant growth.
Lemongrass: Travel trend report 2025Event Tourism Boom
Travel driven by major events, including concerts and sporting events, is experiencing significant growth.
-
Short Trend Summary
Destinations grapple with overtourism, implementing restrictions and seeking sustainable solutions.
Anti-Tourism Backlash- Navigating Global Uncertainty
- Values-Driven Consumption
- Destinations
- Local Communities
- Tourism industry
- Global Challenges
- Travel & Tourism
Lemongrass: Travel trend report 2025Anti-Tourism Backlash
Destinations grapple with overtourism, implementing restrictions and seeking sustainable solutions.
-
Short Trend Summary
Individuals are reconnecting with nature, driven by a mix of fascination, exploration, and a desire to find solutions to global challenges.
Pure Nature Fascination- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Environmentalism
- Healthcare
- Product Development
- Tourism
- Culture
- Global Challenges
- Travel & Tourism
Individuals are reconnecting with nature, driven by a mix of fascination, exploration, and a desire to find solutions to global challenges.
Juan Isaza: Tendencias 2025Pure Nature Fascination
Individuals are reconnecting with nature, driven by a mix of fascination, exploration, and a desire to find solutions to global challenges.
-
Short Trend Summary
Gen Alpha, the tech-savvy generation born after 2010, is significantly influencing family travel decisions.
Gen Alpha Influences Travel- Experiences Over Material Goods
- Values-Driven Consumption
- Family Travel
- Hospitality
- Technology
- Consumer Attitudes
- Family
- Travel & Tourism
Gen Alpha, the tech-savvy generation born after 2010, is significantly influencing family travel decisions.
Hilton: 2025 trends reportGen Alpha Influences Travel
Gen Alpha, the tech-savvy generation born after 2010, is significantly influencing family travel decisions.
-
Short Trend Summary
Solo leisure travelers, or "MeMooners," are becoming a significant force, demanding recognition and personalized experiences.
MeMooners Reshape Travel- Experiences Over Material Goods
- The Power of Community and Connection
- Activities
- Dining
- Hospitality
- Business & Commerce
- Consumer Attitudes
- Travel & Tourism
Solo leisure travelers, or "MeMooners," are becoming a significant force, demanding recognition and personalized experiences.
Hilton: 2025 trends reportMeMooners Reshape Travel
Solo leisure travelers, or "MeMooners," are becoming a significant force, demanding recognition and personalized experiences.
-
Short Trend Summary
The lines between work and leisure are blurring, with colleagues traveling together for both business and pleasure, giving rise to "Frolleagues."
Frolleagues Blend Work & Leisure- Experiences Over Material Goods
- The Power of Community and Connection
- Business Travel
- Hospitality
- Real estate
- Business & Commerce
- The Workplace
- Travel & Tourism
The lines between work and leisure are blurring, with colleagues traveling together for both business and pleasure, giving rise to "Frolleagues."
Hilton: 2025 trends reportFrolleagues Blend Work & Leisure
The lines between work and leisure are blurring, with colleagues traveling together for both business and pleasure, giving rise to "Frolleagues."
-
Short Trend Summary
Food is becoming a central driver of travel decisions, with foodies prioritizing culinary experiences and influencing food & beverage trends.
Foodies Drive Culinary Travel- Experiences Over Material Goods
- Values-Driven Consumption
- Food & Beverage
- Hospitality
- Tourism
- Food & Drink
- Travel & Tourism
Food is becoming a central driver of travel decisions, with foodies prioritizing culinary experiences and influencing food & beverage trends.
Hilton: 2025 trends reportFoodies Drive Culinary Travel
Food is becoming a central driver of travel decisions, with foodies prioritizing culinary experiences and influencing food & beverage trends.
-
Short Trend Summary
Luxury travelers continue to influence travel trends, prioritizing unique experiences and driving demand for high-end accommodations.
Luxury Travel Reshapes Industry- Experiences Over Material Goods
- The Power of Community and Connection
- Experiences
- Hospitality
- Luxury Goods
- Business & Commerce
- Consumer Attitudes
- Travel & Tourism
Luxury travelers continue to influence travel trends, prioritizing unique experiences and driving demand for high-end accommodations.
Hilton: 2025 trends reportLuxury Travel Reshapes Industry
Luxury travelers continue to influence travel trends, prioritizing unique experiences and driving demand for high-end accommodations.