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Trends Categories Lifestyle

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Lifestyle 47
Brands & Advertising 360
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Consumer Attitudes 417
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Cybersecurity 74
Data & Privacy 54
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Emerging Technology 367
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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Run Clubs as Social Hubs
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • brand activations
    • Community Building
    • fitness
    • Consumer Attitudes
    • Culture
    • Lifestyle

    Run clubs are evolving into essential social hubs, offering a sense of community, networking opportunities, and a way to combat loneliness, particularly for Millennials and Gen Z.

    House Captain: StratTape Vol. 2
    Run Clubs as Social Hubs
    Run clubs are evolving into essential social hubs, offering a sense of community, networking opportunities, and a way to combat loneliness, particularly for Millennials and…
    Impact Areas brand activations, Community Building, fitness
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Lifestyle
  • Rise of Creation
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • Arts and Crafts
    • E-commerce
    • Education
    • Social Media
    • Business & Commerce
    • Digital Platforms
    • Lifestyle

    Consumers are embracing creativity, from pursuing non-digital hobbies and side hustles to engaging with digital content creation and generative AI.

    The Media Store: Trends 5...
    Rise of Creation
    Consumers are embracing creativity, from pursuing non-digital hobbies and side hustles to engaging with digital content creation and generative AI.
    Impact Areas Arts and Crafts, E-commerce, Education, Social Media
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Business & Commerce, Digital Platforms, Lifestyle
  • Remote Work and Flexibility
    • Navigating Global Uncertainty
    • The Power of Community and Connection
    • Human resources
    • Management
    • Real estate
    • Technology
    • Business & Commerce
    • Lifestyle
    • The Workplace

    Remote work is becoming a permanent fixture, with flexibility as a key demand for professionals.

    Abstrato Ventures: Macrotendencias 2024 2025
    Remote Work and Flexibility
    Remote work is becoming a permanent fixture, with flexibility as a key demand for professionals.
    Impact Areas Human resources, Management, Real estate, Technology
    Themes Navigating Global Uncertainty, The Power of Community and Connection
    Categories Business & Commerce, Lifestyle, The Workplace
  • Relaxed Slouchy Silhouettes
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Fashion
    • Retail
    • Consumer Attitudes
    • Lifestyle

    Comfort and ease are paramount, with slouchy tailoring, wide-leg pants, and loosely woven knits gaining popularity.

    Stitchfix: 2025 style forecast
    Relaxed Slouchy Silhouettes
    Comfort and ease are paramount, with slouchy tailoring, wide-leg pants, and loosely woven knits gaining popularity.
    Impact Areas Fashion, Retail
    Themes Experiences Over Material Goods, Values-Driven Consumption
    Categories Consumer Attitudes, Lifestyle
  • Redefining Life-Stage Marketing
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Customer Segmentation
    • Marketing
    • Product Development
    • Brands & Advertising
    • Consumer Attitudes
    • Lifestyle

    Consumers are prioritizing personal growth and individual milestones over traditional life-stage markers.

    TikTok: What's Next 2025 Trend...
    Redefining Life-Stage Marketing
    Consumers are prioritizing personal growth and individual milestones over traditional life-stage markers.
    Impact Areas Customer Segmentation, Marketing, Product Development
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Lifestyle
  • Redefined Hedonism
    • Experiences Over Material Goods
    • Navigating Global Uncertainty
    • The Blurring of Physical and Digital Realities
    • Entertainment
    • Experiential Marketing
    • Food and beverage industry
    • Sensory Design
    • Consumer Attitudes
    • Culture
    • Lifestyle

    Consumers are seeking new and unexpected forms of pleasure and escapism, driven by a desire for multisensory experiences and a need for joy in uncertain times.

    Kantar: The future of alcohol
    Redefined Hedonism
    Consumers are seeking new and unexpected forms of pleasure and escapism, driven by a desire for multisensory experiences and a need for joy in uncertain…
    Impact Areas Entertainment, Experiential Marketing, Food and beverage industry, Sensory Design
    Themes Experiences Over Material Goods, Navigating Global Uncertainty, The Blurring of Physical and Digital Realities
    Categories Consumer Attitudes, Culture, Lifestyle
  • Prioritizing Workout Balance
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Fitness routines
    • Mental Health
    • Workout tracking apps
    • Health & Wellness
    • Lifestyle

    A shift away from intense, burnout-inducing workouts towards shorter, more sustainable fitness routines is observed.

    Strava: Year in Sport the...
    Prioritizing Workout Balance
    A shift away from intense, burnout-inducing workouts towards shorter, more sustainable fitness routines is observed.
    Impact Areas Fitness routines, Mental Health, Workout tracking apps
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle
  • Prioritizing Experiences
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Education
    • Entertainment
    • Retail
    • Travel and Tourism
    • Consumer Attitudes
    • Culture
    • Lifestyle

    Consumers are prioritizing experiences over material possessions, valuing connection, fulfillment, and lasting memories.

    The Media Store: Trends 5...
    Prioritizing Experiences
    Consumers are prioritizing experiences over material possessions, valuing connection, fulfillment, and lasting memories.
    Impact Areas Education, Entertainment, Retail, Travel and Tourism
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Culture, Lifestyle
  • Prioritizing Balance over Burnout
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Fitness routines
    • Mental Health
    • Workout tracking apps
    • Health & Wellness
    • Lifestyle

    A shift away from extreme fitness towards more sustainable, balanced routines, with a focus on rest and shorter workouts.

    Strava: Year in Sport the...
    Prioritizing Balance over Burnout
    A shift away from extreme fitness towards more sustainable, balanced routines, with a focus on rest and shorter workouts.
    Impact Areas Fitness routines, Mental Health, Workout tracking apps
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle
  • Playful, Unexpected Design
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • Commercial Interior Design
    • Product Design
    • Residential Interior Design
    • Consumer Attitudes
    • Culture
    • Lifestyle

    Paradox embraces a whimsical and unconventional approach to design, challenging traditional norms with vibrant colors and surprising elements.

    Sherwin Williams: Colormix 2025 lookbook
    Playful, Unexpected Design
    Paradox embraces a whimsical and unconventional approach to design, challenging traditional norms with vibrant colors and surprising elements.
    Impact Areas Commercial Interior Design, Product Design, Residential Interior Design
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods
    Categories Consumer Attitudes, Culture, Lifestyle
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