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Trends Keywords virtual reality

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virtual reality 46
accessibility 20
advertising 107
aesthetics 12
aging 7
AI beauty 15
AI fashion 21
alcohol 4
anxiety 2
apps 7
artificial intelligence 18
augmented reality 46
authenticity 20
authoritarianism 2
avatars 5
banking 7
beauty standards 1
BeReal 4
betting 1
biodegradable 8
body image 1
brand promise 15
brick and mortar 11
budgeting 15
carbon footprint 1
children 2
circular economy 16
climate change 18
clothing 4
collaboration 5
communities 18
construction 1
consumer attitudes 131
consumer habits 162
consumer protection 27
content 2
cookies 6
cooking 4
cosmetics 17
cost-of-living 8
couriers 2
COVID-19 9
creator economy 30
culinary experiences 12
culture 11
customer service 9
data 1
data privacy 16
deepfake 7
design 3
digital assets 10
digital detox 2
digital footprint 73
digital literacy 10
digital media 79
dining 7
disruption 7
diversity 3
DIY 6
drink 4
e-commerce 105
eco-friendly 46
emerging tech 118
employee retention 16
entertainment 30
environmentalism 16
escapism 16
ethics 2
exclusivity 1
experiences 13
exploration 2
Facebook 9
fake news 7
fashion 29
festivals 17
financial education 7
fitness 11
flexibility 4
food 24
gambling 4
gaming 12
Gen Z 73
gig economy 14
greenwashing 26
happiness 1
health trends 118
healthcare 16
healthy eating 23
higher education 2
home 1
immediacy 2
inclusivity 5
indulging 1
inflation 9
influencers 69
infrastructure 3
innovation 18
Instagram 42
intimacy 4
kpop 2
lifestyle 35
live-streaming 6
locally-sourced 9
longevity 1
makeup 8
MarTech 62
mental health 21
metaverse 39
Millennial 36
misinformation 2
mobile devices 11
moral beliefs 2
music 6
natural beauty 15
news 18
NFTs 17
niche brands 48
nostalgia 9
nutrition 10
optimism 9
packaging 7
parenting 3
perfume 1
personalization 11
pharma 3
plant-based 10
podcasts 11
politics 2
post-pandemic 27
privacy 17
public health 10
real estate 1
rebellion 1
recycling 22
reductionism 1
relaxation 2
restaurants 13
retail 59
scents 2
screen time 6
security 1
self-care 12
self-expression 1
self-reliance 2
services 6
sex 4
shopping habits 41
skin tones 3
sleep quality 1
smart technology 16
social issues 15
social media 133
sound 1
spirituality 11
sports 5
storytelling 8
streaming platforms 24
stress management 11
sustainability 44
telecom 2
TikTok 24
transportation 6
travel 7
trust 2
TV 5
uncertainty 3
urban planning 3
vaccine hesitancy 3
value-for-money 12
virtual influencers 140
virtual spaces 37
vitamins 2
waste management 5
water 1
water-saving 5
Web3 5
wellbeing 19
wellness 43
work environment 8
work-life balance 13
workplace 9
Newest A-Z
  • Trend
    Category
    Summary
    Theme
    Report
  • Multi-sensory social media
    • Brands & Advertising
    • Digital Platforms
    • Media & Information

    Multi-sensory social media. As we move towards an "internet of senses," brands must develop a true multi-channel, multi-format approach to stimulate consumers in new and interactive ways, and to create a more accessible experience. Social media platforms are leaning towards social audio and vertical videos, and brands are investing in…

    • N/A
    Talkwalkers - Social Media Trends...
    Multi-sensory social media
    Multi-sensory social media. As we move towards an "internet of senses," brands must develop a true multi-channel, multi-format approach to stimulate consumers in new and…
    • Brands & Advertising
    • Digital Platforms
    • Media & Information
  • Community Building
    • Business & e-Commerce
    • Digital Platforms
    • The Workplace

    Community Building. Online communities are crucial for building a sense of community in a world where people are becoming increasingly disconnected. By using online community platforms, businesses can create spaces for members to connect, engage, and participate in virtual events, online courses, and paid memberships all under the company’s branding.…

    • N/A
    Vertigo - Digital Marketing Trends...
    Community Building
    Community Building. Online communities are crucial for building a sense of community in a world where people are becoming increasingly disconnected. By using online community…
    • Business & e-Commerce
    • Digital Platforms
    • The Workplace
  • Try AR You Might
    • Brands & Advertising
    • Business & e-Commerce
    • Emerging Technology

    Try AR You Might. Virtual reality continues its rise, with revenue projected to reach $7 billion in 2023. Companies across industries are adopting VR for employee training, product development, and marketing. With its ability to create memorable experiences, tell brand stories, and provide a "try before you buy" experience, it's…

    • N/A
    Vertigo - Digital Marketing Trends...
    Try AR You Might
    Try AR You Might. Virtual reality continues its rise, with revenue projected to reach $7 billion in 2023. Companies across industries are adopting VR for…
    • Brands & Advertising
    • Business & e-Commerce
    • Emerging Technology
  • Bigger Than Meta
    • Digital Platforms
    • Emerging Technology
    • Global Challenges

    Bigger Than Meta. Immersive Tech Deepens Social Experiences. 2022 was a challenging year for Facebook's metaverse efforts, but other players in the space, such as Roblox and Minecraft, have seen tremendous success with over 400 million users. Marketers are taking notice, with 29% viewing Web3 and gaming as a priority,…

    • N/A
    OGILVY - Social Media Trends...
    Bigger Than Meta
    Bigger Than Meta. Immersive Tech Deepens Social Experiences. 2022 was a challenging year for Facebook's metaverse efforts, but other players in the space, such as…
    • Digital Platforms
    • Emerging Technology
    • Global Challenges
  • Mainstream AR: Slowly Cooking
    • Digital Platforms
    • Emerging Technology
    • Global Challenges

    Mainstream AR: Slowly Cooking. AR is the technology that will actually bring the metaverse to life for most people in the near future. Its democratized nature and widespread device compatibility make it a more accessible technology for creators to generate their own experiences. Snapchat leads the way in social AR,…

    • N/A
    OGILVY - Social Media Trends...
    Mainstream AR: Slowly Cooking
    Mainstream AR: Slowly Cooking. AR is the technology that will actually bring the metaverse to life for most people in the near future. Its democratized…
    • Digital Platforms
    • Emerging Technology
    • Global Challenges
  • Attention is the Key (Metric)
    • Brands & Advertising
    • Consumer Attitudes
    • Emerging Technology

    Attention is the Key (Metric). 2023 is the year of attention, where capturing the target audience's attention is key. A product-focused approach may lead to decreased brand KPIs, but innovative and immersive experiences drive ROI and attention. Creative, branded experiences, such as AR try-on filters, are cost-effective and offer valuable…

    • N/A
    OGILVY - Social Media Trends...
    Attention is the Key (Metric)
    Attention is the Key (Metric). 2023 is the year of attention, where capturing the target audience's attention is key. A product-focused approach may lead to…
    • Brands & Advertising
    • Consumer Attitudes
    • Emerging Technology
  • Ultra-Telepresence
    • Business & e-Commerce
    • Emerging Technology
    • The Workplace

    Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like Nokia, HComm and Elmo are leading the way in providing ultra-telepresence solutions to bring a near-real presence to remote communication. The more realistic the experience,…

    • N/A
    OMG FUTURES - At The...
    Ultra-Telepresence
    Ultra-Telepresence. The trend towards remote work brought on by the pandemic has highlighted the need for smoother human connections in a virtual setting. Companies like…
    • Business & e-Commerce
    • Emerging Technology
    • The Workplace
  • Interactive content
    • Brands & Advertising
    • Digital Platforms
    • Emerging Technology

    Interactive content. It’s a crucial tool for marketers to capture consumer attention and engagement in an era of endless scrolling. Major social platforms have invested in interactive features, giving marketers more opportunities to attract engagement. In 2023, innovation in AR will drive conversions and brands will capitalize on physical, interactive…

    • N/A
    Meltwater - 2023 Marketing Trends...
    Interactive content
    Interactive content. It’s a crucial tool for marketers to capture consumer attention and engagement in an era of endless scrolling. Major social platforms have invested…
    • Brands & Advertising
    • Digital Platforms
    • Emerging Technology
  • Great reopening blows a hole in digital service
    • Business & e-Commerce
    • Digital Platforms
    • Emerging Technology

    Great reopening blows a hole in digital service.The return to in-person shopping has caused businesses to neglect the quality of their digital services, resulting in a 19% decrease in customer experience according to a Forrester survey. As consumers expect a balance between online and offline customer service, automation tools like…

    • N/A
    Hootsuite - Social Media Trends...
    Great reopening blows a hole in digital service
    Great reopening blows a hole in digital service.The return to in-person shopping has caused businesses to neglect the quality of their digital services, resulting in…
    • Business & e-Commerce
    • Digital Platforms
    • Emerging Technology
  • What is the Metaverse Even?
    • Digital Platforms
    • Emerging Technology
    • The Workplace

    What is the Metaverse Even? The Metaverse, a virtual reality that aims to bring people together to work, socialize, play, and shop, is the latest buzzword in tech. While companies like Facebook, Microsoft, and Epic Games are investing heavily in the concept, there is much ambiguity around what the metaverse…

    • N/A
    Meltwater - 2023 Marketing Trends...
    What is the Metaverse Even?
    What is the Metaverse Even? The Metaverse, a virtual reality that aims to bring people together to work, socialize, play, and shop, is the latest…
    • Digital Platforms
    • Emerging Technology
    • The Workplace
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