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Trends Categories Consumer Attitudes

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Consumer Attitudes 417
Brands & Advertising 360
Business & Commerce 795
Culture 169
Cybersecurity 74
Data & Privacy 54
Digital Platforms 192
Emerging Technology 367
Entertainment 64
Family 9
Intimacy 10
Finance & Money 207
Food & Drink 71
Global Challenges 105
Government & Politics 96
Health & Wellness 80
Lifestyle 47
Media & Information 82
Sustainability 64
The Home 9
The Workplace 69
Travel & Tourism 77
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Impatience Economy
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Consumer Behavior
    • Entertainment
    • Finance
    • Healthcare
    • Business & Commerce
    • Consumer Attitudes
    • Digital Platforms

    Driven by economic pressures and the accessibility of online resources, people are seeking quick solutions and alternative paths to achieve their life goals, impacting traditional industries and creating opportunities for brands that offer relatable advice and convenient solutions.

    Accenture: Life trends 2025
    Impatience Economy
    Driven by economic pressures and the accessibility of online resources, people are seeking quick solutions and alternative paths to achieve their life goals, impacting traditional…
    Impact Areas Consumer Behavior, Entertainment, Finance, Healthcare
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Digital Platforms
  • Immigration Anxiety Remains
    • Navigating Global Uncertainty
    • Cultural integration
    • Immigration policy
    • Social Cohesion
    • Consumer Attitudes
    • Global Challenges
    • Government & Politics

    Concerns about increasing immigration persist globally, despite a slight decrease from the previous year.

    Ipsos: Predictions 2025 report
    Immigration Anxiety Remains
    Concerns about increasing immigration persist globally, despite a slight decrease from the previous year.
    Impact Areas Cultural integration, Immigration policy, Social Cohesion
    Themes Navigating Global Uncertainty
    Categories Consumer Attitudes, Global Challenges, Government & Politics
  • Immersive Cocktail Frontiers
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Bars and Restaurants
    • Music Industry
    • Sensory Design
    • Consumer Attitudes
    • Culture
    • Food & Drink

    Consumers are seeking multi-sensory cocktail experiences that go beyond taste, embracing immersive venues and innovative flavor combinations.

    Bacardi: Cocktail trends report 2025
    Immersive Cocktail Frontiers
    Consumers are seeking multi-sensory cocktail experiences that go beyond taste, embracing immersive venues and innovative flavor combinations.
    Impact Areas Bars and Restaurants, Music Industry, Sensory Design
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Food & Drink
  • Immersive Brand Experiences
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • Branding
    • Consumer Behavior
    • Marketing
    • Retail
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Brands are becoming immersive, entertainment-driven destinations, focusing on experiences like wellness and entertainment to connect with consumers.

    Gensler: Design forecast 2025
    Immersive Brand Experiences
    Brands are becoming immersive, entertainment-driven destinations, focusing on experiences like wellness and entertainment to connect with consumers.
    Impact Areas Branding, Consumer Behavior, Marketing, Retail
    Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  • Immersive Appeal: Experiential Shift
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • Branding
    • Entertainment
    • Marketing
    • Retail
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    Consumers are prioritizing experiences over material goods, driving demand for multisensory and immersive brand interactions.

    Adobe: Creative trends report 2025
    Immersive Appeal: Experiential Shift
    Consumers are prioritizing experiences over material goods, driving demand for multisensory and immersive brand interactions.
    Impact Areas Branding, Entertainment, Marketing, Retail
    Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  • Immersive & Personalized UX
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • E-commerce
    • User Experience
    • Web Design
    • Brands & Advertising
    • Consumer Attitudes
    • Emerging Technology

    Websites are evolving towards more immersive and personalized experiences, leveraging technologies like AR/VR and dynamic design.

    Web FX: 2025 digital marketing...
    Immersive & Personalized UX
    Websites are evolving towards more immersive and personalized experiences, leveraging technologies like AR/VR and dynamic design.
    Impact Areas E-commerce, User Experience, Web Design
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Consumer Attitudes, Emerging Technology
  • Hypersentimentalism
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Advertising
    • Branding
    • Film
    • Social Media
    • Brands & Advertising
    • Consumer Attitudes

    Brands are embracing hypersentimentalism, focusing on real-life experiences and emotional connections to resonate with audiences on a deeper level.

    Depositphotos: Creative trends 2025
    Hypersentimentalism
    Brands are embracing hypersentimentalism, focusing on real-life experiences and emotional connections to resonate with audiences on a deeper level.
    Impact Areas Advertising, Branding, Film, Social Media
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Brands & Advertising, Consumer Attitudes
  • Hyperconnected Consumers
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • Customer Experience
    • E-commerce
    • Marketing
    • Retail
    • Business & Commerce
    • Consumer Attitudes

    Brazilian consumers are increasingly prioritizing convenience and omnichannel shopping journeys, blending online and offline experiences.

    Meta: BR plan & go...
    Hyperconnected Consumers
    Brazilian consumers are increasingly prioritizing convenience and omnichannel shopping journeys, blending online and offline experiences.
    Impact Areas Customer Experience, E-commerce, Marketing, Retail
    Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Consumer Attitudes
  • Hyperconnected Consumers
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • Customer service
    • E-commerce
    • Marketing
    • Retail
    • Business & Commerce
    • Consumer Attitudes

    Mexican consumers are increasingly prioritizing convenience and utilizing multiple online and offline channels for a seamless shopping experience.

    Meta: MX Plan & Go...
    Hyperconnected Consumers
    Mexican consumers are increasingly prioritizing convenience and utilizing multiple online and offline channels for a seamless shopping experience.
    Impact Areas Customer service, E-commerce, Marketing, Retail
    Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Consumer Attitudes
  • Hyper-Personalized Nutrition
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Food Industry
    • Health and Wellness
    • Pharmaceutical Industry
    • Consumer Attitudes
    • Food & Drink
    • Health & Wellness

    Personalized nutrition is gaining traction, driven by a growing awareness of the impact of hormones and the limitations of GLP-1 drugs.

    Tastewise: Flavor chase top trend...
    Hyper-Personalized Nutrition
    Personalized nutrition is gaining traction, driven by a growing awareness of the impact of hormones and the limitations of GLP-1 drugs.
    Impact Areas Food Industry, Health and Wellness, Pharmaceutical Industry
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Consumer Attitudes, Food & Drink, Health & Wellness
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