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Trends Keywords digital footprint

Your trends

digital footprint 73
accessibility 20
advertising 107
aesthetics 12
aging 7
AI beauty 15
AI fashion 21
alcohol 4
anxiety 2
apps 7
artificial intelligence 18
augmented reality 46
authenticity 20
authoritarianism 2
avatars 5
banking 7
beauty standards 1
BeReal 4
betting 1
biodegradable 8
body image 1
brand promise 15
brick and mortar 11
budgeting 15
carbon footprint 1
children 2
circular economy 16
climate change 18
clothing 4
collaboration 5
communities 18
construction 1
consumer attitudes 131
consumer habits 162
consumer protection 27
content 2
cookies 6
cooking 4
cosmetics 17
cost-of-living 8
couriers 2
COVID-19 9
creator economy 30
culinary experiences 12
culture 11
customer service 9
data 1
data privacy 16
deepfake 7
design 3
digital assets 10
digital detox 2
digital literacy 10
digital media 79
dining 7
disruption 7
diversity 3
DIY 6
drink 4
e-commerce 105
eco-friendly 46
emerging tech 118
employee retention 16
entertainment 30
environmentalism 16
escapism 16
ethics 2
exclusivity 1
experiences 13
exploration 2
Facebook 9
fake news 7
fashion 29
festivals 17
financial education 7
fitness 11
flexibility 4
food 24
gambling 4
gaming 12
Gen Z 73
gig economy 14
greenwashing 26
happiness 1
health trends 118
healthcare 16
healthy eating 23
higher education 2
home 1
immediacy 2
inclusivity 5
indulging 1
inflation 9
influencers 69
infrastructure 3
innovation 18
Instagram 42
intimacy 4
kpop 2
lifestyle 35
live-streaming 6
locally-sourced 9
longevity 1
makeup 8
MarTech 62
mental health 21
metaverse 39
Millennial 36
misinformation 2
mobile devices 11
moral beliefs 2
music 6
natural beauty 15
news 18
NFTs 17
niche brands 48
nostalgia 9
nutrition 10
optimism 9
packaging 7
parenting 3
perfume 1
personalization 11
pharma 3
plant-based 10
podcasts 11
politics 2
post-pandemic 27
privacy 17
public health 10
real estate 1
rebellion 1
recycling 22
reductionism 1
relaxation 2
restaurants 13
retail 59
scents 2
screen time 6
security 1
self-care 12
self-expression 1
self-reliance 2
services 6
sex 4
shopping habits 41
skin tones 3
sleep quality 1
smart technology 16
social issues 15
social media 133
sound 1
spirituality 11
sports 5
storytelling 8
streaming platforms 24
stress management 11
sustainability 44
telecom 2
TikTok 24
transportation 6
travel 7
trust 2
TV 5
uncertainty 3
urban planning 3
vaccine hesitancy 3
value-for-money 12
virtual influencers 140
virtual reality 46
virtual spaces 37
vitamins 2
waste management 5
water 1
water-saving 5
Web3 5
wellbeing 19
wellness 43
work environment 8
work-life balance 13
workplace 9
Newest A-Z
  • Trend
    Category
    Summary
    Theme
    Report
  • Conscious Consumerism
    • Business & e-Commerce
    • Consumer Attitudes
    • Sustainability

    In 2021, US online sales on Black Friday dropped for the first time ever, indicating a shift towards conscious consumerism and questioning of unbridled consumerism associated with the event. 86% of UK independent retailers decided not to participate in Black Friday sales, aligning with the rise of conscious consumerism and…

    • N/A
    MTM - 12 Trends of...
    Conscious Consumerism
    In 2021, US online sales on Black Friday dropped for the first time ever, indicating a shift towards conscious consumerism and questioning of unbridled consumerism…
    • Business & e-Commerce
    • Consumer Attitudes
    • Sustainability
  • I Am A Believer
    • Consumer Attitudes
    • Digital Platforms
    • Emerging Technology

    The shift towards communities of interests and belonging is reshaping loyalty programs, enabling people to actually participate more in the brands they believe in. Three threads are converging: communities of interest, token-gated access to exclusive content, and digital collectibles. The next generation of brands will be built as communities first…

    • N/A
    Accenture - Life Trends 2023
    I Am A Believer
    The shift towards communities of interests and belonging is reshaping loyalty programs, enabling people to actually participate more in the brands they believe in. Three…
    • Consumer Attitudes
    • Digital Platforms
    • Emerging Technology
  • Signed, Sealed, Delivered
    • Data Privacy
    • Digital Platforms
    • Emerging Technology

    Digital wallets, which contain tokens to represent a person's identity, payment methods, and loyalty cards, are expected to revolutionize personal data control and privacy. People will have control over how much data they share with organizations and businesses will have to work harder to reward customers for sharing their data.…

    • N/A
    Accenture - Life Trends 2023
    Signed, Sealed, Delivered
    Digital wallets, which contain tokens to represent a person's identity, payment methods, and loyalty cards, are expected to revolutionize personal data control and privacy. People…
    • Data Privacy
    • Digital Platforms
    • Emerging Technology
  • Creator Trends: Community & Participation
    • Consumer Attitudes
    • Digital Platforms
    • Lifestyle

    In 2023, Gen Z users will look to their favorite influencers for in-person experiences and content across multiple media formats. Community and participation will be key trends, driving content creation, with over 40% of Gen Z followers expecting new forms of media from their favorite creators.

    • N/A
    INSTAGRAM - Trends Report 2023
    Creator Trends: Community & Participation
    In 2023, Gen Z users will look to their favorite influencers for in-person experiences and content across multiple media formats. Community and participation will be…
    • Consumer Attitudes
    • Digital Platforms
    • Lifestyle
  • Meme Messaging
    • Consumer Attitudes
    • Culture
    • Emerging Technology

    Meme messaging is a growing trend in internet culture, driven by a preference for offbeat humor and design. A significant portion of global consumers prefer brands that don't take themselves too seriously, and a majority of consumers welcome the use of GIFs, memes, and emojis in online communication with companies.…

    • N/A
    FORESIGHT FACTORY - Global Trending
    Meme Messaging
    Meme messaging is a growing trend in internet culture, driven by a preference for offbeat humor and design. A significant portion of global consumers prefer…
    • Consumer Attitudes
    • Culture
    • Emerging Technology
  • Going Incognito
    • Consumer Attitudes
    • Data Privacy
    • Emerging Technology

    Anonymity is becoming increasingly valuable in the digital era due to the growing prevalence of surveillance and tracking. Consumers are seeking relief from the pressure to create a personal brand online, and the desire to disappear reflects fatigue with the performative nature of being online. There is a growing trend…

    • N/A
    FORESIGHT FACTORY - Global Trending
    Going Incognito
    Anonymity is becoming increasingly valuable in the digital era due to the growing prevalence of surveillance and tracking. Consumers are seeking relief from the pressure…
    • Consumer Attitudes
    • Data Privacy
    • Emerging Technology
  • Data As Currency
    • Brands & Advertising
    • Consumer Attitudes
    • Data Privacy

    Consumers are becoming increasingly aware of the value of their personal data and the ways in which it is being traded and used. Many are exploring ways to maintain their privacy and control over their data, especially as privacy concerns become more pressing. Brands are responding to this desire by…

    • N/A
    FORESIGHT FACTORY - Global Trending
    Data As Currency
    Consumers are becoming increasingly aware of the value of their personal data and the ways in which it is being traded and used. Many are…
    • Brands & Advertising
    • Consumer Attitudes
    • Data Privacy
  • Taking action
    • Global Challenges
    • Government & Politics
    • Lifestyle

    Gen Z is an activist generation that is using their dollars to support causes and communities they care about. The first Gen Z politician was recently elected to the US Congress, and disability advocacy is a leading issue for the generation. Gen Z social media users are also looking to…

    • N/A
    INSTAGRAM - Trends Report 2023
    Taking action
    Gen Z is an activist generation that is using their dollars to support causes and communities they care about. The first Gen Z politician was…
    • Global Challenges
    • Government & Politics
    • Lifestyle
  • Creative Payment
    • Business & e-Commerce
    • Digital Platforms
    • Emerging Technology

    Creative payment options. Digital wallets, contactless cards, and buy-now-pay-later options will continue to increase, driven by the convenience and financial pressures faced by consumers. Retailers need to make online shopping and checkout easier to accommodate the growing demand for digital payment options and align themselves with customers' financial well-being.

    • N/A
    VERICAST - Predictions & Trends...
    Creative Payment
    Creative payment options. Digital wallets, contactless cards, and buy-now-pay-later options will continue to increase, driven by the convenience and financial pressures faced by consumers. Retailers…
    • Business & e-Commerce
    • Digital Platforms
    • Emerging Technology
  • Actual Omnichannel
    • Brands & Advertising
    • Business & e-Commerce
    • Digital Platforms

    The definition of omnichannel is changing and should encompass all aspects of the target audience's life, including their own app, internet, social media, mobile devices, TV, and print/email. Brands that only consider Facebook as the digital aspect of their omnichannel strategy are missing out on other opportunities.

    • N/A
    VERICAST - Predictions & Trends...
    Actual Omnichannel
    The definition of omnichannel is changing and should encompass all aspects of the target audience's life, including their own app, internet, social media, mobile devices,…
    • Brands & Advertising
    • Business & e-Commerce
    • Digital Platforms
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