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Short Trend Summary
Experiential airport activations are becoming popular again as travel resumes post-pandemic. Brands are creating pop-up experiences in airports to entertain travelers during their waiting time, prioritizing experience over quick shopping.
Experiential Airports- Brands & Advertising
- Entertainment
- Travel
Experiential airport activations are becoming popular again as travel resumes post-pandemic. Brands are creating pop-up experiences in airports to entertain travelers during their waiting time, prioritizing experience over quick shopping.
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TREND HUNTER - Trend Report...Experiential Airports
Experiential airport activations are becoming popular again as travel resumes post-pandemic. Brands are creating pop-up experiences in airports to entertain travelers during their waiting time,…
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Short Trend Summary
Brands are partnering with popular video games to create in-game activations, which are pop-up experiences within the games. This form of marketing has become more popular as brands look for creative ways to reach younger consumers.
In-game Activations- Brands & Advertising
- Digital Platforms
- Entertainment
Brands are partnering with popular video games to create in-game activations, which are pop-up experiences within the games. This form of marketing has become more popular as brands look for creative ways to reach younger consumers.
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TREND HUNTER - Trend Report...In-game Activations
Brands are partnering with popular video games to create in-game activations, which are pop-up experiences within the games. This form of marketing has become more… -
Short Trend Summary
Mixed reality and metaverse-based pop-up stores offer engaging experiences by combining the convenience of online shopping with in-store immersion. Consumers have an appetite for in-person shopping, making brands that offer this unique blend appealing.
Mixed Reality Popup Stores- Business & e-Commerce
- Digital Platforms
- Emerging Technology
Mixed reality and metaverse-based pop-up stores offer engaging experiences by combining the convenience of online shopping with in-store immersion. Consumers have an appetite for in-person shopping, making brands that offer this unique blend appealing.
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TREND HUNTER - Trend Report...Mixed Reality Popup Stores
Mixed reality and metaverse-based pop-up stores offer engaging experiences by combining the convenience of online shopping with in-store immersion. Consumers have an appetite for in-person… 
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Short Trend Summary
As more consumers adopt ethical flexitarian diets, they're passing those diets on to their kids. This can be observed in the snack and meal options that kids now have for school lunches, vegan foods and beverages being increasingly popular.
Kids’ Vegan Lunchbox- Consumer Attitudes
- Lifestyle
- Sustainability
As more consumers adopt ethical flexitarian diets, they're passing those diets on to their kids. This can be observed in the snack and meal options that kids now have for school lunches, vegan foods and beverages being increasingly popular.
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TREND HUNTER - Trend Report...Kids’ Vegan Lunchbox
As more consumers adopt ethical flexitarian diets, they're passing those diets on to their kids. This can be observed in the snack and meal options… 
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Short Trend Summary
Nose-to-tail consumption, once a tradition in some cultures, is becoming popular as climate anxiety is rising. Restaurants are using parts of animals that would otherwise go to waste in order to prioritize ethical, sustainable consumption and waste-reduction.
Nose-To-Tail Consumption- Culture
- Lifestyle
- Sustainability
Nose-to-tail consumption, once a tradition in some cultures, is becoming popular as climate anxiety is rising. Restaurants are using parts of animals that would otherwise go to waste in order to prioritize ethical, sustainable consumption and waste-reduction.
- N/A
TREND HUNTER - Trend Report...Nose-To-Tail Consumption
Nose-to-tail consumption, once a tradition in some cultures, is becoming popular as climate anxiety is rising. Restaurants are using parts of animals that would otherwise… 
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Short Trend Summary
As sustainability becomes a bigger priority for consumers, institutions, and brands--eco-friendly bars are beginning to pop-up. These bars prioritize waste-reduction, upcycling, and water conservation.
Eco Bars- Food & Drink
- Lifestyle
- Sustainability
As sustainability becomes a bigger priority for consumers, institutions, and brands--eco-friendly bars are beginning to pop-up. These bars prioritize waste-reduction, upcycling, and water conservation.
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TREND HUNTER - Trend Report...Eco Bars
As sustainability becomes a bigger priority for consumers, institutions, and brands--eco-friendly bars are beginning to pop-up. These bars prioritize waste-reduction, upcycling, and water conservation. 
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Short Trend Summary
Food & beverage brands are offering Carbon-neutral Cooking products. Consumers are able to cook with some carbon-neutral ingredients at home as brands offer solutions from plant-based milks to olive oils. Consumers look to adopt this trend in their routine.
Carbon-Neutral Cooking- Brands & Advertising
- Food & Drink
- Sustainability
Food & beverage brands are offering Carbon-neutral Cooking products. Consumers are able to cook with some carbon-neutral ingredients at home as brands offer solutions from plant-based milks to olive oils. Consumers look to adopt this trend in their routine.
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TREND HUNTER - Trend Report...Carbon-Neutral Cooking
Food & beverage brands are offering Carbon-neutral Cooking products. Consumers are able to cook with some carbon-neutral ingredients at home as brands offer solutions from… -
Short Trend Summary
Brands try to make plant-based eating more cost-accessible as consumers have to budget and prioritize. Healthy, plant-based eating options tend to be costly, but some brands in the food industry are trying to change the perception.
Affordable Vegan- Brands & Advertising
- Lifestyle
- Sustainability
Brands try to make plant-based eating more cost-accessible as consumers have to budget and prioritize. Healthy, plant-based eating options tend to be costly, but some brands in the food industry are trying to change the perception.
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TREND HUNTER - Trend Report...Affordable Vegan
Brands try to make plant-based eating more cost-accessible as consumers have to budget and prioritize. Healthy, plant-based eating options tend to be costly, but some… -
Short Trend Summary
Restaurants curate meals that feature microgreens which have become more popular, with many consumers now growing them at home. As more consumers prioritize nutrition over dieting, food brands are integrating them.
Micrgreens- Emerging Technology
- Food & Drink
- Health & Wellness
Restaurants curate meals that feature microgreens which have become more popular, with many consumers now growing them at home. As more consumers prioritize nutrition over dieting, food brands are integrating them.
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TREND HUNTER - Trend Report...Micrgreens
Restaurants curate meals that feature microgreens which have become more popular, with many consumers now growing them at home. As more consumers prioritize nutrition over… 
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Short Trend Summary
The beverage industry is entering the metaverse with digitized products. The alcoholic beverage industry is creating digital branded assets, at the intersection between the tangible and the digital worlds.
Virtual Drinks- Brands & Advertising
- Digital Platforms
- Emerging Technology
The beverage industry is entering the metaverse with digitized products. The alcoholic beverage industry is creating digital branded assets, at the intersection between the tangible and the digital worlds.
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TREND HUNTER - Trend Report...Virtual Drinks
The beverage industry is entering the metaverse with digitized products. The alcoholic beverage industry is creating digital branded assets, at the intersection between the tangible…
