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Trends Themes Values-Driven Consumption

Your trends

Values-Driven Consumption 430
AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
The Power of Community and Connection 455
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Democratization of Vintage Fashion
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Resale Market
    • Social Media
    • Vintage Fashion
    • Brands & Advertising
    • Consumer Attitudes
    • Digital Platforms

    Vintage designer pieces are becoming more accessible due to social media and online marketplaces, breaking down exclusivity.

    The RealReal: Resale Report 2024
    Democratization of Vintage Fashion
    Vintage designer pieces are becoming more accessible due to social media and online marketplaces, breaking down exclusivity.
    • Brands & Advertising
    • Consumer Attitudes
    • Digital Platforms
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Resale Market, Social Media, Vintage Fashion
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Digital Platforms
  • Attainable Luxury Bags
    • Values-Driven Consumption
    • Consumer Spending
    • Luxury Handbags
    • Resale Market
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    While overall bag spending is up, consumers are showing a preference for more accessible luxury bags over ultra-high-end items.

    The RealReal: Resale Report 2024
    Attainable Luxury Bags
    While overall bag spending is up, consumers are showing a preference for more accessible luxury bags over ultra-high-end items.
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes
    • Values-Driven Consumption
    Impact Areas Consumer Spending, Luxury Handbags, Resale Market
    Themes Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  • Corporate Casual Boom
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Fashion
    • Office Culture
    • Retail
    • Business & Commerce
    • Consumer Attitudes
    • The Workplace

    Traditional corporate attire like slacks and suits are trending up, blurring the lines between office wear and streetwear.

    The RealReal: Resale Report 2024
    Corporate Casual Boom
    Traditional corporate attire like slacks and suits are trending up, blurring the lines between office wear and streetwear.
    • Business & Commerce
    • Consumer Attitudes
    • The Workplace
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Fashion, Office Culture, Retail
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, The Workplace
  • Sustainability Focus
    • Values-Driven Consumption
    • environmental sustainability
    • Luxury Goods
    • Resale Market
    • Business & Commerce
    • Consumer Attitudes
    • Sustainability

    Shoppers are prioritizing sustainability, driving demand for pre-owned and repairable luxury items.

    The RealReal: Resale Report 2024
    Sustainability Focus
    Shoppers are prioritizing sustainability, driving demand for pre-owned and repairable luxury items.
    • Business & Commerce
    • Consumer Attitudes
    • Sustainability
    • Values-Driven Consumption
    Impact Areas environmental sustainability, Luxury Goods, Resale Market
    Themes Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Sustainability
  • Intentional Dating
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Dating apps
    • Relationships
    • Social Interactions
    • Consumer Attitudes
    • Intimacy

    Singles are prioritizing clarity and purpose in their dating lives, moving away from casual situationships and towards more meaningful connections.

    Tinder: Year in Swipe 2024...
    Intentional Dating
    Singles are prioritizing clarity and purpose in their dating lives, moving away from casual situationships and towards more meaningful connections.
    • Consumer Attitudes
    • Intimacy
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Dating apps, Relationships, Social Interactions
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Intimacy
  • Brand-Culture Intertwining
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Advertising
    • Brand strategy
    • Marketing
    • Social Media
    • Brands & Advertising
    • Culture

    Brands and pop culture are increasingly intertwined, influencing each other in a cyclical relationship.

    Tracksuit: Track record 2024
    Brand-Culture Intertwining
    Brands and pop culture are increasingly intertwined, influencing each other in a cyclical relationship.
    • Brands & Advertising
    • Culture
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Advertising, Brand strategy, Marketing, Social Media
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Culture
  • Sustained E-commerce Growth
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Values-Driven Consumption
    • Consumer Behavior
    • Logistics
    • Retail
    • Technology
    • Business & Commerce
    • Consumer Attitudes

    E-commerce continues its upward trajectory, maintaining its pandemic-era peak and showing robust growth in overall spending.

    Coefficient Capital: Consumer trends 2025
    Sustained E-commerce Growth
    E-commerce continues its upward trajectory, maintaining its pandemic-era peak and showing robust growth in overall spending.
    • Business & Commerce
    • Consumer Attitudes
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Values-Driven Consumption
    Impact Areas Consumer Behavior, Logistics, Retail, Technology
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes
  • Flavor & Format Innovation
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Food and beverage
    • Nutrition
    • Product Development
    • Brands & Advertising
    • Consumer Attitudes
    • Food & Drink

    The nutrition market is experiencing a surge in demand for novel flavors and formats to maintain consumer engagement.

    Synergy: Nutrition 2025-2026 trend report
    Flavor & Format Innovation
    The nutrition market is experiencing a surge in demand for novel flavors and formats to maintain consumer engagement.
    • Brands & Advertising
    • Consumer Attitudes
    • Food & Drink
    • Experiences Over Material Goods
    • Values-Driven Consumption
    Impact Areas Food and beverage, Nutrition, Product Development
    Themes Experiences Over Material Goods, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Food & Drink
  • Blurring Wellness & Sports
    • The Power of Community and Connection
    • Values-Driven Consumption
    • sports nutrition
    • Wellness
    • women's health
    • Brands & Advertising
    • Consumer Attitudes
    • Health & Wellness

    The lines between sports nutrition and general wellness are blurring, driven by demand for personalized products.

    Synergy: Nutrition 2025-2026 trend report
    Blurring Wellness & Sports
    The lines between sports nutrition and general wellness are blurring, driven by demand for personalized products.
    • Brands & Advertising
    • Consumer Attitudes
    • Health & Wellness
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas sports nutrition, Wellness, women's health
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Health & Wellness
  • Versatile Spice Blends
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Consumer Packaged Goods
    • Food Industry
    • Spice Market
    • Consumer Attitudes
    • Food & Drink
    • Health & Wellness

    Middle Eastern spices like Hawaij and Black Lime are gaining popularity due to their versatile flavor profiles and perceived health benefits.

    Tastewise: Flavor chase top trend...
    Versatile Spice Blends
    Middle Eastern spices like Hawaij and Black Lime are gaining popularity due to their versatile flavor profiles and perceived health benefits.
    • Consumer Attitudes
    • Food & Drink
    • Health & Wellness
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    Impact Areas Consumer Packaged Goods, Food Industry, Spice Market
    Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Consumer Attitudes, Food & Drink, Health & Wellness
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