current

High-Tech Meets Digital Detox

Travelers are embracing technology for seamless travel experiences while simultaneously seeking opportunities to disconnect and detox from digital devices.

Detailed Analysis

Technology plays a dual role in travel, facilitating seamless experiences while also contributing to the need for digital detox. The report highlights the demand for online booking, with '78% of travelers want[ing] the option to book their trips entirely online.' Features like Hilton's Digital Key and Connected Room Experience, which allows guests to control in-room technology via their phones, cater to this desire for tech-enabled convenience. However, the report also acknowledges the growing trend of digital detox, with travelers seeking to disconnect from devices. 'Nearly 1 in 4 travelers limit time on digital devices while on vacation more than they used to,' indicating a desire for balance between technology and unplugged experiences.

Context Signals

Increasing demand for in-room technology and streaming services. Growing popularity of digital keys and contactless check-in. Rise of digital detox practices and the desire for unplugged experiences.

Edge

Development of hotel rooms with customizable technology settings for both connection and disconnection. Integration of wellness technology into hotel rooms to facilitate digital detox. Personalized recommendations for digital detox activities and experiences.
Click to access the source report
Tune in
to all the
TRENDS
Hilton’s Digital Key and Digital Check-in allow Hilton Honors members to choose and go straight to their room without stopping at the front desk.