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Trends Themes The Power of Community and Connection

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The Power of Community and Connection 455
AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
Values-Driven Consumption 430
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Nostalgia Drives Gen Z Trends
    • Navigating Global Uncertainty
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Entertainment
    • Fashion
    • Media
    • Retail
    • Brands & Advertising
    • Consumer Attitudes
    • Culture

    Gen Z's affinity for nostalgia manifests in their media consumption, fashion choices, and hobbies, reflecting a desire for comfort and stability.

    PION: Youth trends report 2024
    Nostalgia Drives Gen Z Trends
    Gen Z's affinity for nostalgia manifests in their media consumption, fashion choices, and hobbies, reflecting a desire for comfort and stability.
    Impact Areas Entertainment, Fashion, Media, Retail
    Themes Navigating Global Uncertainty, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Culture
  • Nostalgia Drives Time Travel
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Entertainment
    • Food & Beverage
    • Hospitality
    • Consumer Attitudes
    • Culture
    • Travel & Tourism

    Travelers are increasingly seeking experiences that evoke nostalgic memories, recreating childhood trips and engaging with throwback entertainment.

    Hilton: 2025 trends report
    Nostalgia Drives Time Travel
    Travelers are increasingly seeking experiences that evoke nostalgic memories, recreating childhood trips and engaging with throwback entertainment.
    Impact Areas Entertainment, Food & Beverage, Hospitality
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Travel & Tourism
  • Nostalgia-Driven Aesthetics
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Fashion
    • Home Décor
    • Marketing
    • Toys
    • Consumer Attitudes
    • Culture
    • Lifestyle

    Nostalgia is a powerful force in shaping consumer preferences, influencing fashion, home décor, and even toy choices.

    John Lewis: Shop Live Look...
    Nostalgia-Driven Aesthetics
    Nostalgia is a powerful force in shaping consumer preferences, influencing fashion, home décor, and even toy choices.
    Impact Areas Fashion, Home Décor, Marketing, Toys
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Culture, Lifestyle
  • Nostalgia-Driven Consumption
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Brand Storytelling
    • Experiential Marketing
    • Marketing Campaigns
    • Product Development
    • Brands & Advertising
    • Consumer Attitudes
    • Culture

    Nostalgia is a powerful force driving consumer behavior, with brands leveraging nostalgic themes and experiences to connect with audiences.

    Tracksuit: Track record 2024
    Nostalgia-Driven Consumption
    Nostalgia is a powerful force driving consumer behavior, with brands leveraging nostalgic themes and experiences to connect with audiences.
    Impact Areas Brand Storytelling, Experiential Marketing, Marketing Campaigns, Product Development
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Culture
  • Nostalgic Comfort Coffee
    • Experiences Over Material Goods
    • Navigating Global Uncertainty
    • The Power of Community and Connection
    • Coffee creamer and flavoring market
    • Coffee shops
    • Ready-to-drink coffee
    • Consumer Attitudes
    • Food & Drink

    Amidst uncertainty, consumers are seeking comfort and escapism through familiar, nostalgic flavors in their coffee.

    Synergy: Coffee 2025-2026 trend report
    Nostalgic Comfort Coffee
    Amidst uncertainty, consumers are seeking comfort and escapism through familiar, nostalgic flavors in their coffee.
    Impact Areas Coffee creamer and flavoring market, Coffee shops, Ready-to-drink coffee
    Themes Experiences Over Material Goods, Navigating Global Uncertainty, The Power of Community and Connection
    Categories Consumer Attitudes, Food & Drink
  • Nostalgic Flavor Resurgence
    • Navigating Global Uncertainty
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Classic soft drinks
    • Dessert-inspired profiles
    • Retro-inspired beverages
    • Brands & Advertising
    • Consumer Attitudes
    • Food & Drink

    Consumers seek comfort and escapism in familiar flavors, driving a comeback for childhood favorites and retro-inspired beverages.

    Synergy: Soft drinks and non-alcoholic...
    Nostalgic Flavor Resurgence
    Consumers seek comfort and escapism in familiar flavors, driving a comeback for childhood favorites and retro-inspired beverages.
    Impact Areas Classic soft drinks, Dessert-inspired profiles, Retro-inspired beverages
    Themes Navigating Global Uncertainty, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Food & Drink
  • Novelty and Limited Edition Coffee
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Coffee bean retailers
    • Coffee shops
    • Ready-to-drink coffee
    • Brands & Advertising
    • Consumer Attitudes
    • Food & Drink

    Gen-Z's desire for unique experiences is fueling demand for limited edition and seasonal coffee flavors, driving impulse purchases.

    Synergy: Coffee 2025-2026 trend report
    Novelty and Limited Edition Coffee
    Gen-Z's desire for unique experiences is fueling demand for limited edition and seasonal coffee flavors, driving impulse purchases.
    Impact Areas Coffee bean retailers, Coffee shops, Ready-to-drink coffee
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Brands & Advertising, Consumer Attitudes, Food & Drink
  • Novelty and Limited Editions
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Alcoholic beverages
    • Marketing and branding
    • Non-alcoholic beverages
    • Brands & Advertising
    • Consumer Attitudes
    • Food & Drink

    Driven by Gen Z's preference for exotic flavors and the allure of limited-time offerings, brands are leveraging limited edition releases and seasonal launches to drive impulse purchases.

    Synergy: Alcohol 2025-2026 trend report
    Novelty and Limited Editions
    Driven by Gen Z's preference for exotic flavors and the allure of limited-time offerings, brands are leveraging limited edition releases and seasonal launches to drive…
    Impact Areas Alcoholic beverages, Marketing and branding, Non-alcoholic beverages
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Food & Drink
  • Omni-Retail Transformation
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • E-commerce
    • Retail Strategy
    • Social Media Marketing
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes

    The retail landscape is evolving rapidly, with the rise of social commerce, retail media networks, and changing online shopping habits.

    Nielsen: Guide to 2025 mid-year...
    Omni-Retail Transformation
    The retail landscape is evolving rapidly, with the rise of social commerce, retail media networks, and changing online shopping habits.
    Impact Areas E-commerce, Retail Strategy, Social Media Marketing
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes
  • Onchain Ecosystem Growth
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Decentralized Exchanges (DEXs)
    • Decentralized Finance (DeFi)
    • Prediction Markets
    • Business & Commerce
    • Emerging Technology
    • Finance & Money

    The shift from "web3" to "onchain" reflects a growing focus on fundamental value and the development of a robust onchain ecosystem.

    Coinbase: 2025 crypto market outlook
    Onchain Ecosystem Growth
    The shift from "web3" to "onchain" reflects a growing focus on fundamental value and the development of a robust onchain ecosystem.
    Impact Areas Decentralized Exchanges (DEXs), Decentralized Finance (DeFi), Prediction Markets
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Business & Commerce, Emerging Technology, Finance & Money
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