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Trends Themes The Power of Community and Connection

Your trends

The Power of Community and Connection 455
AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
Values-Driven Consumption 430
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Indie Animation Boom
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Animation
    • Entertainment
    • online communities
    • Business & Commerce
    • Digital Platforms
    • Entertainment

    Indie animators are creating mainstream hits online, building dedicated fandoms, and driving the growth of animated series.

    YouTube: Global trends report
    Indie Animation Boom
    Indie animators are creating mainstream hits online, building dedicated fandoms, and driving the growth of animated series.
    • Business & Commerce
    • Digital Platforms
    • Entertainment
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    Impact Areas Animation, Entertainment, online communities
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Business & Commerce, Digital Platforms, Entertainment
  • Indie & AA Opportunity
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • AA Games
    • AAA Games
    • Indie Games
    • Business & Commerce
    • Entertainment

    The challenges faced by AAA studios are creating opportunities for indie and AA developers to thrive.

    Newzoo: Global Games Market Report
    Indie & AA Opportunity
    The challenges faced by AAA studios are creating opportunities for indie and AA developers to thrive.
    • Business & Commerce
    • Entertainment
    • Experiences Over Material Goods
    • The Power of Community and Connection
    Impact Areas AA Games, AAA Games, Indie Games
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Business & Commerce, Entertainment
  • Increased Board Diversity
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Foundation Governance
    • Leadership Diversity
    • Representation in Philanthropy
    • Business & Commerce
    • Culture

    Family foundation boards are becoming more racially and LGBTQ+ diverse, reflecting broader societal shifts.

    Family Philanthropy: Trends 2025 results...
    Increased Board Diversity
    Family foundation boards are becoming more racially and LGBTQ+ diverse, reflecting broader societal shifts.
    • Business & Commerce
    • Culture
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Foundation Governance, Leadership Diversity, Representation in Philanthropy
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Culture
  • Inclusive and Empathetic Design
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Accessibility Design
    • Community Development
    • Public Space Design
    • Brands & Advertising
    • Business & Commerce
    • Culture

    Kindred promotes inclusivity and community well-being through diverse color palettes and human-centric design solutions.

    Sherwin Williams: Colormix 2025 lookbook
    Inclusive and Empathetic Design
    Kindred promotes inclusivity and community well-being through diverse color palettes and human-centric design solutions.
    • Brands & Advertising
    • Business & Commerce
    • Culture
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Accessibility Design, Community Development, Public Space Design
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Culture
  • Inclusion Imperative for Growth
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Brand Building
    • Consumer Behavior
    • Marketing
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes
    • Culture

    Inclusivity is becoming a key driver of brand growth, influencing consumer purchasing decisions across diverse demographics.

    Kantar: Marketing trends 2025
    Inclusion Imperative for Growth
    Inclusivity is becoming a key driver of brand growth, influencing consumer purchasing decisions across diverse demographics.
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes
    • Culture
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Brand Building, Consumer Behavior, Marketing
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes, Culture
  • In-the-Know Imbibing
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Bartending
    • Cocktail Culture
    • Publishing
    • Brands & Advertising
    • Consumer Attitudes
    • Food & Drink

    Cocktail culture is shifting towards knowledge and discovery, with consumers seeking expert-led experiences and unique, educational drinking moments.

    Bacardi: Cocktail trends report 2025
    In-the-Know Imbibing
    Cocktail culture is shifting towards knowledge and discovery, with consumers seeking expert-led experiences and unique, educational drinking moments.
    • Brands & Advertising
    • Consumer Attitudes
    • Food & Drink
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    Impact Areas Bartending, Cocktail Culture, Publishing
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Brands & Advertising, Consumer Attitudes, Food & Drink
  • Imperfect, Authentic Lives
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Lifestyle
    • Marketing
    • Mental Health
    • Social Media
    • Consumer Attitudes
    • Culture
    • Lifestyle

    A shift away from traditional markers of success towards community, genuine human connection, and embracing life's imperfections.

    Stocksy: Visual Insights Report 2025
    Imperfect, Authentic Lives
    A shift away from traditional markers of success towards community, genuine human connection, and embracing life's imperfections.
    • Consumer Attitudes
    • Culture
    • Lifestyle
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    Impact Areas Lifestyle, Marketing, Mental Health, Social Media
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Lifestyle
  • Impatience Economy
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Consumer Behavior
    • Entertainment
    • Finance
    • Healthcare
    • Business & Commerce
    • Consumer Attitudes
    • Digital Platforms

    Driven by economic pressures and the accessibility of online resources, people are seeking quick solutions and alternative paths to achieve their life goals, impacting traditional industries and creating opportunities for brands that offer relatable advice and convenient solutions.

    Accenture: Life trends 2025
    Impatience Economy
    Driven by economic pressures and the accessibility of online resources, people are seeking quick solutions and alternative paths to achieve their life goals, impacting traditional…
    • Business & Commerce
    • Consumer Attitudes
    • Digital Platforms
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    Impact Areas Consumer Behavior, Entertainment, Finance, Healthcare
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Digital Platforms
  • Immersive Entertainment Destinations
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • Entertainment
    • Hospitality
    • Retail
    • Wellness
    • Entertainment
    • Health & Wellness
    • Travel & Tourism

    The entertainment industry is partnering with other sectors to create immersive, experiential destinations that transport guests beyond the everyday.

    Gensler: Design forecast 2025
    Immersive Entertainment Destinations
    The entertainment industry is partnering with other sectors to create immersive, experiential destinations that transport guests beyond the everyday.
    • Entertainment
    • Health & Wellness
    • Travel & Tourism
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    Impact Areas Entertainment, Hospitality, Retail, Wellness
    Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Entertainment, Health & Wellness, Travel & Tourism
  • Immersive Cocktail Frontiers
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Bars and Restaurants
    • Music Industry
    • Sensory Design
    • Consumer Attitudes
    • Culture
    • Food & Drink

    Consumers are seeking multi-sensory cocktail experiences that go beyond taste, embracing immersive venues and innovative flavor combinations.

    Bacardi: Cocktail trends report 2025
    Immersive Cocktail Frontiers
    Consumers are seeking multi-sensory cocktail experiences that go beyond taste, embracing immersive venues and innovative flavor combinations.
    • Consumer Attitudes
    • Culture
    • Food & Drink
    • Experiences Over Material Goods
    • The Power of Community and Connection
    Impact Areas Bars and Restaurants, Music Industry, Sensory Design
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Food & Drink
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